Skip to main content
CompareTiers
Compare Now
Analytics

Matomo vs Woopra: Pricing Comparison 2026

Side-by-side pricing comparison of Matomo and Woopra. See all plans, features, and costs at a glance.

Bottom line: Matomo starts at $22/mo, making it $977/mo cheaper than Woopra ($999/mo). Neither offers a free plan.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026
Try Matomo freeTry Woopra free

Matomo vs Woopra: Quick Pricing Facts

FeatureMatomoWoopra
Starting Price$22/mo$999/mo
Number of Plans22
Free TierNoNo
Pricing Modelopen-sourceusage-based
Annual DiscountN/AN/A

Matomo is the more affordable option, starting at $22/mo compared to Woopra's $999/mo. Both are Analytics tools with 4 combined pricing plans and 40 features compared.

Matomo uses open-source pricing while Woopra uses usage-based pricing, which may affect your total cost at scale.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Analytics needs.

Pricing Plans
Matomo
Woopra
Tier 1
Business
$22/monthCheapest
$22 / year
Includes
  • 30 Websites
  • 30 Team members
  • 100 Segments
  • 150 Goals
  • 30 Custom Dimensions
  • 24 months Raw data retention
  • Forever Report data retention
  • Email Support
  • Google Analytics data importer
  • GDPR Manager
Start with Business
Pro
$999/month
$999 / year
Includes
  • 2-Year Data Retention
  • 50 User Seats
  • 360 User Profile Analysis
  • Drilldown Reporting
  • People Metrics & Formulas
  • Data Loader
  • Triggers
  • Public Reports
  • Copilot & AI Suggestions
  • Online Support
Start with Pro
Tier 2
Enterprise
Custom pricing
Includes
  • Custom Websites
  • Custom Team members
  • Custom Segments
  • Custom Goals
  • Custom Custom Dimensions
  • Custom Raw data retention
  • Forever Report data retention
  • Email Support, and Customer Success Manager
  • Custom Logo & Colors
  • Custom Reports
Start with Enterprise
Enterprise
Custom pricing
Includes
  • Customized Data Retention
  • Customized User Seats
  • Data Warehouse Sync
  • Powerful AI Features (AI Predictions, AI Summary)
  • AI Agent: Audience Agent
  • Data Stores
  • Organization (B2B) Tracking
  • Single Sign-On (SSO)
  • Data Governance
  • Dedicated Support & Onboarding
Start with Enterprise

Swipe to compare plans →

Matomo

Open-source Google Analytics alternative with full data ownership

View all Matomo plans

Woopra

Real-time customer journey analytics and automation

View all Woopra plans
Our Pick

Matomo

Matomo starts at $977/mo lower ($22/mo vs $999/mo).

Based on pricing data only. Review the full comparison below for your specific needs.

Best value: Matomo

Try Matomo free

Which Should You Choose?

Choose Matomo if:

  • •You want lower per-user costs—Matomo starts at $22/mo, saving $977/mo compared to Woopra at $999/mo
  • •You need predictable billing — Matomo's open-source model avoids surprise overages
  • •Matomo's focused feature set keeps your team in control without tool bloat

Choose Woopra if:

  • •Woopra's usage-based pricing lets you match exact team size without tier gaps
  • •Woopra's focused feature set keeps your team in control without tool bloat
  • •Your Analytics team's workflow matches Woopra's feature organization more naturally

Matomo is the more affordable choice [1], starting at $22/mo compared to Woopra's $999/mo. For a 50-person team on paid plans, this translates to Matomo saving approximately $48850/month. Matomo offers 2 pricing tiers compared to Woopra's 2, giving you more granular control over scaling costs as your team grows. For budget-conscious teams seeking predictable costs, Matomo delivers superior value. Woopra may justify its premium for specialized needs, but most organizations will find Matomo the smarter financial choice.

ShareShare

Frequently Asked Questions: Matomo vs Woopra

Which is cheaper, Matomo or Woopra?
As of March 2026, Matomo starts at a lower price point. Matomo starts at $22/mo while Woopra starts at $999/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does Matomo have vs Woopra?
Matomo offers 2 pricing plans, while Woopra offers 2 plans. More plans typically means more flexibility to match your exact needs and budget.
Can I save money by paying annually for Matomo or Woopra?
Both Matomo and Woopra offer annual billing options. Check each plan's yearly pricing for potential savings compared to monthly billing.
Does Matomo or Woopra offer custom enterprise pricing?
Yes, both Matomo and Woopra offer custom enterprise pricing tiers with quote-based pricing. Contact each vendor for a tailored quote.
What pricing models do Matomo and Woopra use?
Matomo uses a open-source pricing model, while Woopra uses usage-based pricing. The right model depends on your team size and usage patterns.
How do Matomo and Woopra compare for Analytics?
Both Matomo and Woopra are Analytics tools. Matomo offers 2 plans starting at $22/mo, while Woopra offers 2 plans starting at $999/mo. Review the feature breakdowns above to see which better fits your Analytics needs.

Sources

  1. Matomo Official Pricing— Vendor pricing page
  2. Woopra Official Pricing— Vendor pricing page

Related Articles

Best Analytics Tools Pricing Compared (2026)

Compare pricing for Mixpanel, Amplitude, PostHog, Hotjar, Google Analytics, and more. Find the best analytics tool for your budget and team size.

Best Analytics Software Pricing Compared (2026)

Analytics pricing: Amplitude ($995/mo for 100M events), Mixpanel ($999/mo), PostHog ($450/mo), Hotjar ($39-115/mo), GA (free), Heap ($89/mo), Datadog ($15/host). Pricing models.

Track Price Changes

Get notified when pricing changes for these tools.

See all Matomo alternativesSee all Woopra alternativesAnalyticsCompare more tools