Mixpanel vs Pendo: Pricing Comparison 2026
Side-by-side pricing comparison of Mixpanel and Pendo. See all plans, features, and costs at a glance.
Bottom line: Both Mixpanel and Pendo offer free plans. Mixpanel has 1 pricing tiers while Pendo has 4.
Last updated: March 16, 2026
Mixpanel vs Pendo: Quick Pricing Facts
| Feature | Mixpanel | Pendo |
|---|---|---|
| Starting Price | Custom pricing | Custom pricing |
| Number of Plans | 1 | 4 |
| Free Tier | Yes | Yes |
| Pricing Model | usage-based | usage-based |
| Annual Discount | N/A | N/A |
Mixpanel and Pendo are both priced at Custom pricing, making them equally accessible Analytics tools. Together they offer 5 pricing plans with 14 features compared, so the best choice comes down to which features match your needs.
Both tools offer free plans, making them accessible for teams on a budget.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Analytics needs.
| Pricing Plans |  Mixpanel Try it free |  Pendo Try it free |
|---|---|---|
| Tier 1 | Startups: first year is free $0/monthCheapest | |
| Tier 2 | — | |
| Tier 3 | — | |
| Tier 4 | — | UltimatePopular Custom pricing Includes
|
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What Reviewers Say
Pendo
Pendo offers a free plan, offers 4 tiers vs 1.
Based on pricing data only. Review the full comparison below for your specific needs.
Best value: Pendo
Try Pendo freeWhich Should You Choose?
Choose Mixpanel if:
- •You prefer Mixpanel's free tier features—features
- •You prioritize Mixpanel's user experience and interface over price (both tools are similarly priced)
- •You want Mixpanel's approach to incremental feature unlocking across its 1 pricing tier
Choose Pendo if:
- •You prefer Pendo's free tier features—Product Analytics, In-app Guides
- •You need 4 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
- •You want more features built-in—Pendo offers 14 additional features across its plans
- •Your team needs custom enterprise pricing—Pendo offers negotiated terms for large deployments
Both Mixpanel and Pendo offer free plans [1], eliminating cost barriers for evaluation. This means you can test both tools thoroughly with your actual workflows before any financial commitment. The free tiers differ in scope: Mixpanel includes multiple features, while Pendo includes 3 features. Evaluate which free tier matches your evaluation needs before deciding to upgrade. Your best approach is to activate both free trials and evaluate which tool's workflow, integrations, and user experience align better with your team's needs before committing to paid plans.
Frequently Asked Questions: Mixpanel vs Pendo
How many pricing plans does Mixpanel have vs Pendo?
Does Mixpanel or Pendo offer a free plan?
What is the most popular Pendo plan?
Does Mixpanel or Pendo offer custom enterprise pricing?
How do Mixpanel and Pendo compare for Analytics?
Sources
- Mixpanel Official Pricing— Vendor pricing page
- Pendo Official Pricing— Vendor pricing page
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