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Analytics

Mouseflow vs Umami: Pricing Comparison 2026

Side-by-side pricing comparison of Mouseflow and Umami. See all plans, features, and costs at a glance.

Bottom line: Umami starts at $20/mo, making it $5/mo cheaper than Mouseflow ($25/mo). Mouseflow offers a free plan.

Last updated: July 6, 2026

Data compiled by Arthur Jacquemin
Updated July 6, 2026
Try Mouseflow freeTry Umami freePrice updated 11d agoPrice updated 11d ago
Best Value

Umami - Umami offers a free plan, starts at $5/mo lower ($20/mo vs $25/mo).

Mouseflow vs Umami: Quick Pricing Facts

FeatureMouseflowUmami
Starting Price$25/mo$20/mo
Number of Plans54
Free TierYesYes
Pricing Modelusage-basedopen-source
Annual DiscountN/AN/A

Umami is the more affordable option, starting at $20/mo compared to Mouseflow's $25/mo. Both are Analytics tools with 9 combined pricing plans and 28 features compared.

Both tools offer free plans, making them accessible for teams on a budget. Mouseflow uses usage-based pricing while Umami uses open-source pricing, which may affect your total cost at scale.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Analytics needs.

Pricing Plans
Mouseflow
Mouseflow
Try free
Umami
Tier 1
FreePopular
$0/monthCheapest
Start with Free
Hobby
$0/monthCheapest
Includes
  • Up to 100K events per month
  • 1 website
  • 6 month data retention
  • Community support
Start with Hobby
Tier 2
EssentialPopular
$25/month
Start with Essential
Pro
$20/monthCheapest
Includes
  • 1 million events per month included
  • $0.00003 per additional event
  • Up to 20 websites
  • Up to 10 team members
  • 2 year data retention
  • API access
  • Email support
Start with Pro
Tier 3
AdvancedPopular
$109/monthCheapest
Start with Advanced
Business
$200/month
Includes
  • 10 million events per month included
  • $0.00002 per additional event
  • Unlimited websites
  • Unlimited team members
  • 5 year data retention
  • Session replays
  • Heatmaps
  • White-labeling
  • Streaming API
  • Email and chat support
Start with Business
Tier 4
PremiumPopular
$319/monthCheapest
Start with Premium
Enterprise
Custom pricing
Includes
  • Single sign on (SAML SSO)
  • Onboarding support
  • Uptime SLA
  • Custom pricing
  • Custom data retention
  • Invoice billing
  • Enterprise support
Start with Enterprise
Tier 5
EnterprisePopular
Custom pricing
Start with Enterprise
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Mouseflow

Session replay and heatmap analytics for conversion insights

View all Mouseflow plans

Umami

Open-source, privacy-focused alternative to Google Analytics

View all Umami plans

Frequently Asked Questions: Mouseflow vs Umami

Which is cheaper, Mouseflow or Umami?
As of July 2026, Umami starts at a lower price point. Mouseflow starts at $25/mo while Umami starts at $20/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does Mouseflow have vs Umami?
Mouseflow offers 5 pricing plans, while Umami offers 4 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Mouseflow or Umami offer a free plan?
Yes, both Mouseflow and Umami offer free plans. Compare the feature limits of each free tier to see which better fits your use case before upgrading.
What is the most popular Mouseflow plan?
The Free plan is Mouseflow's most popular tier, priced at Free.
Does Mouseflow or Umami offer custom enterprise pricing?
Yes, both Mouseflow and Umami offer custom enterprise pricing tiers with quote-based pricing. Contact each vendor for a tailored quote.
What pricing models do Mouseflow and Umami use?
Mouseflow uses a usage-based pricing model, while Umami uses open-source pricing. The right model depends on your team size and usage patterns.
How do Mouseflow and Umami compare for Analytics?
Both Mouseflow and Umami are Analytics tools. Mouseflow offers 5 plans starting at $25/mo, while Umami offers 4 plans starting at $20/mo. Review the feature breakdowns above to see which better fits your Analytics needs.
AI Recommendations

Sources

  1. Mouseflow Official Pricing- Vendor pricing page
  2. Umami Official Pricing- Vendor pricing page

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