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Moz vs SEMrush: Pricing Comparison 2026

Side-by-side pricing comparison of Moz and SEMrush. See all plans, features, and costs at a glance.

Bottom line: SEMrush starts at $10/mo, making it $89/mo cheaper than Moz ($99/mo). Neither offers a free plan.

Last updated: July 6, 2026

Data compiled by Arthur Jacquemin
Updated July 6, 2026
Try Moz freeTry SEMrush freeAffiliatePrice updated 11d agoPrice updated 11d ago
Best Value

SEMrush - SEMrush starts at $89/mo lower ($10/mo vs $99/mo), offers 4 tiers vs 3.

Moz vs SEMrush: Quick Pricing Facts

FeatureMozSEMrush
Starting Price$99/mo$10/mo
Number of Plans34
Free TierNoNo
Pricing Modelflatflat
Annual DiscountN/AN/A

SEMrush is the more affordable option, starting at $10/mo compared to Moz's $99/mo. Both are Other tools with 7 combined pricing plans and 49 features compared.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Other needs.

Pricing Plans
Moz
SEMrush
SEMrush
Try freeAffiliate
Tier 1
Standard
$99/month
Includes
  • 1 user included
  • 3 tracked sites
  • 300 tracked keywords per mo
  • 400K pages crawled per mo
  • AI Overviews by Keyword
  • 1 AI Visibility Dashboard
  • 50 Tracked Prompts
  • 2 Tracked AI Models (GPT & Gemini)
  • Weekly Prompt Tracking frequency
  • AI Prompt Suggestions research
  • 2 AI Content Briefs per month
Start with Standard
Additional Users
$45/monthCheapest
Includes
  • • Add colleagues to your Semrush account
  • • Collaborate across shared projects
  • • Keep your account secure with individual logins
Start with Additional Users
Tier 2
Medium
$179/month
Includes
  • 2 users included
  • 10 tracked sites
  • 1,500 tracked keywords per mo
  • 2M pages crawled per mo
  • AI Overviews by Keyword
  • 2 AI Visibility Dashboards
  • 100 Tracked Prompts
  • 3 Tracked AI Models (GPT, Gemini, & Google AI Mode)
  • Weekly Prompt Tracking frequency
  • AI Prompt Suggestions research
  • 10 AI Content Briefs per month (5x more than standard)
Start with Medium
Lead Generation
$90/monthCheapest
Includes
  • • Branded profile on the Semrush Agency Partners platform
  • • Semrush verified badge for your marketing channels
Start with Lead Generation
Tier 3
Large
$299/month
Includes
  • 3 users included
  • 25 tracked sites
  • 3,000 tracked keywords per mo
  • 5M pages crawled per mo
  • AI Overviews by Keyword
  • 4 AI Visibility Dashboards
  • 200 Tracked Prompts
  • 3 Tracked AI Models (GPT, Gemini, & Google AI Mode)
  • Weekly Prompt Tracking frequency
  • AI Prompt Suggestions research
  • 50 AI Content Briefs per month (5x more than medium)
Start with Large
Base Report
$10/monthCheapest
Includes
  • • Data from 20+ Semrush tools
  • • Google Analytics and Google Search Console integrations
  • • Monthly/Weekly/Daily scheduling
  • • PDF export
  • • Sharing with Semrush users
Start with Base Report
Tier 4
-
Pro Report
$20/monthCheapest
Includes
  • • All Base Report features
  • • 20+ external integrations
  • • Delivery at a specific time
  • • Branding and white-labeling
  • • AI-generated summaries
  • • Sharing by link
Start with Pro Report

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Moz

SEO software for keyword research and link analysis

View all Moz plans

SEMrush

All-in-one marketing toolkit for SEO, PPC, and content

View all SEMrush plans

Frequently Asked Questions: Moz vs SEMrush

Which is cheaper, Moz or SEMrush?
As of July 2026, SEMrush starts at a lower price point. Moz starts at $99/mo while SEMrush starts at $10/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does Moz have vs SEMrush?
Moz offers 3 pricing plans, while SEMrush offers 4 plans. More plans typically means more flexibility to match your exact needs and budget.
How do Moz and SEMrush compare for Other?
Both Moz and SEMrush are Other tools. Moz offers 3 plans starting at $99/mo, while SEMrush offers 4 plans starting at $10/mo. Review the feature breakdowns above to see which better fits your Other needs.
AI Recommendations

Sources

  1. Moz Official Pricing- Vendor pricing page
  2. SEMrush Official Pricing- Vendor pricing page

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