Plausible Analytics vs Smartlook: Pricing Comparison 2026
Side-by-side pricing comparison of Plausible Analytics and Smartlook. See all plans, features, and costs at a glance.
Bottom line: Plausible Analytics starts at $9/mo, making it $70/mo cheaper than Smartlook ($79/mo). Smartlook offers a free plan.
Last updated: April 2, 2026
Smartlook — Smartlook offers a free plan.
Plausible Analytics vs Smartlook: Quick Pricing Facts
| Feature | Plausible Analytics | Smartlook |
|---|---|---|
| Starting Price | $9/mo | $79/mo |
| Number of Plans | 4 | 4 |
| Free Tier | No | Yes |
| Pricing Model | usage-based | usage-based |
| Annual Discount | N/A | N/A |
Plausible Analytics is the more affordable option, starting at $9/mo compared to Smartlook's $79/mo. Both are Analytics tools with 8 combined pricing plans and 35 features compared.
Smartlook stands out with a free plan for getting started.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Analytics needs.
| Pricing Plans |  Plausible Analytics Try it free |  Smartlook Try it free |
|---|---|---|
| Tier 1 | 10K $9/month Includes
| |
| Tier 2 | 100K $19/monthCheapest Includes
| ProPopular $79/month $79 / year Includes
|
| Tier 3 | 1M $69/monthCheapest Includes
| Business $199/month $199 / year Includes
|
| Tier 4 | Enterprise Custom pricing Includes
|
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Plausible Analytics
Lightweight, privacy-friendly web analytics alternative to Google Analytics
View all Plausible Analytics plansSmartlook
Smartlook offers a free plan.
Based on pricing data only. Review the full comparison below for your specific needs.
Best value: Smartlook
Try Smartlook freeWhich Should You Choose?
Choose Plausible Analytics if:
- •You want lower per-user costs—Plausible Analytics starts at $9/mo, saving $70/mo compared to Smartlook at $79/mo
- •You need predictable billing — Plausible Analytics's usage-based model avoids surprise overages
- •Plausible Analytics's feature bundling aligns with how Analytics teams actually work day-to-day
Choose Smartlook if:
- •You need a free plan with Session recordings, Heatmaps—Smartlook offers no-cost access with no credit card required
- •You want more features built-in—Smartlook offers 5 additional features across its plans
- •You prefer Smartlook's usage-based model with its 4-tier structure
Smartlook offers a free plan [1], eliminating the cost barrier for evaluation, while Plausible Analytics requires paid subscription from the start. This gives Smartlook a significant advantage for teams with budget constraints or extended trial periods. Once you outgrow Smartlook's free tier, upgrading to a paid plan at approximately $79/mo provides substantial additional functionality. Compare this pricing path against Plausible Analytics' tiering starting at $9/mo to assess total cost of ownership over 12 months. Smartlook's 4 tiers provide flexibility at different budgets, while Plausible Analytics' 4 tiers structure may force you into higher-cost plans than necessary for your use case. If evaluation cost matters to your decision, Smartlook is the obvious starting point with zero financial commitment. Use the free tier to validate core functionality before committing to paid plans from either tool.
Frequently Asked Questions: Plausible Analytics vs Smartlook
Which is cheaper, Plausible Analytics or Smartlook?
How many pricing plans does Plausible Analytics have vs Smartlook?
Does Plausible Analytics or Smartlook offer a free plan?
Can I save money by paying annually for Plausible Analytics or Smartlook?
What is the most popular Smartlook plan?
Does Plausible Analytics or Smartlook offer custom enterprise pricing?
How do Plausible Analytics and Smartlook compare for Analytics?
Sources
- Plausible Analytics Official Pricing— Vendor pricing page
- Smartlook Official Pricing— Vendor pricing page
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