AWeber vs Benchmark Email: Pricing Comparison 2026
Side-by-side pricing comparison of AWeber and Benchmark Email. See all plans, features, and costs at a glance.
Bottom line: AWeber starts at $12.5/mo, making it $7/mo cheaper than Benchmark Email ($19/mo). Benchmark Email offers a free plan.
Last updated: March 16, 2026
AWeber vs Benchmark Email: Quick Pricing Facts
| Feature | AWeber | Benchmark Email |
|---|---|---|
| Starting Price | $12.5/mo | $19/mo |
| Number of Plans | 3 | 3 |
| Free Tier | No | Yes |
| Pricing Model | usage-based | usage-based |
| Annual Discount | N/A | N/A |
AWeber is the more affordable option, starting at $12.5/mo compared to Benchmark Email's $19/mo. Both are Email Marketing tools with 6 combined pricing plans and 44 features compared.
Benchmark Email stands out with a free plan for getting started.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.
| Pricing Plans |  AWeber Try it free |  Benchmark Email Try it free |
|---|---|---|
| Tier 1 | Done For You $20/month Includes
| |
| Tier 2 | Plus $20/month Includes
| |
| Tier 3 | Lite $13/monthCheapest Includes
| Enterprise Plan Custom pricing Includes
|
Swipe to compare plans →
Benchmark Email
Email marketing with drag-and-drop builder and automations
View all Benchmark Email plansWhich Should You Choose?
Choose AWeber if:
- •You want lower per-user costs—AWeber starts at $12.5/mo, saving $6.5/mo compared to Benchmark Email at $19/mo
- •You want more features built-in—AWeber offers 18 additional features across its plans
- •You want AWeber's approach to incremental feature unlocking across its 3 pricing tiers
Choose Benchmark Email if:
- •You need a free plan with Email sends, Users—Benchmark Email offers no-cost access with no credit card required
- •Your team needs custom enterprise pricing—Benchmark Email offers negotiated terms for large deployments
- •You need predictable billing — Benchmark Email's usage-based model avoids surprise overages
Benchmark Email offers a free plan [1], eliminating the cost barrier for evaluation, while AWeber requires paid subscription from the start. This gives Benchmark Email a significant advantage for teams with budget constraints or extended trial periods. Once you outgrow Benchmark Email's free tier, upgrading to a paid plan at approximately $19/mo provides substantial additional functionality. Compare this pricing path against AWeber's tiering starting at $12.5/mo to assess total cost of ownership over 12 months. Benchmark Email's 3 tiers provide flexibility at different budgets, while AWeber's 3 tiers structure may force you into higher-cost plans than necessary for your use case. If evaluation cost matters to your decision, Benchmark Email is the obvious starting point with zero financial commitment. Use the free tier to validate core functionality before committing to paid plans from either tool.
Frequently Asked Questions: AWeber vs Benchmark Email
Which is cheaper, AWeber or Benchmark Email?
How many pricing plans does AWeber have vs Benchmark Email?
Does AWeber or Benchmark Email offer a free plan?
What is the most popular Benchmark Email plan?
Does AWeber or Benchmark Email offer custom enterprise pricing?
How do AWeber and Benchmark Email compare for Email Marketing?
Sources
- AWeber Official Pricing— Vendor pricing page
- Benchmark Email Official Pricing— Vendor pricing page
Related Articles
Track Price Changes
Get notified when pricing changes for these tools.