Benchmark Email vs Campaign Monitor: Pricing Comparison 2026
Side-by-side pricing comparison of Benchmark Email and Campaign Monitor. See all plans, features, and costs at a glance.
Bottom line: Campaign Monitor starts at $10/mo, making it $9/mo cheaper than Benchmark Email ($19/mo). Benchmark Email offers a free plan.
Last updated: March 16, 2026
Benchmark Email vs Campaign Monitor: Quick Pricing Facts
| Feature | Benchmark Email | Campaign Monitor |
|---|---|---|
| Starting Price | $19/mo | $10/mo |
| Number of Plans | 3 | 4 |
| Free Tier | Yes | No |
| Pricing Model | usage-based | usage-based |
| Annual Discount | N/A | N/A |
Campaign Monitor is the more affordable option, starting at $10/mo compared to Benchmark Email's $19/mo. Both are Email Marketing tools with 7 combined pricing plans and 37 features compared. At comparable tiers, the monthly price difference is $2.
Benchmark Email stands out with a free plan for getting started.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.
| Pricing Plans |  Benchmark Email Try it free |  Campaign Monitor Try it free |
|---|---|---|
| Tier 1 | Lite $10/month Includes
| |
| Tier 2 | EssentialsPopular $21/month Includes
| |
| Tier 3 | Enterprise Plan Custom pricing Includes
| Premier $119/monthCheapest Includes
|
| Tier 4 | — | Enterprise Custom pricing Includes
|
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Benchmark Email
Email marketing with drag-and-drop builder and automations
View all Benchmark Email plansCampaign Monitor
Campaign Monitor starts at $9/mo lower ($10/mo vs $19/mo), offers 4 tiers vs 3.
Based on pricing data only. Review the full comparison below for your specific needs.
Best value: Campaign Monitor
Try Campaign Monitor freeWhich Should You Choose?
Choose Benchmark Email if:
- •You need a free plan with Email sends, Users—Benchmark Email offers no-cost access with no credit card required
- •You want Benchmark Email's approach to incremental feature unlocking across its 3 pricing tiers
- •Benchmark Email's focused feature set keeps your team in control without tool bloat
Choose Campaign Monitor if:
- •You want lower per-user costs—Campaign Monitor starts at $10/mo, saving $9/mo compared to Benchmark Email at $19/mo
- •You need 4 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
- •You want more features built-in—Campaign Monitor offers 11 additional features across its plans
Benchmark Email offers a free plan [1], eliminating the cost barrier for evaluation, while Campaign Monitor requires paid subscription from the start. This gives Benchmark Email a significant advantage for teams with budget constraints or extended trial periods. Once you outgrow Benchmark Email's free tier, upgrading to a paid plan at approximately $19/mo provides substantial additional functionality. Compare this pricing path against Campaign Monitor's tiering starting at $10/mo to assess total cost of ownership over 12 months. Benchmark Email's 3 tiers provide flexibility at different budgets, while Campaign Monitor's 4 tiers structure may force you into higher-cost plans than necessary for your use case. If evaluation cost matters to your decision, Benchmark Email is the obvious starting point with zero financial commitment. Use the free tier to validate core functionality before committing to paid plans from either tool.
Frequently Asked Questions: Benchmark Email vs Campaign Monitor
Which is cheaper, Benchmark Email or Campaign Monitor?
How many pricing plans does Benchmark Email have vs Campaign Monitor?
Does Benchmark Email or Campaign Monitor offer a free plan?
What is the most popular Benchmark Email plan?
What is the most popular Campaign Monitor plan?
Does Benchmark Email or Campaign Monitor offer custom enterprise pricing?
How do Benchmark Email and Campaign Monitor compare for Email Marketing?
Sources
- Benchmark Email Official Pricing— Vendor pricing page
- Campaign Monitor Official Pricing— Vendor pricing page
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