Skip to main content
CompareTiers
Email Marketing

Brevo vs EmailOctopus: Pricing Comparison 2026

Side-by-side pricing comparison of Brevo and EmailOctopus. See all plans, features, and costs at a glance.

Bottom line: Brevo starts at $9/mo and EmailOctopus starts at $9/mo. Compare all 6 pricing tiers side by side.

Last updated: July 6, 2026

Data compiled by Arthur Jacquemin
Updated July 6, 2026
Try Brevo freeAffiliateTry EmailOctopus freePrice updated 10d agoPrice updated 10d ago
Best Value

Brevo - Brevo's broader capabilities and competitive free tier deliver more value than EmailOctopus for most teams.

Brevo vs EmailOctopus: Quick Pricing Facts

FeatureBrevoEmailOctopus
Starting Price$9/mo$9/mo
Number of Plans42
Free TierNoYes
Pricing Modelusage-basedusage-based
Annual DiscountN/AN/A

Brevo and EmailOctopus are both priced at $9/mo, making them equally accessible Email Marketing tools. Together they offer 6 pricing plans with 48 features compared, so the best choice comes down to which features match your needs.

EmailOctopus stands out with a free plan for getting started.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.

Pricing Plans
Brevo
Brevo
Try freeAffiliate
EmailOctopus
EmailOctopus
Try free
Tier 1
Starter
$9/month
Includes
  • From 5,000 emails per month
  • Email & SMS Send email & transactional messages. SMS credit sold separately.
  • Drag & Drop email editor Craft polished emails fast—just drag, drop, and send.
  • Email templates Jumpstart campaigns with responsive templates tailored to your industry and use case.
  • AI content generator Draft subject lines and email copy, adjust tone, and more.
  • Advanced segmentation Search, save, and manage contacts with filters like demographics, website activity, campaign engagement, and custom events. Create as many segments as you need.
  • Forms Create branded forms to capture leads and grow your list. Automatically trigger follow-up emails as soon as someone signs up.
  • Basic reporting & analytics Track opens and clicks to measure campaign performance.
  • Email support Get help via email from our customer care team. Support available in 6 languages.
  • No Brevo logo $10.80 per month
  • Sales Essentials $27.92 per month
Start with Starter
Free
$0/monthCheapest
Includes
  • EmailOctopus branding on emails
  • Reports available for 30 days
  • Create 1 landing page and 1 form
  • Access for 1 user
Start with Free
Tier 2
StandardPopular
$18/month
Includes
  • Marketing automation Create an unlimited number of automated, multi-step workflows to engage users at key moments along their journey.
  • A/B testing Test subject lines or content variants to improve opens and clicks.
  • Advanced email reporting See where and how contacts engage to optimize future campaigns. Click heatmaps, geography & device reports
  • AI send time optimization Automatically send emails when each contact is most likely to engage.
  • Web & event tracking Track on‑site behavior and custom events to trigger messages and segment with precision.
  • Landing pages Create standalone campaign pages without a developer. 1 page included
  • No Brevo logo Remove the “Sent with Brevo” footer to keep emails strictly professional.
  • Sales Essentials $27.92 per month
Start with Standard
$9
$9/monthCheapest
Includes
  • Full control over your email design
  • Reports available forever
  • Unlimited landing pages and forms
  • Add unlimited users
  • Cancel any time
Start with $9
Tier 3
Professional
$499/monthCheapest
Includes
  • From 150,000 emails per month
  • Additional marketing channels WhatsApp, Popups, Mobile & Web Push
  • Multi-user access 10 seats included
  • Contact scoring Get contact scores based on engagement, purchases, and behaviors to trigger automations or create targeted segments. Includes RFM, CLV and more.
  • Advanced ecommerce features Drive sales with AI recommendations, back-in-stock alerts, and coupons.
  • AI segmentation Let Aura AI suggest audience groups based on behavior and attributes to accelerate targeting.
  • AI Data Analyst Ask plain‑language questions and get instant answers from your data with Aura AI.
  • Phone support Speak directly with our team when you need faster resolution.
  • Deliverability Specialist support Work with an expert to improve email deliverability and inbox placement. 3 hours per year included.
  • Sales Advanced $58.50 per month/user
Start with Professional
-
Tier 4
Enterprise
Custom pricing
Includes
  • Multi-account management Manage multiple business units & brands under one master account.
  • Custom objects Import all your unique data—like subscription dates or store locations—and use it to create more personalized customer journeys.
  • Brevo Mobile Wallet Digitize loyalty cards, vouchers, tickets, and more—then send mobile wallet notifications to drive repeat sales and visits.
  • Custom loyalty engine Create and manage a fully integrated loyalty program with customizable points, tiers, and rewards—natively connected to your customer data to boost retention and LTV.
  • Custom data integrations Sync customer data across your warehouse, POS, ERP, and other systems with Brevo via direct connectors or secure SFTP — ensuring accurate, up-to-date information everywhere.
  • Dedicated IP Maintain full control of your sending reputation with a dedicated IP.
  • SSO & SAML Secure, enterprise‑grade single sign‑on for centralized access management.
  • Tailored onboarding Receive personalized setup support, hands-on training, integration assistance, and strategic guidance to launch faster.
  • CSM support Recurring strategic support to build campaigns, analyze performance, and reach your goals (limited time).
  • Sales Advanced
Start with Enterprise
-

← Swipe to compare plans →

Ready to get started? Try either tool free — no credit card required.

Try Brevo freeFrom $9/moTry EmailOctopus freeFree plan available
Find the best deal for your team
Answer 2 quick questions and we'll help you choose the right plan

Brevo

All-in-one marketing platform with email, SMS, and chat

View all Brevo plans

EmailOctopus

Simple, affordable email marketing for small businesses

View all EmailOctopus plans

What Reviewers Say

Our Pick

Brevo

Brevo's broader capabilities and competitive free tier deliver more value than EmailOctopus for most teams.

Based on pricing data only. Review the full comparison below for your specific needs.

Try Brevo freeFrom $9/mo

Which Should You Choose?

Choose Brevo if:

  • •You need both transactional and marketing email with SMS from one platform
  • •Brevo's free plan covers more use cases than EmailOctopus at comparable pricing
  • •Multi-channel marketing and automation depth are important

Choose EmailOctopus if:

  • •You want a simple, affordable email tool with a very clean interface
  • •EmailOctopus's pricing is more affordable for basic newsletter and campaign needs
  • •Simplicity matters more than multi-channel capabilities

Brevo is more complete with transactional email and SMS alongside marketing campaigns. EmailOctopus is simpler and focused purely on marketing email. For teams that need more than basic email campaigns, Brevo's multi-channel approach wins. For teams that want simple, affordable newsletters, EmailOctopus is fine.

Try Brevo freeFrom $9/mo
ShareShare

Frequently Asked Questions: Brevo vs EmailOctopus

Which is cheaper, Brevo or EmailOctopus?
As of July 2026, both Brevo and EmailOctopus start at the same price of $9/mo. Compare their features at each tier to determine which offers better value for your needs.
How many pricing plans does Brevo have vs EmailOctopus?
Brevo offers 4 pricing plans, while EmailOctopus offers 2 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Brevo or EmailOctopus offer a free plan?
EmailOctopus offers a free plan, while Brevo does not. If budget is a concern, EmailOctopus lets you get started at no cost.
What is the most popular Brevo plan?
The Standard plan is Brevo's most popular tier, priced at $18/mo. Key features include Marketing automation Create an unlimited number of automated, multi-step workflows to engage users at key moments along their journey., A/B testing Test subject lines or content variants to improve opens and clicks., Advanced email reporting See where and how contacts engage to optimize future campaigns. Click heatmaps, geography & device reports.
Does Brevo or EmailOctopus offer custom enterprise pricing?
Brevo offers a custom-priced enterprise tier for larger teams. EmailOctopus lists all its pricing publicly.
How do Brevo and EmailOctopus compare for Email Marketing?
Both Brevo and EmailOctopus are Email Marketing tools. Brevo offers 4 plans starting at $9/mo, while EmailOctopus offers 2 plans starting at $9/mo. Review the feature breakdowns above to see which better fits your Email Marketing needs.
AI Recommendations

Sources

  1. Brevo Official Pricing- Vendor pricing page
  2. EmailOctopus Official Pricing- Vendor pricing page

Related Articles

Close CRM Review 2026: I Imported 50 Leads and Ran a Pipeline for 2 Weeks

Hands-on Close CRM review for small sales teams (1-10 people). I tested signup, lead import, pipeline build, email sequences, power dialer, automations, mobile, and export with a real 50-lead dataset. Honest scorecard + pricing breakdown.

Best Email Marketing for Agencies (2026)

Compare email marketing pricing for agencies: ActiveCampaign ($15/mo), Amazon SES ($0/mo), AWeber ($12.50/mo). Hand-picked tools that fit teams of 10-50 people.

Best Email Marketing for Enterprise (2026)

Compare email marketing pricing for enterprise: ActiveCampaign ($15/mo), Amazon SES ($0/mo), AWeber ($12.50/mo). Hand-picked tools that fit teams of 100+ peo...

Track Price Changes

Get notified when pricing changes for these tools.

See all Brevo alternativesSee all EmailOctopus alternativesEmail MarketingCompare more tools