Brevo vs EmailOctopus: Pricing Comparison 2026
Side-by-side pricing comparison of Brevo and EmailOctopus. See all plans, features, and costs at a glance.
Bottom line: Brevo starts at $9/mo and EmailOctopus starts at $9/mo. Compare all 6 pricing tiers side by side.
Last updated: March 16, 2026
Brevo vs EmailOctopus: Quick Pricing Facts
| Feature | Brevo | EmailOctopus |
|---|---|---|
| Starting Price | $9/mo | $9/mo |
| Number of Plans | 4 | 2 |
| Free Tier | No | Yes |
| Pricing Model | usage-based | usage-based |
| Annual Discount | N/A | N/A |
Brevo and EmailOctopus are both priced at $9/mo, making them equally accessible Email Marketing tools. Together they offer 6 pricing plans with 48 features compared, so the best choice comes down to which features match your needs.
EmailOctopus stands out with a free plan for getting started.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.
| Pricing Plans | Brevo Try it freeAffiliate | EmailOctopus Try it free |
|---|---|---|
| Tier 1 | Starter $9/month Includes
| Free $0/monthCheapest Includes
|
| Tier 2 | StandardPopular $18/month Includes
| $9 $9/monthCheapest Includes
|
| Tier 3 | Professional $499/monthCheapest Includes
| — |
| Tier 4 | Enterprise Custom pricing Includes
| — |
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What Reviewers Say
Which Should You Choose?
Choose Brevo if:
- •You need 4 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
- •You want more features built-in—Brevo offers 30 additional features across its plans
- •Your team needs custom enterprise pricing—Brevo offers negotiated terms for large deployments
Choose EmailOctopus if:
- •You need a free plan with EmailOctopus branding on emails, Reports available for 30 days—EmailOctopus offers no-cost access with no credit card required
- •You prioritize EmailOctopus's user experience and interface over price (both tools are similarly priced)
- •You want EmailOctopus's approach to incremental feature unlocking across its 2 pricing tiers
EmailOctopus offers a free plan [1], eliminating the cost barrier for evaluation, while Brevo requires paid subscription from the start. This gives EmailOctopus a significant advantage for teams with budget constraints or extended trial periods. Once you outgrow EmailOctopus's free tier, upgrading to a paid plan at approximately $9/mo provides substantial additional functionality. Compare this pricing path against Brevo's tiering starting at $9/mo to assess total cost of ownership over 12 months. EmailOctopus's 2 tiers provide flexibility at different budgets, while Brevo's 4 tiers structure may force you into higher-cost plans than necessary for your use case. If evaluation cost matters to your decision, EmailOctopus is the obvious starting point with zero financial commitment. Use the free tier to validate core functionality before committing to paid plans from either tool.
Best choice: Brevo
Try Brevo freeFrequently Asked Questions: Brevo vs EmailOctopus
Which is cheaper, Brevo or EmailOctopus?
How many pricing plans does Brevo have vs EmailOctopus?
Does Brevo or EmailOctopus offer a free plan?
What is the most popular Brevo plan?
Does Brevo or EmailOctopus offer custom enterprise pricing?
How do Brevo and EmailOctopus compare for Email Marketing?
Sources
- Brevo Official Pricing— Vendor pricing page
- EmailOctopus Official Pricing— Vendor pricing page
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