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Email Marketing

Brevo vs EmailOctopus: Pricing Comparison 2026

Side-by-side pricing comparison of Brevo and EmailOctopus. See all plans, features, and costs at a glance.

Bottom line: Brevo starts at $9/mo and EmailOctopus starts at $9/mo. Compare all 6 pricing tiers side by side.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026

Brevo vs EmailOctopus: Quick Pricing Facts

FeatureBrevoEmailOctopus
Starting Price$9/mo$9/mo
Number of Plans42
Free TierNoYes
Pricing Modelusage-basedusage-based
Annual DiscountN/AN/A

Brevo and EmailOctopus are both priced at $9/mo, making them equally accessible Email Marketing tools. Together they offer 6 pricing plans with 48 features compared, so the best choice comes down to which features match your needs.

EmailOctopus stands out with a free plan for getting started.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.

Pricing Plans
Brevo
Brevo
Try it freeAffiliate
EmailOctopus
EmailOctopus
Try it free
Tier 1
Starter
$9/month
Includes
  • From 5,000 emails per month
  • Email & SMS
  • Drag & Drop email editor
  • Email templates
  • AI content generator
  • Advanced segmentation
  • Forms
  • Basic reporting & analytics
  • Email support
  • No Brevo logo $10.80 per month
  • Sales Essentials $27.92 per month
Start with Starter
Free
$0/monthCheapest
Includes
  • EmailOctopus branding on emails
  • Reports available for 30 days
  • Create up to 3 landing pages and forms
  • Access for 1 user
Start with Free
Tier 2
StandardPopular
$18/month
Includes
  • Marketing automation
  • A/B testing
  • Advanced email reporting Click heatmaps, geography & device reports
  • AI send time optimization
  • Web & event tracking
  • Landing pages 1 page included
  • No Brevo logo
  • Sales Essentials $27.92 per month
Start with Standard
$9
$9/monthCheapest
Includes
  • Full control over your email design
  • Reports available forever
  • Unlimited landing pages and forms
  • Add unlimited users
  • Cancel any time
Start with $9
Tier 3
Professional
$499/monthCheapest
Includes
  • From 150,000 emails per month
  • Additional marketing channels WhatsApp, Popups, Mobile & Web Push
  • Multi-user access 10 seats included
  • Contact scoring
  • Advanced ecommerce features
  • AI segmentation
  • AI Data Analyst
  • Phone support
  • Deliverability Specialist support
  • Sales Advanced $58.50 per month/user
Start with Professional
Tier 4
Enterprise
Custom pricing
Includes
  • Multi-account management
  • Custom objects
  • Brevo Mobile Wallet
  • Custom loyalty engine
  • Custom data integrations
  • Dedicated IP
  • SSO & SAML
  • Tailored onboarding
  • CSM support
  • Sales Advanced
Start with Enterprise

Swipe to compare plans →

Brevo

All-in-one marketing platform with email, SMS, and chat

View all Brevo plans

EmailOctopus

Simple, affordable email marketing for small businesses

View all EmailOctopus plans

What Reviewers Say

Which Should You Choose?

Choose Brevo if:

  • You need 4 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
  • You want more features built-in—Brevo offers 30 additional features across its plans
  • Your team needs custom enterprise pricing—Brevo offers negotiated terms for large deployments

Choose EmailOctopus if:

  • You need a free plan with EmailOctopus branding on emails, Reports available for 30 days—EmailOctopus offers no-cost access with no credit card required
  • You prioritize EmailOctopus's user experience and interface over price (both tools are similarly priced)
  • You want EmailOctopus's approach to incremental feature unlocking across its 2 pricing tiers

EmailOctopus offers a free plan [1], eliminating the cost barrier for evaluation, while Brevo requires paid subscription from the start. This gives EmailOctopus a significant advantage for teams with budget constraints or extended trial periods. Once you outgrow EmailOctopus's free tier, upgrading to a paid plan at approximately $9/mo provides substantial additional functionality. Compare this pricing path against Brevo's tiering starting at $9/mo to assess total cost of ownership over 12 months. EmailOctopus's 2 tiers provide flexibility at different budgets, while Brevo's 4 tiers structure may force you into higher-cost plans than necessary for your use case. If evaluation cost matters to your decision, EmailOctopus is the obvious starting point with zero financial commitment. Use the free tier to validate core functionality before committing to paid plans from either tool.

Best choice: Brevo

Try Brevo free
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Frequently Asked Questions: Brevo vs EmailOctopus

Which is cheaper, Brevo or EmailOctopus?
As of March 2026, both Brevo and EmailOctopus start at the same price of $9/mo. Compare their features at each tier to determine which offers better value for your needs.
How many pricing plans does Brevo have vs EmailOctopus?
Brevo offers 4 pricing plans, while EmailOctopus offers 2 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Brevo or EmailOctopus offer a free plan?
EmailOctopus offers a free plan, while Brevo does not. If budget is a concern, EmailOctopus lets you get started at no cost.
What is the most popular Brevo plan?
The Standard plan is Brevo's most popular tier, priced at $18/mo. Key features include Marketing automation, A/B testing, Advanced email reporting Click heatmaps, geography & device reports.
Does Brevo or EmailOctopus offer custom enterprise pricing?
Brevo offers a custom-priced enterprise tier for larger teams. EmailOctopus lists all its pricing publicly.
How do Brevo and EmailOctopus compare for Email Marketing?
Both Brevo and EmailOctopus are Email Marketing tools. Brevo offers 4 plans starting at $9/mo, while EmailOctopus offers 2 plans starting at $9/mo. Review the feature breakdowns above to see which better fits your Email Marketing needs.

Sources

  1. Brevo Official PricingVendor pricing page
  2. EmailOctopus Official PricingVendor pricing page

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