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Brevo vs Ghost: Pricing Comparison 2026

Side-by-side pricing comparison of Brevo and Ghost. See all plans, features, and costs at a glance.

Bottom line: Brevo starts at $9/mo and Ghost starts at Custom pricing. Compare all 8 pricing tiers side by side.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026
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Brevo vs Ghost: Quick Pricing Facts

FeatureBrevoGhost
Starting Price$9/moCustom pricing
Number of Plans44
Free TierNoNo
Pricing Modelusage-basedusage-based
Annual DiscountN/AN/A

Brevo and Ghost are both priced at $9/mo, making them equally accessible Email Marketing tools. Together they offer 8 pricing plans with 60 features compared, so the best choice comes down to which features match your needs.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.

Pricing Plans
Brevo
Brevo
Try it freeAffiliate
Ghost
Tier 1
Starter
$9/monthCheapest
Includes
  • From 5,000 emails per month
  • Email & SMS
  • Drag & Drop email editor
  • Email templates
  • AI content generator
  • Advanced segmentation
  • Forms
  • Basic reporting & analytics
  • Email support
  • No Brevo logo $10.80 per month
  • Sales Essentials $27.92 per month
Start with Starter
STARTER
Custom pricing
Includes
  • Your own website
  • Free custom domain NEW
  • Email newsletter
  • Simple design settings
  • 1,000 members
Start with STARTER
Tier 2
StandardPopular
$18/monthCheapest
Includes
  • Marketing automation
  • A/B testing
  • Advanced email reporting Click heatmaps, geography & device reports
  • AI send time optimization
  • Web & event tracking
  • Landing pages 1 page included
  • No Brevo logo
  • Sales Essentials $27.92 per month
Start with Standard
PUBLISHER
Custom pricing
Includes
  • 3 staff users
  • Custom themes
  • 8,000+ integrations
  • Paid subscriptions
  • Advanced analytics
  • 1,000 members
Start with PUBLISHER
Tier 3
Professional
$499/monthCheapest
Includes
  • From 150,000 emails per month
  • Additional marketing channels WhatsApp, Popups, Mobile & Web Push
  • Multi-user access 10 seats included
  • Contact scoring
  • Advanced ecommerce features
  • AI segmentation
  • AI Data Analyst
  • Phone support
  • Deliverability Specialist support
  • Sales Advanced $58.50 per month/user
Start with Professional
BUSINESS
Custom pricing
Includes
  • 15 staff users
  • Priority support
  • Higher usage limits
  • Early access to features
  • 10,000 members
Start with BUSINESS
Tier 4
Enterprise
Custom pricing
Includes
  • Multi-account management
  • Custom objects
  • Brevo Mobile Wallet
  • Custom loyalty engine
  • Custom data integrations
  • Dedicated IP
  • SSO & SAML
  • Tailored onboarding
  • CSM support
  • Sales Advanced
Start with Enterprise
CUSTOM
Custom pricing
Includes
  • Unlimited staff users
  • Advanced configurations
  • Dedicated IP address
  • 99.9% uptime SLA
  • Unlimited members
Start with CUSTOM

Swipe to compare plans →

Brevo

All-in-one marketing platform with email, SMS, and chat

View all Brevo plans

Ghost

Open-source publishing platform for newsletters and memberships

View all Ghost plans

What Reviewers Say

Our Pick

Brevo

Brevo offers better overall value.

Based on pricing data only. Review the full comparison below for your specific needs.

Best value: Brevo

Try Brevo free

Which Should You Choose?

Choose Brevo if:

  • •You want more features built-in—Brevo offers 18 additional features across its plans
  • •You prioritize Brevo's user experience and interface over price (both tools are similarly priced)
  • •Brevo's 4-tier usage-based structure gives clearer cost visibility for budget planning

Choose Ghost if:

  • •You prioritize Ghost's user experience and interface over price (both tools are similarly priced)
  • •You prefer Ghost's usage-based model with its 4-tier structure
  • •Ghost's focused feature set keeps your team in control without tool bloat

Brevo and Ghost offer competitively positioned plans [1], with Brevo starting at $9/mo and Ghost at Custom pricing. This pricing similarity means value differentiation comes down to feature alignment rather than cost. Brevo provides 4 pricing tiers versus Ghost's 4 options, which affects your flexibility and cost-per-tier efficiency as your team scales and usage increases. Feature-wise, Brevo offers 39 total features across its tiers, while Ghost provides 21. Map your required features to each tier to determine which tool delivers the capabilities you need at your target price point. With similar pricing, your final decision should prioritize feature requirements, integration ecosystem, and hands-on user experience testing. Request demos or activate trials with both vendors to validate long-term fit before committing to annual contracts.

Best choice: Brevo

Try Brevo free
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Frequently Asked Questions: Brevo vs Ghost

How many pricing plans does Brevo have vs Ghost?
Brevo offers 4 pricing plans, while Ghost offers 4 plans. More plans typically means more flexibility to match your exact needs and budget.
What is the most popular Brevo plan?
The Standard plan is Brevo's most popular tier, priced at $18/mo. Key features include Marketing automation, A/B testing, Advanced email reporting Click heatmaps, geography & device reports.
Does Brevo or Ghost offer custom enterprise pricing?
Yes, both Brevo and Ghost offer custom enterprise pricing tiers with quote-based pricing. Contact each vendor for a tailored quote.
How do Brevo and Ghost compare for Email Marketing?
Both Brevo and Ghost are Email Marketing tools. Brevo offers 4 plans starting at $9/mo, while Ghost offers 4 plans starting at Custom pricing. Review the feature breakdowns above to see which better fits your Email Marketing needs.

Sources

  1. Brevo Official Pricing— Vendor pricing page
  2. Ghost Official Pricing— Vendor pricing page

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