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Email Marketing

Brevo vs Sender: Pricing Comparison 2026

Side-by-side pricing comparison of Brevo and Sender. See all plans, features, and costs at a glance.

Bottom line: Sender starts at $7/mo, making it $2/mo cheaper than Brevo ($9/mo). Sender offers a free plan.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026

Brevo vs Sender: Quick Pricing Facts

FeatureBrevoSender
Starting Price$9/mo$7/mo
Number of Plans44
Free TierNoYes
Pricing Modelusage-basedfreemium
Annual DiscountN/AN/A

Sender is the more affordable option, starting at $7/mo compared to Brevo's $9/mo. Both are Email Marketing tools with 8 combined pricing plans and 77 features compared. At comparable tiers, the monthly price difference is $4.

Sender stands out with a free plan for getting started. Brevo uses usage-based pricing while Sender uses freemium pricing, which may affect your total cost at scale.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.

Pricing Plans
Brevo
Brevo
Try it freeAffiliate
Tier 1
Starter
$9/month
Includes
  • From 5,000 emails per month
  • Email & SMS
  • Drag & Drop email editor
  • Email templates
  • AI content generator
  • Advanced segmentation
  • Forms
  • Basic reporting & analytics
  • Email support
  • No Brevo logo $10.80 per month
  • Sales Essentials $27.92 per month
Start with Starter
Free Forever!
$0/monthCheapest
Includes
  • 1 seat
  • Up to 2 500 subscribers
  • Up to 15 000 emails/month
  • emails/
  • month
  • Contains Sender branding
  • Email newsletters
  • Email automation
  • Landing pages
  • Signup forms & popups
  • Transactional emails
Start with Free Forever!
Tier 2
StandardPopular
$18/month
Includes
  • Marketing automation
  • A/B testing
  • Advanced email reporting Click heatmaps, geography & device reports
  • AI send time optimization
  • Web & event tracking
  • Landing pages 1 page included
  • No Brevo logo
  • Sales Essentials $27.92 per month
Start with Standard
Standard
$7/monthCheapest
Includes
  • Up to 12k emails/month
  • month
  • Up to 1k subscribers
  • 3 Role-based seats
  • No Sender branding
  • SMS messaging
  • Unlimited email & popup templates
  • Unlimited landing pages
  • A/B testing & experiments
Start with Standard
Tier 3
Professional
$499/month
Includes
  • From 150,000 emails per month
  • Additional marketing channels WhatsApp, Popups, Mobile & Web Push
  • Multi-user access 10 seats included
  • Contact scoring
  • Advanced ecommerce features
  • AI segmentation
  • AI Data Analyst
  • Phone support
  • Deliverability Specialist support
  • Sales Advanced $58.50 per month/user
Start with Professional
ProfessionalPopular
$14/monthCheapest
Includes
  • Up to 24k emails/month
  • month
  • Up to 1k subscribers
  • 10 role-based seats
  • Free SMS
  • ($14/month)
  • Unlimited email editor features
  • Advanced automation
  • Advanced reports
  • Priority support
  • Dedicated IPs available
Start with Professional
Tier 4
Enterprise
Custom pricing
Includes
  • Multi-account management
  • Custom objects
  • Brevo Mobile Wallet
  • Custom loyalty engine
  • Custom data integrations
  • Dedicated IP
  • SSO & SAML
  • Tailored onboarding
  • CSM support
  • Sales Advanced
Start with Enterprise
Enterprise
Custom pricing
Includes
  • Unlimited emails
  • Dedicated success manager
  • Advanced user permissions
  • Service level agreement
  • Activity logs for auditing
  • SSO (SAML v2)
  • Phone support
Start with Enterprise

Swipe to compare plans →

Brevo

All-in-one marketing platform with email, SMS, and chat

View all Brevo plans

Sender

Affordable email and SMS marketing for ecommerce

View all Sender plans

What Reviewers Say

Our Pick

Sender

Sender offers a free plan, starts at $2/mo lower ($7/mo vs $9/mo).

Based on pricing data only. Review the full comparison below for your specific needs.

Best value: Sender

Try Sender free

Which Should You Choose?

Choose Brevo if:

  • You want more features built-in—Brevo offers 1 additional features across its plans
  • You prioritize Brevo's user experience and interface over price (both tools are similarly priced)
  • Brevo's usage-based pricing lets you match exact team size without tier gaps

Choose Sender if:

  • You want lower per-user costs—Sender starts at $7/mo, saving $2/mo compared to Brevo at $9/mo
  • You need a free plan with 1 seat, Up to 2 500 subscribers—Sender offers no-cost access with no credit card required
  • You prioritize Sender's user experience and interface over price (both tools are similarly priced)

Sender is the more affordable choice [1], starting at $7/mo compared to Brevo's $9/mo. For a 50-person team on paid plans, this translates to Sender saving approximately $100/month. Sender offers 4 pricing tiers compared to Brevo's 4, giving you more granular control over scaling costs as your team grows. Across all tiers, Sender provides 38 total features versus 39 for Brevo, offering a more focused toolset depending on your specific needs. For budget-conscious teams seeking predictable costs, Sender delivers superior value. Brevo may justify its premium for specialized needs, but most organizations will find Sender the smarter financial choice.

Best choice: Brevo

Try Brevo free
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Frequently Asked Questions: Brevo vs Sender

Which is cheaper, Brevo or Sender?
As of March 2026, Sender starts at a lower price point. Brevo starts at $9/mo while Sender starts at $7/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does Brevo have vs Sender?
Brevo offers 4 pricing plans, while Sender offers 4 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Brevo or Sender offer a free plan?
Sender offers a free plan, while Brevo does not. If budget is a concern, Sender lets you get started at no cost.
What is the most popular Brevo plan?
The Standard plan is Brevo's most popular tier, priced at $18/mo. Key features include Marketing automation, A/B testing, Advanced email reporting Click heatmaps, geography & device reports.
What is the most popular Sender plan?
The Professional plan is Sender's most popular tier, priced at $14/mo. Key features include Up to 24k emails/month, month, Up to 1k subscribers.
Does Brevo or Sender offer custom enterprise pricing?
Yes, both Brevo and Sender offer custom enterprise pricing tiers with quote-based pricing. Contact each vendor for a tailored quote.
What pricing models do Brevo and Sender use?
Brevo uses a usage-based pricing model, while Sender uses freemium pricing. The right model depends on your team size and usage patterns.

Sources

  1. Brevo Official PricingVendor pricing page
  2. Sender Official PricingVendor pricing page

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