Brevo vs Substack: Pricing Comparison 2026
Side-by-side pricing comparison of Brevo and Substack. See all plans, features, and costs at a glance.
Bottom line: Substack starts at $5/mo, making it $4/mo cheaper than Brevo ($9/mo). Substack offers a free plan.
Last updated: March 16, 2026
Brevo vs Substack: Quick Pricing Facts
| Feature | Brevo | Substack |
|---|---|---|
| Starting Price | $9/mo | $5/mo |
| Number of Plans | 4 | 7 |
| Free Tier | No | Yes |
| Pricing Model | usage-based | usage-based |
| Annual Discount | N/A | N/A |
Substack is the more affordable option, starting at $5/mo compared to Brevo's $9/mo. Both are Email Marketing tools with 11 combined pricing plans and 61 features compared.
Substack stands out with a free plan for getting started.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.
| Pricing Plans |  Brevo Try it freeAffiliate |  Substack Try it free |
|---|---|---|
| Tier 1 | Starter $9/month Includes
| Free $0/monthCheapest Includes
|
| Tier 2 | StandardPopular $18/month Includes
| Basic $5/monthCheapest $5 / year Includes
|
| Tier 3 | Professional $499/month Includes
| Standard $7/monthCheapest $7 / year Includes
|
| Tier 4 | Enterprise Custom pricing Includes
| Advanced $10/monthCheapest $10 / year Includes
|
| Tier 5 | — | Pro $15/monthCheapest $15 / year Includes
|
| Tier 6 | — | Premium $30/monthCheapest $30 / year Includes
|
| Tier 7 | — | Enterprise $75/monthCheapest $75 / year Includes
|
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What Reviewers Say
Substack
Substack offers a free plan, starts at $4/mo lower ($5/mo vs $9/mo), offers 7 tiers vs 4.
Based on pricing data only. Review the full comparison below for your specific needs.
Best value: Substack
Try Substack freeWhich Should You Choose?
Choose Brevo if:
- •You want more features built-in—Brevo offers 17 additional features across its plans
- •Your team needs custom enterprise pricing—Brevo offers negotiated terms for large deployments
- •You prioritize Brevo's user experience and interface over price (both tools are similarly priced)
Choose Substack if:
- •You want lower per-user costs—Substack starts at $5/mo, saving $4/mo compared to Brevo at $9/mo
- •You need a free plan with Set up paid subscriptions, Keep 90% of revenue—Substack offers no-cost access with no credit card required
- •You need 7 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
Substack is the more affordable choice [1], starting at $5/mo compared to Brevo's $9/mo. For a 50-person team on paid plans, this translates to Substack saving approximately $200/month. Substack offers 7 pricing tiers compared to Brevo's 4, giving you more granular control over scaling costs as your team grows. Across all tiers, Substack provides 22 total features versus 39 for Brevo, offering a more focused toolset depending on your specific needs. If controlling SaaS spend is a priority, Substack offers the better cost-to-value ratio. Consider Brevo only if its unique capabilities directly address a gap Substack cannot fill.
Best choice: Brevo
Try Brevo freeFrequently Asked Questions: Brevo vs Substack
Which is cheaper, Brevo or Substack?
How many pricing plans does Brevo have vs Substack?
Does Brevo or Substack offer a free plan?
Can I save money by paying annually for Brevo or Substack?
What is the most popular Brevo plan?
Does Brevo or Substack offer custom enterprise pricing?
How do Brevo and Substack compare for Email Marketing?
Sources
- Brevo Official Pricing— Vendor pricing page
- Substack Official Pricing— Vendor pricing page
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