Countly vs Hotjar: Pricing Comparison 2026
Side-by-side pricing comparison of Countly and Hotjar. See all plans, features, and costs at a glance.
Bottom line: Hotjar starts at $49/mo, making it $126/mo cheaper than Countly ($175/mo). Hotjar offers a free plan.
Last updated: July 6, 2026
Countly vs Hotjar: Quick Pricing Facts
| Feature | Countly | Hotjar |
|---|---|---|
| Starting Price | $175/mo | $49/mo |
| Number of Plans | 2 | 4 |
| Free Tier | No | Yes |
| Pricing Model | open-source | usage-based |
| Annual Discount | N/A | N/A |
Hotjar is the more affordable option, starting at $49/mo compared to Countly's $175/mo. Both are Analytics tools with 6 combined pricing plans and 23 features compared.
Hotjar stands out with a free plan for getting started. Countly uses open-source pricing while Hotjar uses usage-based pricing, which may affect your total cost at scale.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Analytics needs.
| Pricing Plans |  Countly Try free |  Hotjar Try free |
|---|---|---|
| Tier 1 | Flex $175/month | Free $0/monthCheapest Includes
|
| Tier 2 | Enterprise Custom pricing | GrowthPopular $49/monthCheapest $39 / year Includes
|
| Tier 3 | - | Pro Custom pricing Includes
|
| Tier 4 | - | Enterprise Custom pricing Includes
|
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Which Should You Choose?
Choose Countly if:
- •You need product analytics - events, funnels, retention - for mobile or web apps with self-hosting
- •Countly's Community Edition is free to self-host, covering the full product analytics lifecycle
- •Push notifications and A/B testing bundled with analytics matter to your team
Choose Hotjar if:
- •You need heatmaps, session recordings, and user feedback surveys for your website
- •Hotjar's free tier covers 35 sessions/day; paid plans start at $32/month
- •Marketing and UX teams need quick visual behavior insights without engineering setup
Countly is a product analytics platform for tracking user behavior in applications. Hotjar is a web behavior analytics tool with heatmaps, recordings, and surveys. These serve different purposes: Countly helps product teams understand in-app user flows, Hotjar helps marketing and UX teams visualize how visitors interact with web pages. A company with both a website and an app might use both. The tools are complementary, not competing.
Frequently Asked Questions: Countly vs Hotjar
Which is cheaper, Countly or Hotjar?
How many pricing plans does Countly have vs Hotjar?
Does Countly or Hotjar offer a free plan?
Can I save money by paying annually for Countly or Hotjar?
What is the most popular Hotjar plan?
Does Countly or Hotjar offer custom enterprise pricing?
What pricing models do Countly and Hotjar use?
Sources
- Countly Official Pricing- Vendor pricing page
- Hotjar Official Pricing- Vendor pricing page
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