Customer.io vs GetResponse: Pricing Comparison 2026
Side-by-side pricing comparison of Customer.io and GetResponse. See all plans, features, and costs at a glance.
Bottom line: GetResponse starts at $19/mo, making it $81/mo cheaper than Customer.io ($100/mo). Neither offers a free plan.
Last updated: March 16, 2026
Customer.io vs GetResponse: Quick Pricing Facts
| Feature | Customer.io | GetResponse |
|---|---|---|
| Starting Price | $100/mo | $19/mo |
| Number of Plans | 3 | 4 |
| Free Tier | No | No |
| Pricing Model | usage-based | usage-based |
| Annual Discount | N/A | N/A |
GetResponse is the more affordable option, starting at $19/mo compared to Customer.io's $100/mo. Both are Email Marketing tools with 7 combined pricing plans and 61 features compared.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.
| Pricing Plans |  Customer.io Try it free |  GetResponse Try it free |
|---|---|---|
| Tier 1 | Essentials $100/month | Starter $19/monthCheapest $16 / year Includes
|
| Tier 2 | Premium $1000/month | Marketer $59/monthCheapest $48 / year Includes
|
| Tier 3 | Enterprise Custom pricing | Creator $69/monthCheapest $57 / year Includes
|
| Tier 4 | — | Enterprise Custom pricing Includes
|
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GetResponse
GetResponse starts at $81/mo lower ($19/mo vs $100/mo), offers 4 tiers vs 3.
Based on pricing data only. Review the full comparison below for your specific needs.
Best value: GetResponse
Try GetResponse freeWhich Should You Choose?
Choose Customer.io if:
- •You want Customer.io's approach to incremental feature unlocking across its 3 pricing tiers
- •Customer.io's feature bundling aligns with how Email Marketing teams actually work day-to-day
- •Customer.io better aligns with Email Marketing-specific workflows and team collaboration patterns
Choose GetResponse if:
- •You want lower per-user costs—GetResponse starts at $19/mo, saving $81/mo compared to Customer.io at $100/mo
- •You need 4 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
- •You want more features built-in—GetResponse offers 61 additional features across its plans
GetResponse is the more affordable choice [1], starting at $19/mo compared to Customer.io's $100/mo. For a 50-person team on paid plans, this translates to GetResponse saving approximately $4050/month. GetResponse offers 4 pricing tiers compared to Customer.io's 3, giving you more granular control over scaling costs as your team grows. Across all tiers, GetResponse provides 61 total features versus 0 for Customer.io, offering a richer feature set depending on your specific needs. For budget-conscious teams seeking predictable costs, GetResponse delivers superior value. Customer.io may justify its premium for specialized needs, but most organizations will find GetResponse the smarter financial choice.
Frequently Asked Questions: Customer.io vs GetResponse
Which is cheaper, Customer.io or GetResponse?
How many pricing plans does Customer.io have vs GetResponse?
Can I save money by paying annually for Customer.io or GetResponse?
Does Customer.io or GetResponse offer custom enterprise pricing?
How do Customer.io and GetResponse compare for Email Marketing?
Sources
- Customer.io Official Pricing— Vendor pricing page
- GetResponse Official Pricing— Vendor pricing page
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