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GetResponse

GetResponse Pricing Plans & Tiers

Email marketing with webinars, funnels, and automation

Email Marketingusage-basedFrom $19/mo

Pricing last verified: March 16, 2026

Data compiled by Arthur Jacquemin, Founder & Lead Analyst
Updated March 16, 2026

Pricing Analysis

GetResponse's EUR-based pricing ($16/mo Starter, $54/mo Marketer POPULAR, $62/mo Creator) creates a subtle currency advantage — European customers see native EUR pricing that feels cheaper than the USD equivalent ($13.12/yr Starter, $54/mo Marketer in USD terms on annual billing), while the annual billing discount structures ($13.12/year on annual commit vs. $16/month monthly) are confusing and require financial modeling to justify adoption.

GetResponse's positioning as an 'all-in-one platform' (email, webinars, funnels, landing pages) is intended to compete with Kajabi and Teachable at the creator economy segment, but the pricing ($54-62/month Marketer/Creator tiers) is positioned as the 'cheap alternative' to Kajabi ($119+). This creates positioning confusion: is GetResponse a marketer's tool (competing with Mailchimp at $20-100) or a creator tool (competing with Kajabi at $100-300)? The answer depends on the customer tier, creating ambiguity.

The Marketer tier's ($54/mo) webinar support (up to 100 attendees) and unlimited automations represent genuine differentiation against Mailchimp and HubSpot's free/low-cost tiers, but the feature density is so broad (email, webinars, funnels, courses) that positioning clarity suffers — teams unsure whether they need webinar capability are likely to choose simpler, cheaper competitors.

Strengths

  • Annual billing discounts (typically 20-30% off monthly rate) reward commitment and allow small businesses to access webinar and funnel capabilities at SaaS-like pricing ($13.12/year Starter with annual commit) rather than Kajabi's per-month minimums.
  • Marketer tier ($54/month) includes unlimited automations and webinars (100 attendees), bundling features that Mailchimp and Klaviyo charge separately for, creating surprising value density for creator-focused teams.
  • Free landing page and funnel builders (all tiers) remove the need for Leadpages or Unbounce, reducing the total stack cost for DTC brands and creators.

Considerations

  • EUR-based pricing creates currency exchange confusion and unpredictable USD costs for American customers; monthly billing ($16/month Starter) appears cheaper than annual ($13.12/year annual commit, $157/year total), but the confusing presentation suggests intentional opacity.
  • Creator tier ($62/month) includes courses but lacks advanced monetization features (tiered subscriptions, upsells) that Kajabi includes, making GetResponse's creator positioning incomplete relative to specialized course platforms.
  • The platform's breadth (email, webinars, funnels, courses, landing pages) is also a weakness — teams specializing in one capability (e.g., webinars) cannot save money by narrowing to a 'webinar-only' plan, paying for unused features.
Ideal For

Content creators and solopreneurs ($10-100K/year ARR) who want email, webinars, and funnel capabilities in one platform and are price-sensitive relative to Kajabi's $100+ monthly commitment.

Pricing Takeaway

GetResponse's EUR pricing and annual billing discounts create confusion that masks whether the platform is truly cheaper than Mailchimp ($20) or Kajabi ($119) — a positioning problem that limits growth.

Best choice: GetResponse

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Pricing Plans (4)

Starter

$19/mo

$16/year

  • Unlimited monthly email sends
  • AI-powered content generators
  • Welcome email series
  • 1 custom automation workflow
  • Landing page builder
  • Signup forms and popups
  • Free custom domain with yearly plan
Start with Starter

Marketer

$59/mo

$48/year

  • Unlimited monthly email sends
  • AI-powered content generators
  • Welcome email series
  • Unlimited automation workflows
  • Landing page builder
  • Signup forms and popups
  • Advanced audience segmentation
  • Abandoned cart recovery
  • Sales funnels
  • Promo codes and revenue reports
  • Unlimited web push notifications
  • Free custom domain with yearly plan
Start with Marketer

Creator

$69/mo

$57/year

  • Unlimited monthly email sends
  • AI-powered content generators
  • Welcome email series
  • Unlimited automation workflows
  • Landing page builder
  • Signup forms and popups
  • Advanced audience segmentation
  • Abandoned cart recovery
  • Sales funnels
  • Promo codes and revenue reports
  • Unlimited web push notifications
  • Webinars
  • Website builder
  • Course creator
  • Up to 500 students
  • Premium newsletter subscriptions
  • Free custom domain with yearly plan
Start with Creator

Enterprise

Custom
  • Unlimited monthly email sends
  • AI-powered content generators
  • Welcome email series
  • Unlimited automation workflows
  • Landing page builder
  • Signup forms and popups
  • Advanced audience segmentation
  • Abandoned cart recovery
  • Sales funnels
  • Promo codes and revenue reports
  • Unlimited web push notifications
  • Webinars
  • Website builder
  • Course creator
  • Student management
  • Premium newsletter subscriptions
  • Dedicated sending domain
  • Dedicated IP address
  • Premium, priority support
  • Single sign-on (SSO)
  • SMS marketing
  • Mobile push notifications
  • AI product recommendations
  • Transactional emails
  • Unlimited users
Start with Enterprise

How does GetResponse pricing compare?

See how GetResponse's 4 pricing plans stack up against similar Email Marketing tools.

Frequently Asked Questions

How much does GetResponse cost compared to Mailchimp?
GetResponse's Automation plan costs $19/month for 1,000 contacts (flat rate regardless of list size). Mailchimp charges $20/month for up to 500 contacts, then scales higher. For a 5,000-contact list, GetResponse remains at $19/month while Mailchimp jumps to $100+. GetResponse's flat-rate contact pricing is significantly cheaper at scale.
Does GetResponse include SMS and webinars in the base plan?
GetResponse's Automation plan includes email, SMS, landing pages, and webinars — all for $19/month. Competitors charge separately for SMS (often $0.005/message) and webinar hosting ($100+/month). This all-in-one bundle makes GetResponse exceptional value for coaches and small businesses launching their first webinar funnel.
Is GetResponse's free plan good for beginners?
GetResponse's free tier supports up to 500 contacts with email campaigns, landing pages, basic webinars, and automation. However, it removes advanced features like advanced segmentation, split testing, and SMS. For solopreneurs building their first email list, the free plan is generous and avoids the contact-limit squeeze of Mailchimp's free tier.
What is GetResponse's most expensive plan and what does it unlock?
GetResponse's Max plan costs $119/month for unlimited contacts and adds dedicated support, priority API access, and unlimited webinars. Most users stay on Automation ($19-99/month) since additional contacts beyond 50,000 don't trigger price increases. Max is only necessary for teams needing white-glove support.
Can I use GetResponse for SMS marketing only?
Yes, GetResponse includes SMS in all plans including the free tier. You can send SMS campaigns on the $19/month plan without any per-message overage. For SMS-focused sellers, GetResponse's bundled pricing beats specialist SMS platforms on cost when email remains part of your strategy.
Does GetResponse offer annual discounts?
Annual billing on GetResponse saves roughly 30-35% across all tiers. The Automation plan drops from $19/month to approximately $14/month when billed annually. For a year-long campaign, that saves $60-70, making it worthwhile for committed users.

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Sources

  1. GetResponse Official PricingVendor pricing page

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