Customer.io vs Ghost: Pricing Comparison 2026
Side-by-side pricing comparison of Customer.io and Ghost. See all plans, features, and costs at a glance.
Bottom line: Customer.io starts at $100/mo and Ghost starts at Custom pricing. Compare all 7 pricing tiers side by side.
Last updated: August 10, 2026
Ghost - Ghost offers 4 tiers vs 3.
Customer.io vs Ghost: Quick Pricing Facts
| Feature | Customer.io | Ghost |
|---|---|---|
| Starting Price | $100/mo | Custom pricing |
| Number of Plans | 3 | 4 |
| Free Tier | No | No |
| Pricing Model | usage-based | usage-based |
| Annual Discount | N/A | N/A |
Customer.io and Ghost are both priced at $100/mo, making them equally accessible Email Marketing tools. Together they offer 7 pricing plans with 21 features compared, so the best choice comes down to which features match your needs.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.
| Pricing Plans |  Customer.io Try free |  Ghost Try free |
|---|---|---|
| Tier 1 | Essentials $100/monthCheapest | STARTER Custom pricing Includes
|
| Tier 2 | Premium $1000/monthCheapest | PUBLISHER Custom pricing Includes
|
| Tier 3 | Enterprise Custom pricing | BUSINESS Custom pricing Includes
|
| Tier 4 | - | CUSTOM Custom pricing Includes
|
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Frequently Asked Questions: Customer.io vs Ghost
How many pricing plans does Customer.io have vs Ghost?
Does Customer.io or Ghost offer custom enterprise pricing?
How do Customer.io and Ghost compare for Email Marketing?
Sources
- Customer.io Official Pricing- Vendor pricing page
- Ghost Official Pricing- Vendor pricing page
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