Campaign Monitor vs Ghost: Pricing Comparison 2026
Side-by-side pricing comparison of Campaign Monitor and Ghost. See all plans, features, and costs at a glance.
Bottom line: Campaign Monitor starts at $10/mo and Ghost starts at Custom pricing. Compare all 8 pricing tiers side by side.
Last updated: March 16, 2026
Campaign Monitor vs Ghost: Quick Pricing Facts
| Feature | Campaign Monitor | Ghost |
|---|---|---|
| Starting Price | $10/mo | Custom pricing |
| Number of Plans | 4 | 4 |
| Free Tier | No | No |
| Pricing Model | usage-based | usage-based |
| Annual Discount | N/A | N/A |
Campaign Monitor and Ghost are both priced at $10/mo, making them equally accessible Email Marketing tools. Together they offer 8 pricing plans with 45 features compared, so the best choice comes down to which features match your needs.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.
| Pricing Plans |  Campaign Monitor Try it free |  Ghost Try it free |
|---|---|---|
| Tier 1 | Lite $10/monthCheapest Includes
| STARTER Custom pricing Includes
|
| Tier 2 | EssentialsPopular $21/monthCheapest Includes
| PUBLISHER Custom pricing Includes
|
| Tier 3 | Premier $119/monthCheapest Includes
| BUSINESS Custom pricing Includes
|
| Tier 4 | Enterprise Custom pricing Includes
| CUSTOM Custom pricing Includes
|
Swipe to compare plans →
Campaign Monitor
Campaign Monitor offers better overall value.
Based on pricing data only. Review the full comparison below for your specific needs.
Best value: Campaign Monitor
Try Campaign Monitor freeWhich Should You Choose?
Choose Campaign Monitor if:
- •You want more features built-in—Campaign Monitor offers 3 additional features across its plans
- •You prioritize Campaign Monitor's user experience and interface over price (both tools are similarly priced)
- •Campaign Monitor's usage-based pricing lets you match exact team size without tier gaps
Choose Ghost if:
- •You prioritize Ghost's user experience and interface over price (both tools are similarly priced)
- •You prefer Ghost's usage-based model with its 4-tier structure
- •You value Ghost's specific feature progression from free to advanced tier levels
Campaign Monitor and Ghost offer competitively positioned plans [1], with Campaign Monitor starting at $10/mo and Ghost at Custom pricing. This pricing similarity means value differentiation comes down to feature alignment rather than cost. Campaign Monitor provides 4 pricing tiers versus Ghost's 4 options, which affects your flexibility and cost-per-tier efficiency as your team scales and usage increases. Feature-wise, Campaign Monitor offers 24 total features across its tiers, while Ghost provides 21. Map your required features to each tier to determine which tool delivers the capabilities you need at your target price point. With similar pricing, your final decision should prioritize feature requirements, integration ecosystem, and hands-on user experience testing. Request demos or activate trials with both vendors to validate long-term fit before committing to annual contracts.
Frequently Asked Questions: Campaign Monitor vs Ghost
How many pricing plans does Campaign Monitor have vs Ghost?
What is the most popular Campaign Monitor plan?
Does Campaign Monitor or Ghost offer custom enterprise pricing?
How do Campaign Monitor and Ghost compare for Email Marketing?
Sources
- Campaign Monitor Official Pricing— Vendor pricing page
- Ghost Official Pricing— Vendor pricing page
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