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Email Marketing

Customer.io vs lemlist: Pricing Comparison 2026

Side-by-side pricing comparison of Customer.io and lemlist. See all plans, features, and costs at a glance.

Bottom line: lemlist starts at $79/mo, making it $21/mo cheaper than Customer.io ($100/mo). Neither offers a free plan.

Last updated: July 6, 2026

Data compiled by Arthur Jacquemin
Updated July 6, 2026
Try Customer.io freeTry lemlist freeAffiliatePrice updated 11d agoUpdated this month
Best Value

lemlist - lemlist starts at $21/mo lower ($79/mo vs $100/mo).

Customer.io vs lemlist: Quick Pricing Facts

FeatureCustomer.iolemlist
Starting Price$100/mo$79/mo
Number of Plans33
Free TierNoNo
Pricing Modelusage-basedper-seat
Annual DiscountN/AN/A

lemlist is the more affordable option, starting at $79/mo compared to Customer.io's $100/mo. Both are Email Marketing tools with 6 combined pricing plans and 0 features compared.

Customer.io uses usage-based pricing while lemlist uses per-seat pricing, which may affect your total cost at scale.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.

Pricing Plans
Customer.io
Customer.io
Try free
lemlist
lemlist
Try freeAffiliate
Tier 1
Essentials
$100/month
Start with Essentials
Email Pro
$79/monthCheapest
Start with Email Pro
Tier 2
Premium
$1000/month
Start with Premium
Multichannel ExpertPopular
$109/monthCheapest
Start with Multichannel Expert
Tier 3
Enterprise
Custom pricing
Start with Enterprise
Enterprise
Custom pricing
Start with Enterprise

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Customer.io

Automated messaging platform for targeted customer engagement

View all Customer.io plans

lemlist

Cold email and sales engagement platform with personalization and multichannel outreach

View all lemlist plans

Frequently Asked Questions: Customer.io vs lemlist

Which is cheaper, Customer.io or lemlist?
As of July 2026, lemlist starts at a lower price point. Customer.io starts at $100/mo while lemlist starts at $79/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does Customer.io have vs lemlist?
Customer.io offers 3 pricing plans, while lemlist offers 3 plans. More plans typically means more flexibility to match your exact needs and budget.
What is the most popular lemlist plan?
The Multichannel Expert plan is lemlist's most popular tier, priced at $109/mo.
Does Customer.io or lemlist offer custom enterprise pricing?
Yes, both Customer.io and lemlist offer custom enterprise pricing tiers with quote-based pricing. Contact each vendor for a tailored quote.
What pricing models do Customer.io and lemlist use?
Customer.io uses a usage-based pricing model, while lemlist uses per-seat pricing. The right model depends on your team size and usage patterns.
How do Customer.io and lemlist compare for Email Marketing?
Both Customer.io and lemlist are Email Marketing tools. Customer.io offers 3 plans starting at $100/mo, while lemlist offers 3 plans starting at $79/mo. Review the feature breakdowns above to see which better fits your Email Marketing needs.
AI Recommendations

Sources

  1. Customer.io Official Pricing- Vendor pricing page
  2. lemlist Official Pricing- Vendor pricing page

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