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Email Marketing

Customer.io vs Zoho Campaigns: Pricing Comparison 2026

Side-by-side pricing comparison of Customer.io and Zoho Campaigns. See all plans, features, and costs at a glance.

Bottom line: Zoho Campaigns starts at $3/mo, making it $97/mo cheaper than Customer.io ($100/mo). Zoho Campaigns offers a free plan.

Last updated: July 6, 2026

Data compiled by Arthur Jacquemin
Updated July 6, 2026
Try Customer.io freeTry Zoho Campaigns freeAffiliatePrice updated 10d agoPrice updated 14d ago
Best Value

Zoho Campaigns - Zoho Campaigns offers a free plan, starts at $97/mo lower ($3/mo vs $100/mo).

Customer.io vs Zoho Campaigns: Quick Pricing Facts

FeatureCustomer.ioZoho Campaigns
Starting Price$100/mo$3/mo
Number of Plans33
Free TierNoYes
Pricing Modelusage-basedusage-based
Annual DiscountN/AN/A

Zoho Campaigns is the more affordable option, starting at $3/mo compared to Customer.io's $100/mo. Both are Email Marketing tools with 6 combined pricing plans and 23 features compared.

Zoho Campaigns stands out with a free plan for getting started.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.

Pricing Plans
Customer.io
Customer.io
Try free
Zoho Campaigns
Zoho Campaigns
Try freeAffiliate
Tier 1
Essentials
$100/month
Start with Essentials
Gratuit pour toujours
$0/monthCheapest
Includes
  • Jusqu'à 2 000 contacts
  • 6 000 e-mails/mois
  • 5 utilisateurs
  • Formulaires d'inscription
  • Modèles d'e-mail basiques prêts à l'emploi
  • Contrôle de conformité
Start with Gratuit pour toujours
Tier 2
Premium
$1000/month
Start with Premium
STANDARD
$3/monthCheapest
$3 / year
Includes
  • E-mails illimités
  • 10 utilisateurs
  • Segmentation de base
  • Modèles d'e-mail avancés prêts à l'emploi
  • Workflows de type glisser-déposer de base
  • Adresse IP dédiée
  • Marketing par SMS
Start with STANDARD
Tier 3
Enterprise
Custom pricing
Start with Enterprise
PROFESSIONNEL
$5/monthCheapest
$5 / year
Includes
  • E-mails illimités
  • 20 utilisateurs
  • Segmentation avancée
  • Notation et étiquettes des contacts
  • Workflows de type glisser-déposer avancés
  • Abandon de panier et suivi des achats avec les workflows
  • Formulaires contextuels
  • Contenu dynamique
  • Sondages par e-mail et pièces jointes
  • Envois en fonction du fuseau horaire du destinataire
Start with PROFESSIONNEL

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Customer.io

Automated messaging platform for targeted customer engagement

View all Customer.io plans

Zoho Campaigns

Email marketing integrated with Zoho CRM ecosystem

View all Zoho Campaigns plans

Frequently Asked Questions: Customer.io vs Zoho Campaigns

Which is cheaper, Customer.io or Zoho Campaigns?
As of July 2026, Zoho Campaigns starts at a lower price point. Customer.io starts at $100/mo while Zoho Campaigns starts at $3/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does Customer.io have vs Zoho Campaigns?
Customer.io offers 3 pricing plans, while Zoho Campaigns offers 3 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Customer.io or Zoho Campaigns offer a free plan?
Zoho Campaigns offers a free plan, while Customer.io does not. If budget is a concern, Zoho Campaigns lets you get started at no cost.
Can I save money by paying annually for Customer.io or Zoho Campaigns?
Both Customer.io and Zoho Campaigns offer annual billing options. Check each plan's yearly pricing for potential savings compared to monthly billing.
Does Customer.io or Zoho Campaigns offer custom enterprise pricing?
Customer.io offers a custom-priced enterprise tier for larger teams. Zoho Campaigns lists all its pricing publicly.
How do Customer.io and Zoho Campaigns compare for Email Marketing?
Both Customer.io and Zoho Campaigns are Email Marketing tools. Customer.io offers 3 plans starting at $100/mo, while Zoho Campaigns offers 3 plans starting at $3/mo. Review the feature breakdowns above to see which better fits your Email Marketing needs.
AI Recommendations

Sources

  1. Customer.io Official Pricing- Vendor pricing page
  2. Zoho Campaigns Official Pricing- Vendor pricing page

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