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Email Marketing

EmailOctopus vs Mailchimp: Pricing Comparison 2026

Side-by-side pricing comparison of EmailOctopus and Mailchimp. See all plans, features, and costs at a glance.

Bottom line: EmailOctopus starts at $9/mo and Mailchimp starts at Custom pricing. Compare all 3 pricing tiers side by side.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026

EmailOctopus vs Mailchimp: Quick Pricing Facts

FeatureEmailOctopusMailchimp
Starting Price$9/moCustom pricing
Number of Plans21
Free TierYesNo
Pricing Modelusage-basedusage-based
Annual DiscountN/AN/A

EmailOctopus and Mailchimp are both priced at $9/mo, making them equally accessible Email Marketing tools. Together they offer 3 pricing plans with 9 features compared, so the best choice comes down to which features match your needs.

EmailOctopus stands out with a free plan for getting started.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.

Pricing Plans
EmailOctopus
EmailOctopus
Try it free
Mailchimp
Mailchimp
Try it free
Tier 1
Free
$0/monthCheapest
Includes
  • EmailOctopus branding on emails
  • Reports available for 30 days
  • Create up to 3 landing pages and forms
  • Access for 1 user
Start with Free
Meilleure offre
Custom pricing
Start with Meilleure offre
Tier 2
$9
$9/monthCheapest
Includes
  • Full control over your email design
  • Reports available forever
  • Unlimited landing pages and forms
  • Add unlimited users
  • Cancel any time
Start with $9

Swipe to compare plans →

EmailOctopus

Simple, affordable email marketing for small businesses

View all EmailOctopus plans

Mailchimp

Email marketing platform with automation and audience management

View all Mailchimp plans

What Reviewers Say

Our Pick

EmailOctopus

EmailOctopus offers a free plan, offers 2 tiers vs 1.

Based on pricing data only. Review the full comparison below for your specific needs.

Best value: EmailOctopus

Try EmailOctopus free

Which Should You Choose?

Choose EmailOctopus if:

  • You need a free plan with EmailOctopus branding on emails, Reports available for 30 days—EmailOctopus offers no-cost access with no credit card required
  • You need 2 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
  • You want more features built-in—EmailOctopus offers 9 additional features across its plans

Choose Mailchimp if:

  • Your team needs custom enterprise pricing—Mailchimp offers negotiated terms for large deployments
  • You prioritize Mailchimp's user experience and interface over price (both tools are similarly priced)
  • You need predictable billing — Mailchimp's usage-based model avoids surprise overages

EmailOctopus offers a free plan [1], eliminating the cost barrier for evaluation, while Mailchimp requires paid subscription from the start. This gives EmailOctopus a significant advantage for teams with budget constraints or extended trial periods. Once you outgrow EmailOctopus's free tier, upgrading to a paid plan at approximately $9/mo provides substantial additional functionality. Compare this pricing path against Mailchimp's tiering starting at Custom pricing to assess total cost of ownership over 12 months. EmailOctopus's 2 tiers provide flexibility at different budgets, while Mailchimp's 1 tier structure may force you into higher-cost plans than necessary for your use case. If evaluation cost matters to your decision, EmailOctopus is the obvious starting point with zero financial commitment. Use the free tier to validate core functionality before committing to paid plans from either tool.

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Frequently Asked Questions: EmailOctopus vs Mailchimp

How many pricing plans does EmailOctopus have vs Mailchimp?
EmailOctopus offers 2 pricing plans, while Mailchimp offers 1 plan. More plans typically means more flexibility to match your exact needs and budget.
Does EmailOctopus or Mailchimp offer a free plan?
EmailOctopus offers a free plan, while Mailchimp does not. If budget is a concern, EmailOctopus lets you get started at no cost.
Does EmailOctopus or Mailchimp offer custom enterprise pricing?
Mailchimp offers a custom-priced enterprise tier for larger teams. EmailOctopus lists all its pricing publicly.
How do EmailOctopus and Mailchimp compare for Email Marketing?
Both EmailOctopus and Mailchimp are Email Marketing tools. EmailOctopus offers 2 plans starting at $9/mo, while Mailchimp offers 1 plan starting at Custom pricing. Review the feature breakdowns above to see which better fits your Email Marketing needs.

Sources

  1. EmailOctopus Official PricingVendor pricing page
  2. Mailchimp Official PricingVendor pricing page

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