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Email Marketing

EmailOctopus vs Mailgun: Pricing Comparison 2026

Side-by-side pricing comparison of EmailOctopus and Mailgun. See all plans, features, and costs at a glance.

Bottom line: EmailOctopus starts at $9/mo, making it $6/mo cheaper than Mailgun ($15/mo). EmailOctopus offers a free plan.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026

EmailOctopus vs Mailgun: Quick Pricing Facts

FeatureEmailOctopusMailgun
Starting Price$9/mo$15/mo
Number of Plans214
Free TierYesYes
Pricing Modelusage-basedusage-based
Annual DiscountN/AN/A

EmailOctopus is the more affordable option, starting at $9/mo compared to Mailgun's $15/mo. Both are Email Marketing tools with 16 combined pricing plans and 9 features compared.

Both tools offer free plans, making them accessible for teams on a budget.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.

Pricing Plans
EmailOctopus
EmailOctopus
Try it free
Tier 1
Free
$0/monthCheapest
Includes
  • EmailOctopus branding on emails
  • Reports available for 30 days
  • Create up to 3 landing pages and forms
  • Access for 1 user
Start with Free
Enterprise: Send high-volume emails through the most reliable email API provider.
Custom pricing
Start with Enterprise: Send high-volume emails through the most reliable email API provider.
Tier 2
$9
$9/monthCheapest
Includes
  • Full control over your email design
  • Reports available forever
  • Unlimited landing pages and forms
  • Add unlimited users
  • Cancel any time
Start with $9
Documentation: API resources to help you use Mailgun
Custom pricing
Start with Documentation: API resources to help you use Mailgun
Tier 3
Release Notes: Keep up with what's in the Mailgun platform.
Custom pricing
Start with Release Notes: Keep up with what's in the Mailgun platform.
Tier 4
2025 State of Email Deliverability Research Report
$2025/monthCheapest
Start with 2025 State of Email Deliverability Research Report
Tier 5
$0/mo
$0/monthCheapest
Start with $0/mo
Tier 6
100 emails/day included
$100/monthCheapest
Start with 100 emails/day included
Tier 7
$15/mo
$15/monthCheapest
Start with $15/mo
Tier 8
10,000 emails/mo included
$10000/monthCheapest
Start with 10,000 emails/mo included
Tier 9
Extra emails
Custom pricing
Start with Extra emails
Tier 10
$35/mo
$35/monthCheapest
Start with $35/mo
Tier 11
50,000 emails/mo included
$50000/monthCheapest
Start with 50,000 emails/mo included
Tier 12
Extra emails & validations
Custom pricing
Start with Extra emails & validations
Tier 13
$90/mo
$90/monthCheapest
Start with $90/mo
Tier 14
100,000 emails/mo included
$100000/monthCheapest
Start with 100,000 emails/mo included

Swipe to compare plans →

EmailOctopus

Simple, affordable email marketing for small businesses

View all EmailOctopus plans

Mailgun

Transactional email API for developers with deliverability tools

View all Mailgun plans
Our Pick

EmailOctopus

EmailOctopus offers a free plan, starts at $6/mo lower ($9/mo vs $15/mo).

Based on pricing data only. Review the full comparison below for your specific needs.

Best value: EmailOctopus

Try EmailOctopus free

Which Should You Choose?

Choose EmailOctopus if:

  • You want lower per-user costs—EmailOctopus starts at $9/mo, saving $6/mo compared to Mailgun at $15/mo
  • You prefer EmailOctopus's free tier features—EmailOctopus branding on emails, Reports available for 30 days
  • You want more features built-in—EmailOctopus offers 9 additional features across its plans

Choose Mailgun if:

  • You prefer Mailgun's free tier features—features
  • You need 14 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
  • Your team needs custom enterprise pricing—Mailgun offers negotiated terms for large deployments

Both EmailOctopus and Mailgun offer free plans [1], eliminating cost barriers for evaluation. This means you can test both tools thoroughly with your actual workflows before any financial commitment. The free tiers differ in scope: EmailOctopus includes 4 features, while Mailgun includes multiple features. Evaluate which free tier matches your evaluation needs before deciding to upgrade. Your best approach is to activate both free trials and evaluate which tool's workflow, integrations, and user experience align better with your team's needs before committing to paid plans.

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Frequently Asked Questions: EmailOctopus vs Mailgun

Which is cheaper, EmailOctopus or Mailgun?
As of March 2026, EmailOctopus starts at a lower price point. EmailOctopus starts at $9/mo while Mailgun starts at $15/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does EmailOctopus have vs Mailgun?
EmailOctopus offers 2 pricing plans, while Mailgun offers 14 plans. More plans typically means more flexibility to match your exact needs and budget.
Does EmailOctopus or Mailgun offer a free plan?
Yes, both EmailOctopus and Mailgun offer free plans. Compare the feature limits of each free tier to see which better fits your use case before upgrading.
Does EmailOctopus or Mailgun offer custom enterprise pricing?
Mailgun offers a custom-priced enterprise tier for larger teams. EmailOctopus lists all its pricing publicly.
How do EmailOctopus and Mailgun compare for Email Marketing?
Both EmailOctopus and Mailgun are Email Marketing tools. EmailOctopus offers 2 plans starting at $9/mo, while Mailgun offers 14 plans starting at $15/mo. Review the feature breakdowns above to see which better fits your Email Marketing needs.

Sources

  1. EmailOctopus Official PricingVendor pricing page
  2. Mailgun Official PricingVendor pricing page

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