Fathom Analytics vs RudderStack: Pricing Comparison 2026
Side-by-side pricing comparison of Fathom Analytics and RudderStack. See all plans, features, and costs at a glance.
Bottom line: Fathom Analytics starts at $15/mo and RudderStack starts at Custom pricing. Compare all 14 pricing tiers side by side.
Last updated: March 16, 2026
Fathom Analytics vs RudderStack: Quick Pricing Facts
| Feature | Fathom Analytics | RudderStack |
|---|---|---|
| Starting Price | $15/mo | Custom pricing |
| Number of Plans | 11 | 3 |
| Free Tier | No | Yes |
| Pricing Model | usage-based | usage-based |
| Annual Discount | N/A | N/A |
Fathom Analytics and RudderStack are both priced at $15/mo, making them equally accessible Analytics tools. Together they offer 14 pricing plans with 12 features compared, so the best choice comes down to which features match your needs.
RudderStack stands out with a free plan for getting started.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Analytics needs.
| Pricing Plans |  Fathom Analytics Try it free |  RudderStack Try it free |
|---|---|---|
| Tier 1 | Up to 100,000 pageviews $15/month | Free $0/monthCheapest Includes
|
| Tier 2 | Up to 200,000 pageviews $25/monthCheapest | Growth Custom pricing Includes
|
| Tier 3 | Up to 500,000 pageviews $45/monthCheapest | Enterprise Custom pricing Includes
|
| Tier 4 | Up to 1,000,000 pageviews $60/monthCheapest | — |
| Tier 5 | Up to 2,000,000 pageviews $100/monthCheapest | — |
| Tier 6 | Up to 5,000,000 pageviews $140/monthCheapest | — |
| Tier 7 | Up to 10,000,000 pageviews $200/monthCheapest | — |
| Tier 8 | Up to 15,000,000 pageviews $290/monthCheapest | — |
| Tier 9 | Up to 20,000,000 pageviews $380/monthCheapest | — |
| Tier 10 | Up to 25,000,000 pageviews $470/monthCheapest | — |
| Tier 11 | Over 25,000,000 pageviews Custom pricing | — |
Swipe to compare plans →
Fathom Analytics
Simple, privacy-first website analytics without tracking cookies
View all Fathom Analytics plansRudderStack
RudderStack offers a free plan.
Based on pricing data only. Review the full comparison below for your specific needs.
Best value: RudderStack
Try RudderStack freeWhich Should You Choose?
Choose Fathom Analytics if:
- •You need 11 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
- •You prioritize Fathom Analytics's user experience and interface over price (both tools are similarly priced)
- •You want Fathom Analytics's approach to incremental feature unlocking across its 11 pricing tiers
Choose RudderStack if:
- •You need a free plan with 16+ SDK sources, 200+ cloud destinations—RudderStack offers no-cost access with no credit card required
- •You want more features built-in—RudderStack offers 12 additional features across its plans
- •You prioritize RudderStack's user experience and interface over price (both tools are similarly priced)
RudderStack offers a free plan [1], eliminating the cost barrier for evaluation, while Fathom Analytics requires paid subscription from the start. This gives RudderStack a significant advantage for teams with budget constraints or extended trial periods. Once you outgrow RudderStack's free tier, upgrading to a paid plan at approximately Custom pricing provides substantial additional functionality. Compare this pricing path against Fathom Analytics' tiering starting at $15/mo to assess total cost of ownership over 12 months. RudderStack's 3 tiers provide flexibility at different budgets, while Fathom Analytics' 11 tiers structure may force you into higher-cost plans than necessary for your use case. If evaluation cost matters to your decision, RudderStack is the obvious starting point with zero financial commitment. Use the free tier to validate core functionality before committing to paid plans from either tool.
Frequently Asked Questions: Fathom Analytics vs RudderStack
How many pricing plans does Fathom Analytics have vs RudderStack?
Does Fathom Analytics or RudderStack offer a free plan?
Does Fathom Analytics or RudderStack offer custom enterprise pricing?
How do Fathom Analytics and RudderStack compare for Analytics?
Sources
- Fathom Analytics Official Pricing— Vendor pricing page
- RudderStack Official Pricing— Vendor pricing page
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