Clarity by Microsoft vs Fathom Analytics: Pricing Comparison 2026
Side-by-side pricing comparison of Clarity by Microsoft and Fathom Analytics. See all plans, features, and costs at a glance.
Bottom line: Clarity by Microsoft starts at Custom pricing and Fathom Analytics starts at $15/mo. Compare all 12 pricing tiers side by side.
Last updated: March 16, 2026
Clarity by Microsoft vs Fathom Analytics: Quick Pricing Facts
| Feature | Clarity by Microsoft | Fathom Analytics |
|---|---|---|
| Starting Price | Custom pricing | $15/mo |
| Number of Plans | 1 | 11 |
| Free Tier | Yes | No |
| Pricing Model | freemium | usage-based |
| Annual Discount | N/A | N/A |
Clarity by Microsoft and Fathom Analytics are both priced at Custom pricing, making them equally accessible Analytics tools. Together they offer 12 pricing plans with 3 features compared, so the best choice comes down to which features match your needs.
Clarity by Microsoft stands out with a free plan for getting started. Clarity by Microsoft uses freemium pricing while Fathom Analytics uses usage-based pricing, which may affect your total cost at scale.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Analytics needs.
| Pricing Plans |  Clarity by Microsoft Try it free |  Fathom Analytics Try it free |
|---|---|---|
| Tier 1 | Free $0/monthCheapest Includes
| Up to 100,000 pageviews $15/month |
| Tier 2 | — | Up to 200,000 pageviews $25/monthCheapest |
| Tier 3 | — | Up to 500,000 pageviews $45/monthCheapest |
| Tier 4 | — | Up to 1,000,000 pageviews $60/monthCheapest |
| Tier 5 | — | Up to 2,000,000 pageviews $100/monthCheapest |
| Tier 6 | — | Up to 5,000,000 pageviews $140/monthCheapest |
| Tier 7 | — | Up to 10,000,000 pageviews $200/monthCheapest |
| Tier 8 | — | Up to 15,000,000 pageviews $290/monthCheapest |
| Tier 9 | — | Up to 20,000,000 pageviews $380/monthCheapest |
| Tier 10 | — | Up to 25,000,000 pageviews $470/monthCheapest |
| Tier 11 | — | Over 25,000,000 pageviews Custom pricing |
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Clarity by Microsoft
Free heatmaps and session recordings by Microsoft
View all Clarity by Microsoft plansFathom Analytics
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View all Fathom Analytics plansClarity by Microsoft
Clarity by Microsoft offers a free plan.
Based on pricing data only. Review the full comparison below for your specific needs.
Best value: Clarity by Microsoft
Try Clarity by Microsoft freeWhich Should You Choose?
Choose Clarity by Microsoft if:
- •You need a free plan with Gratuit à jamais, Plus de 2 millions de sites et d’applications dans le monde entier—Clarity by Microsoft offers no-cost access with no credit card required
- •You want more features built-in—Clarity by Microsoft offers 3 additional features across its plans
- •You prioritize Clarity by Microsoft's user experience and interface over price (both tools are similarly priced)
Choose Fathom Analytics if:
- •You need 11 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
- •Your team needs custom enterprise pricing—Fathom Analytics offers negotiated terms for large deployments
- •You prioritize Fathom Analytics's user experience and interface over price (both tools are similarly priced)
Clarity by Microsoft offers a free plan [1], eliminating the cost barrier for evaluation, while Fathom Analytics requires paid subscription from the start. This gives Clarity by Microsoft a significant advantage for teams with budget constraints or extended trial periods. Once you outgrow Clarity by Microsoft's free tier, upgrading to a paid plan at approximately Custom pricing provides substantial additional functionality. Compare this pricing path against Fathom Analytics' tiering starting at $15/mo to assess total cost of ownership over 12 months. Clarity by Microsoft's 1 tier provide flexibility at different budgets, while Fathom Analytics' 11 tiers structure may force you into higher-cost plans than necessary for your use case. If evaluation cost matters to your decision, Clarity by Microsoft is the obvious starting point with zero financial commitment. Use the free tier to validate core functionality before committing to paid plans from either tool.
Frequently Asked Questions: Clarity by Microsoft vs Fathom Analytics
How many pricing plans does Clarity by Microsoft have vs Fathom Analytics?
Does Clarity by Microsoft or Fathom Analytics offer a free plan?
Does Clarity by Microsoft or Fathom Analytics offer custom enterprise pricing?
What pricing models do Clarity by Microsoft and Fathom Analytics use?
How do Clarity by Microsoft and Fathom Analytics compare for Analytics?
Sources
- Clarity by Microsoft Official Pricing— Vendor pricing page
- Fathom Analytics Official Pricing— Vendor pricing page
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