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Analytics

Google Analytics vs Parse.ly: Pricing Comparison 2026

Side-by-side pricing comparison of Google Analytics and Parse.ly. See all plans, features, and costs at a glance.

Bottom line: Both Google Analytics and Parse.ly offer free plans. Google Analytics has 2 pricing tiers while Parse.ly has 4.

Last updated: May 26, 2026

Data compiled by Arthur Jacquemin
Updated May 26, 2026
Try Google Analytics freeTry Parse.ly free
Best Value

Parse.ly - Parse.ly offers a free plan, offers 4 tiers vs 2.

Google Analytics vs Parse.ly: Quick Pricing Facts

FeatureGoogle AnalyticsParse.ly
Starting PriceCustom pricing$99/mo
Number of Plans24
Free TierYesYes
Pricing Modelfreemiumusage-based
Annual DiscountN/AN/A

Google Analytics and Parse.ly are both priced at Custom pricing, making them equally accessible Analytics tools. Together they offer 6 pricing plans with 15 features compared, so the best choice comes down to which features match your needs.

Both tools offer free plans, making them accessible for teams on a budget. Google Analytics uses freemium pricing while Parse.ly uses usage-based pricing, which may affect your total cost at scale.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Analytics needs.

Pricing Plans
Google Analytics
Google Analytics
Try free
Parse.ly
Parse.ly
Try free
Tier 1
Free
$0/monthCheapest
Includes
  • Understand your customers
  • Free and easy-to-use solutions
Start with Free
Free
$0/monthCheapest
Includes
  • Basic analytics
  • Limited support
Start with Free
Tier 2
Analytics 360Popular
Custom pricing
Includes
  • Advanced tools for deeper understanding
  • Integrates with advertising tools
Start with Analytics 360
Starter
$99/monthCheapest
Includes
  • Advanced analytics
  • Email support
  • Custom reports
Start with Starter
Tier 3
-
ProPopular
$299/monthCheapest
Includes
  • All Starter features
  • Priority support
  • API access
Start with Pro
Tier 4
-
Enterprise
Custom pricing
Includes
  • Custom solutions
  • Dedicated account manager
  • 24/7 support
Start with Enterprise

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Google Analytics

Free web analytics service by Google for traffic insights

View all Google Analytics plans

Parse.ly

Content analytics for digital publishers and marketers

View all Parse.ly plans

Frequently Asked Questions: Google Analytics vs Parse.ly

How many pricing plans does Google Analytics have vs Parse.ly?
Google Analytics offers 2 pricing plans, while Parse.ly offers 4 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Google Analytics or Parse.ly offer a free plan?
Yes, both Google Analytics and Parse.ly offer free plans. Compare the feature limits of each free tier to see which better fits your use case before upgrading.
What is the most popular Google Analytics plan?
The Analytics 360 plan is Google Analytics' most popular tier, priced at Custom pricing. Key features include Advanced tools for deeper understanding, Integrates with advertising tools.
What is the most popular Parse.ly plan?
The Pro plan is Parse.ly's most popular tier, priced at $299/mo. Key features include All Starter features, Priority support, API access.
Does Google Analytics or Parse.ly offer custom enterprise pricing?
Yes, both Google Analytics and Parse.ly offer custom enterprise pricing tiers with quote-based pricing. Contact each vendor for a tailored quote.
What pricing models do Google Analytics and Parse.ly use?
Google Analytics uses a freemium pricing model, while Parse.ly uses usage-based pricing. The right model depends on your team size and usage patterns.
How do Google Analytics and Parse.ly compare for Analytics?
Both Google Analytics and Parse.ly are Analytics tools. Google Analytics offers 2 plans starting at Custom pricing, while Parse.ly offers 4 plans starting at $99/mo. Review the feature breakdowns above to see which better fits your Analytics needs.
AI Recommendations

Sources

  1. Google Analytics Official Pricing- Vendor pricing page
  2. Parse.ly Official Pricing- Vendor pricing page

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