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Analytics

Heap vs Matomo: Pricing Comparison 2026

Side-by-side pricing comparison of Heap and Matomo. See all plans, features, and costs at a glance.

Bottom line: Heap starts at Custom pricing and Matomo starts at $22/mo. Compare all 6 pricing tiers side by side.

Last updated: June 15, 2026

Data compiled by Arthur Jacquemin
Updated June 15, 2026
Try Heap freeTry Matomo freePrice updated 4d agoUpdated this month
Best Value

Heap - Heap offers a free plan, offers 4 tiers vs 2.

Heap vs Matomo: Quick Pricing Facts

FeatureHeapMatomo
Starting PriceCustom pricing$22/mo
Number of Plans42
Free TierYesNo
Pricing Modelusage-basedopen-source
Annual DiscountN/AN/A

Heap and Matomo are both priced at Custom pricing, making them equally accessible Analytics tools. Together they offer 6 pricing plans with 20 features compared, so the best choice comes down to which features match your needs.

Heap stands out with a free plan for getting started. Heap uses usage-based pricing while Matomo uses open-source pricing, which may affect your total cost at scale.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Analytics needs.

Pricing Plans
Heap
Matomo
Matomo
Try free
Tier 1
Free
$0/monthCheapest
Start with Free
Business
$22/month
$22 / year
Includes
  • 30 Websites
  • 30 Team members
  • 100 Segments
  • 150 Goals
  • 30 Custom Dimensions
  • 24 months Raw data retention
  • Forever Report data retention
  • Email Support
  • Google Analytics data importer
  • GDPR Manager
Start with Business
Tier 2
Growth
Custom pricing
Start with Growth
Enterprise
Custom pricing
Includes
  • Custom Websites
  • Custom Team members
  • Custom Segments
  • Custom Goals
  • Custom Custom Dimensions
  • Custom Raw data retention
  • Forever Report data retention
  • Email Support, and Customer Success Manager
  • Custom Logo & Colors
  • Custom Reports
Start with Enterprise
Tier 3
Pro
Custom pricing
Start with Pro
-
Tier 4
Premier
Custom pricing
Start with Premier
-

← Swipe to compare plans →

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Heap

Auto-capture analytics for retroactive user behavior analysis

View all Heap plans

Matomo

Open-source Google Analytics alternative with full data ownership

View all Matomo plans

Frequently Asked Questions: Heap vs Matomo

How many pricing plans does Heap have vs Matomo?
Heap offers 4 pricing plans, while Matomo offers 2 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Heap or Matomo offer a free plan?
Heap offers a free plan, while Matomo does not. If budget is a concern, Heap lets you get started at no cost.
Can I save money by paying annually for Heap or Matomo?
Both Heap and Matomo offer annual billing options. Check each plan's yearly pricing for potential savings compared to monthly billing.
Does Heap or Matomo offer custom enterprise pricing?
Yes, both Heap and Matomo offer custom enterprise pricing tiers with quote-based pricing. Contact each vendor for a tailored quote.
What pricing models do Heap and Matomo use?
Heap uses a usage-based pricing model, while Matomo uses open-source pricing. The right model depends on your team size and usage patterns.
How do Heap and Matomo compare for Analytics?
Both Heap and Matomo are Analytics tools. Heap offers 4 plans starting at Custom pricing, while Matomo offers 2 plans starting at $22/mo. Review the feature breakdowns above to see which better fits your Analytics needs.
AI Recommendations

Sources

  1. Heap Official Pricing- Vendor pricing page
  2. Matomo Official Pricing- Vendor pricing page

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