Hotjar vs Mouseflow: Pricing Comparison 2026
Side-by-side pricing comparison of Hotjar and Mouseflow. See all plans, features, and costs at a glance.
Bottom line: Mouseflow starts at $25/mo, making it $24/mo cheaper than Hotjar ($49/mo). Hotjar offers a free plan.
Last updated: March 16, 2026
Hotjar vs Mouseflow: Quick Pricing Facts
| Feature | Hotjar | Mouseflow |
|---|---|---|
| Starting Price | $49/mo | $25/mo |
| Number of Plans | 4 | 5 |
| Free Tier | Yes | Yes |
| Pricing Model | usage-based | usage-based |
| Annual Discount | N/A | N/A |
Mouseflow is the more affordable option, starting at $25/mo compared to Hotjar's $49/mo. Both are Analytics tools with 9 combined pricing plans and 23 features compared. At comparable tiers, the monthly price difference is $49.
Both tools offer free plans, making them accessible for teams on a budget.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Analytics needs.
| Pricing Plans |  Hotjar Try it free |  Mouseflow Try it free |
|---|---|---|
| Tier 1 | Free $0/monthCheapest Includes
| FreePopular $0/monthCheapest |
| Tier 2 | GrowthPopular $49/month $39 / year Includes
| EssentialPopular $25/monthCheapest |
| Tier 3 | Pro Custom pricing Includes
| AdvancedPopular $109/monthCheapest |
| Tier 4 | Enterprise Custom pricing Includes
| PremiumPopular $319/monthCheapest |
| Tier 5 | — | EnterprisePopular Custom pricing |
Swipe to compare plans →
Mouseflow
Mouseflow offers a free plan, starts at $24/mo lower ($25/mo vs $49/mo), offers 5 tiers vs 4.
Based on pricing data only. Review the full comparison below for your specific needs.
Best value: Mouseflow
Try Mouseflow freeWhich Should You Choose?
Choose Hotjar if:
- •You prefer Hotjar's free tier features—200k monthly sessions, 1 project
- •You want more features built-in—Hotjar offers 23 additional features across its plans
- •You need predictable billing — Hotjar's usage-based model avoids surprise overages
Choose Mouseflow if:
- •You want lower per-user costs—Mouseflow starts at $25/mo, saving $24/mo compared to Hotjar at $49/mo
- •You prefer Mouseflow's free tier features—features
- •You need 5 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
Both Hotjar and Mouseflow offer free plans [1], eliminating cost barriers for evaluation. This means you can test both tools thoroughly with your actual workflows before any financial commitment. The free tiers differ in scope: Hotjar includes 6 features, while Mouseflow includes multiple features. Evaluate which free tier matches your evaluation needs before deciding to upgrade. Your best approach is to activate both free trials and evaluate which tool's workflow, integrations, and user experience align better with your team's needs before committing to paid plans.
Frequently Asked Questions: Hotjar vs Mouseflow
Which is cheaper, Hotjar or Mouseflow?
How many pricing plans does Hotjar have vs Mouseflow?
Does Hotjar or Mouseflow offer a free plan?
Can I save money by paying annually for Hotjar or Mouseflow?
What is the most popular Hotjar plan?
What is the most popular Mouseflow plan?
Does Hotjar or Mouseflow offer custom enterprise pricing?
Sources
- Hotjar Official Pricing— Vendor pricing page
- Mouseflow Official Pricing— Vendor pricing page
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