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Email Marketing

lemlist vs Substack: Pricing Comparison 2026

Side-by-side pricing comparison of lemlist and Substack. See all plans, features, and costs at a glance.

Bottom line: Substack starts at $5/mo, making it $74/mo cheaper than lemlist ($79/mo). Substack offers a free plan.

Last updated: July 2, 2026

Data compiled by Arthur Jacquemin
Updated July 2, 2026
Try lemlist freeAffiliateTry Substack freeUpdated this monthUpdated this month
Best Value

Substack - Substack offers a free plan, starts at $74/mo lower ($5/mo vs $79/mo), offers 7 tiers vs 3.

lemlist vs Substack: Quick Pricing Facts

FeaturelemlistSubstack
Starting Price$79/mo$5/mo
Number of Plans37
Free TierNoYes
Pricing Modelper-seatusage-based
Annual DiscountN/AN/A

Substack is the more affordable option, starting at $5/mo compared to lemlist's $79/mo. Both are Email Marketing tools with 10 combined pricing plans and 22 features compared.

Substack stands out with a free plan for getting started. lemlist uses per-seat pricing while Substack uses usage-based pricing, which may affect your total cost at scale.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.

Pricing Plans
lemlist
lemlist
Try freeAffiliate
Substack
Substack
Try free
Tier 1
Email Pro
$79/month
Free
$0/monthCheapest
Includes
  • Set up paid subscriptions
  • Keep 90% of revenue
  • Own your content
  • Choose free or paid posts
Tier 2
Multichannel ExpertPopular
$109/month
Basic
$5/monthCheapest
$5 / year
Includes
  • Earn from 50 subscribers
  • Keep 90% of revenue
  • Direct payments from subscribers
Tier 3
Enterprise
Custom pricing
Standard
$7/monthCheapest
$7 / year
Includes
  • Earn from 100 subscribers
  • Keep 90% of revenue
  • Direct payments from subscribers
Tier 4
-
Advanced
$10/monthCheapest
$10 / year
Includes
  • Earn from 200 subscribers
  • Keep 90% of revenue
  • Direct payments from subscribers
Tier 5
-
Pro
$15/monthCheapest
$15 / year
Includes
  • Earn from 400 subscribers
  • Keep 90% of revenue
  • Direct payments from subscribers
Tier 6
-
Premium
$30/monthCheapest
$30 / year
Includes
  • Earn from 800 subscribers
  • Keep 90% of revenue
  • Direct payments from subscribers
Tier 7
-
Enterprise
$75/monthCheapest
$75 / year
Includes
  • Earn from 2000 subscribers
  • Keep 90% of revenue
  • Direct payments from subscribers

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lemlist

Cold email and sales engagement platform with personalization and multichannel outreach

View all lemlist plans

Substack

Newsletter and publishing platform with paid subscriptions (10% cut)

View all Substack plans

Frequently Asked Questions: lemlist vs Substack

Which is cheaper, lemlist or Substack?
As of July 2026, Substack starts at a lower price point. lemlist starts at $79/mo while Substack starts at $5/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does lemlist have vs Substack?
lemlist offers 3 pricing plans, while Substack offers 7 plans. More plans typically means more flexibility to match your exact needs and budget.
Does lemlist or Substack offer a free plan?
Substack offers a free plan, while lemlist does not. If budget is a concern, Substack lets you get started at no cost.
Can I save money by paying annually for lemlist or Substack?
Both lemlist and Substack offer annual billing options. Check each plan's yearly pricing for potential savings compared to monthly billing.
What is the most popular lemlist plan?
The Multichannel Expert plan is lemlist's most popular tier, priced at $109/mo.
Does lemlist or Substack offer custom enterprise pricing?
lemlist offers a custom-priced enterprise tier for larger teams. Substack lists all its pricing publicly.
What pricing models do lemlist and Substack use?
lemlist uses a per-seat pricing model, while Substack uses usage-based pricing. The right model depends on your team size and usage patterns.
AI Recommendations

Sources

  1. lemlist Official Pricing- Vendor pricing page
  2. Substack Official Pricing- Vendor pricing page

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