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Email Marketing

Mailgun vs SendPulse: Pricing Comparison 2026

Side-by-side pricing comparison of Mailgun and SendPulse. See all plans, features, and costs at a glance.

Bottom line: Mailgun starts at $15/mo and SendPulse starts at Custom pricing. Compare all 18 pricing tiers side by side.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026

Mailgun vs SendPulse: Quick Pricing Facts

FeatureMailgunSendPulse
Starting Price$15/moCustom pricing
Number of Plans144
Free TierYesNo
Pricing Modelusage-basedfreemium
Annual DiscountN/AN/A

Mailgun and SendPulse are both priced at $15/mo, making them equally accessible Email Marketing tools. Together they offer 18 pricing plans with 0 features compared, so the best choice comes down to which features match your needs.

Mailgun stands out with a free plan for getting started. Mailgun uses usage-based pricing while SendPulse uses freemium pricing, which may affect your total cost at scale.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.

Pricing Plans
SendPulse
SendPulse
Try it free
Tier 1
Enterprise: Send high-volume emails through the most reliable email API provider.
Custom pricing
Start with Enterprise: Send high-volume emails through the most reliable email API provider.
EMAIL
Custom pricing
Start with EMAIL
Tier 2
Documentation: API resources to help you use Mailgun
Custom pricing
Start with Documentation: API resources to help you use Mailgun
CHATBOTS
Custom pricing
Start with CHATBOTS
Tier 3
Release Notes: Keep up with what's in the Mailgun platform.
Custom pricing
Start with Release Notes: Keep up with what's in the Mailgun platform.
SERVICES
Custom pricing
Start with SERVICES
Tier 4
2025 State of Email Deliverability Research Report
$2025/monthCheapest
Start with 2025 State of Email Deliverability Research Report
RESOURCES
Custom pricing
Start with RESOURCES
Tier 5
$0/mo
$0/monthCheapest
Start with $0/mo
Tier 6
100 emails/day included
$100/monthCheapest
Start with 100 emails/day included
Tier 7
$15/mo
$15/monthCheapest
Start with $15/mo
Tier 8
10,000 emails/mo included
$10000/monthCheapest
Start with 10,000 emails/mo included
Tier 9
Extra emails
Custom pricing
Start with Extra emails
Tier 10
$35/mo
$35/monthCheapest
Start with $35/mo
Tier 11
50,000 emails/mo included
$50000/monthCheapest
Start with 50,000 emails/mo included
Tier 12
Extra emails & validations
Custom pricing
Start with Extra emails & validations
Tier 13
$90/mo
$90/monthCheapest
Start with $90/mo
Tier 14
100,000 emails/mo included
$100000/monthCheapest
Start with 100,000 emails/mo included

Swipe to compare plans →

Mailgun

Transactional email API for developers with deliverability tools

View all Mailgun plans

SendPulse

Multi-channel marketing with email, SMS, and chatbots

View all SendPulse plans
Our Pick

Mailgun

Mailgun offers a free plan, offers 14 tiers vs 4.

Based on pricing data only. Review the full comparison below for your specific needs.

Best value: Mailgun

Try Mailgun free

Which Should You Choose?

Choose Mailgun if:

  • You need a free plan with core features—Mailgun offers no-cost access with no credit card required
  • You need 14 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
  • You prioritize Mailgun's user experience and interface over price (both tools are similarly priced)

Choose SendPulse if:

  • You prioritize SendPulse's user experience and interface over price (both tools are similarly priced)
  • SendPulse's freemium pricing lets you match exact team size without tier gaps
  • You value SendPulse's specific feature progression from free to advanced tier levels

Mailgun offers a free plan [1], eliminating the cost barrier for evaluation, while SendPulse requires paid subscription from the start. This gives Mailgun a significant advantage for teams with budget constraints or extended trial periods. Once you outgrow Mailgun's free tier, upgrading to a paid plan at approximately $15/mo provides substantial additional functionality. Compare this pricing path against SendPulse's tiering starting at Custom pricing to assess total cost of ownership over 12 months. Mailgun's 14 tiers provide flexibility at different budgets, while SendPulse's 4 tiers structure may force you into higher-cost plans than necessary for your use case. If evaluation cost matters to your decision, Mailgun is the obvious starting point with zero financial commitment. Use the free tier to validate core functionality before committing to paid plans from either tool.

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Frequently Asked Questions: Mailgun vs SendPulse

How many pricing plans does Mailgun have vs SendPulse?
Mailgun offers 14 pricing plans, while SendPulse offers 4 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Mailgun or SendPulse offer a free plan?
Mailgun offers a free plan, while SendPulse does not. If budget is a concern, Mailgun lets you get started at no cost.
Does Mailgun or SendPulse offer custom enterprise pricing?
Yes, both Mailgun and SendPulse offer custom enterprise pricing tiers with quote-based pricing. Contact each vendor for a tailored quote.
What pricing models do Mailgun and SendPulse use?
Mailgun uses a usage-based pricing model, while SendPulse uses freemium pricing. The right model depends on your team size and usage patterns.
How do Mailgun and SendPulse compare for Email Marketing?
Both Mailgun and SendPulse are Email Marketing tools. Mailgun offers 14 plans starting at $15/mo, while SendPulse offers 4 plans starting at Custom pricing. Review the feature breakdowns above to see which better fits your Email Marketing needs.

Sources

  1. Mailgun Official PricingVendor pricing page
  2. SendPulse Official PricingVendor pricing page

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