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Analytics

Matomo vs Mouseflow: Pricing Comparison 2026

Side-by-side pricing comparison of Matomo and Mouseflow. See all plans, features, and costs at a glance.

Bottom line: Matomo starts at $22/mo, making it $3/mo cheaper than Mouseflow ($25/mo). Mouseflow offers a free plan.

Last updated: July 6, 2026

Data compiled by Arthur Jacquemin
Updated July 6, 2026
Try Matomo freeTry Mouseflow freeUpdated this monthPrice updated 11d ago
Best Value

Mouseflow - Mouseflow offers a free plan, offers 5 tiers vs 2.

Matomo vs Mouseflow: Quick Pricing Facts

FeatureMatomoMouseflow
Starting Price$22/mo$25/mo
Number of Plans25
Free TierNoYes
Pricing Modelopen-sourceusage-based
Annual DiscountN/AN/A

Matomo is the more affordable option, starting at $22/mo compared to Mouseflow's $25/mo. Both are Analytics tools with 7 combined pricing plans and 20 features compared.

Mouseflow stands out with a free plan for getting started. Matomo uses open-source pricing while Mouseflow uses usage-based pricing, which may affect your total cost at scale.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Analytics needs.

Pricing Plans
Matomo
Matomo
Try free
Mouseflow
Mouseflow
Try free
Tier 1
Business
$22/month
$22 / year
Includes
  • 30 Websites
  • 30 Team members
  • 100 Segments
  • 150 Goals
  • 30 Custom Dimensions
  • 24 months Raw data retention
  • Forever Report data retention
  • Email Support
  • Google Analytics data importer
  • GDPR Manager
Start with Business
FreePopular
$0/monthCheapest
Start with Free
Tier 2
Enterprise
Custom pricing
Includes
  • Custom Websites
  • Custom Team members
  • Custom Segments
  • Custom Goals
  • Custom Custom Dimensions
  • Custom Raw data retention
  • Forever Report data retention
  • Email Support, and Customer Success Manager
  • Custom Logo & Colors
  • Custom Reports
Start with Enterprise
EssentialPopular
$25/monthCheapest
Start with Essential
Tier 3
-
AdvancedPopular
$109/monthCheapest
Start with Advanced
Tier 4
-
PremiumPopular
$319/monthCheapest
Start with Premium
Tier 5
-
EnterprisePopular
Custom pricing
Start with Enterprise

← Swipe to compare plans →

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Try Matomo freeFrom $22/moTry Mouseflow freeFree plan available
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Matomo

Open-source Google Analytics alternative with full data ownership

View all Matomo plans

Mouseflow

Session replay and heatmap analytics for conversion insights

View all Mouseflow plans

Frequently Asked Questions: Matomo vs Mouseflow

Which is cheaper, Matomo or Mouseflow?
As of July 2026, Matomo starts at a lower price point. Matomo starts at $22/mo while Mouseflow starts at $25/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does Matomo have vs Mouseflow?
Matomo offers 2 pricing plans, while Mouseflow offers 5 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Matomo or Mouseflow offer a free plan?
Mouseflow offers a free plan, while Matomo does not. If budget is a concern, Mouseflow lets you get started at no cost.
Can I save money by paying annually for Matomo or Mouseflow?
Both Matomo and Mouseflow offer annual billing options. Check each plan's yearly pricing for potential savings compared to monthly billing.
What is the most popular Mouseflow plan?
The Free plan is Mouseflow's most popular tier, priced at Free.
Does Matomo or Mouseflow offer custom enterprise pricing?
Yes, both Matomo and Mouseflow offer custom enterprise pricing tiers with quote-based pricing. Contact each vendor for a tailored quote.
What pricing models do Matomo and Mouseflow use?
Matomo uses a open-source pricing model, while Mouseflow uses usage-based pricing. The right model depends on your team size and usage patterns.
AI Recommendations

Sources

  1. Matomo Official Pricing- Vendor pricing page
  2. Mouseflow Official Pricing- Vendor pricing page

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