ActiveCampaign vs AWeber: Pricing Comparison 2026
Side-by-side pricing comparison of ActiveCampaign and AWeber. See all plans, features, and costs at a glance.
Bottom line: AWeber starts at $12.5/mo, making it $3/mo cheaper than ActiveCampaign ($15/mo). Neither offers a free plan.
Last updated: March 16, 2026
ActiveCampaign vs AWeber: Quick Pricing Facts
| Feature | ActiveCampaign | AWeber |
|---|---|---|
| Starting Price | $15/mo | $12.5/mo |
| Number of Plans | 7 | 3 |
| Free Tier | No | No |
| Pricing Model | usage-based | usage-based |
| Annual Discount | N/A | N/A |
AWeber is the more affordable option, starting at $12.5/mo compared to ActiveCampaign's $15/mo. Both are Email Marketing tools with 10 combined pricing plans and 141 features compared.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.
| Pricing Plans |  ActiveCampaign Try it freeAffiliate |  AWeber Try it free |
|---|---|---|
| Tier 1 | Enterprise $145/month Includes
| Done For You $20/monthCheapest Includes
|
| Tier 2 | ProPopular $79/month Includes
| Plus $20/monthCheapest Includes
|
| Tier 3 | Plus $49/month Includes
| Lite $13/monthCheapest Includes
|
| Tier 4 | Starter $15/monthCheapest Includes
| — |
| Tier 5 | Premium $218/monthCheapest Includes
| — |
| Tier 6 | AdvancedPopular $99/monthCheapest Includes
| — |
| Tier 7 | Core $99/monthCheapest Includes
| — |
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ActiveCampaign
Email marketing, automation, and CRM for customer experience
View all ActiveCampaign plansWhat Reviewers Say
ActiveCampaign
ActiveCampaign offers 7 tiers vs 3.
Based on pricing data only. Review the full comparison below for your specific needs.
Best value: ActiveCampaign
Try ActiveCampaign freeWhich Should You Choose?
Choose ActiveCampaign if:
- •You need 7 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
- •You want more features built-in—ActiveCampaign offers 79 additional features across its plans
- •You prioritize ActiveCampaign's user experience and interface over price (both tools are similarly priced)
Choose AWeber if:
- •You want lower per-user costs—AWeber starts at $12.5/mo, saving $2.5/mo compared to ActiveCampaign at $15/mo
- •You prioritize AWeber's user experience and interface over price (both tools are similarly priced)
- •You want AWeber's approach to incremental feature unlocking across its 3 pricing tiers
AWeber is the more affordable choice [1], starting at $12.5/mo compared to ActiveCampaign's $15/mo. For a 50-person team on paid plans, this translates to AWeber saving approximately $125/month. AWeber offers 3 pricing tiers compared to ActiveCampaign's 7, giving you more granular control over scaling costs as your team grows. Across all tiers, AWeber provides 31 total features versus 110 for ActiveCampaign, offering a more focused toolset depending on your specific needs. If controlling SaaS spend is a priority, AWeber offers the better cost-to-value ratio. Consider ActiveCampaign only if its unique capabilities directly address a gap AWeber cannot fill.
Best choice: ActiveCampaign
Try ActiveCampaign freeFrequently Asked Questions: ActiveCampaign vs AWeber
Which is cheaper, ActiveCampaign or AWeber?
How many pricing plans does ActiveCampaign have vs AWeber?
What is the most popular ActiveCampaign plan?
How do ActiveCampaign and AWeber compare for Email Marketing?
Sources
- ActiveCampaign Official Pricing— Vendor pricing page
- AWeber Official Pricing— Vendor pricing page
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