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Email Marketing

ActiveCampaign vs Elastic Email: Pricing Comparison 2026

Side-by-side pricing comparison of ActiveCampaign and Elastic Email. See all plans, features, and costs at a glance.

Bottom line: ActiveCampaign starts at $15/mo, making it $4/mo cheaper than Elastic Email ($19/mo). Elastic Email offers a free plan.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026

ActiveCampaign vs Elastic Email: Quick Pricing Facts

FeatureActiveCampaignElastic Email
Starting Price$15/mo$19/mo
Number of Plans72
Free TierNoYes
Pricing Modelusage-basedusage-based
Annual DiscountN/AN/A

ActiveCampaign is the more affordable option, starting at $15/mo compared to Elastic Email's $19/mo. Both are Email Marketing tools with 9 combined pricing plans and 110 features compared.

Elastic Email stands out with a free plan for getting started.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.

Pricing Plans
ActiveCampaign
ActiveCampaign
Try it freeAffiliate
Elastic Email
Elastic Email
Try it free
Tier 1
Enterprise
$145/month
Includes
  • Active Intelligence
  • Marketing automation
  • Email Marketing
  • Premium segmentation
  • Unlimited automation actions
  • Premium CRM & ecommerce integrations
  • Landing pages
  • Predictive & conditional content
  • Attribution & conversion tracking
  • Custom objects
  • Single Sign-On (SSO)
  • Dedicated account team
  • 5 users
  • Active Intelligence
  • Marketing automation
  • Email Marketing
  • Premium segmentation
  • Unlimited automation actions
  • Premium CRM & ecommerce integrations
  • Landing pages
  • Predictive & conditional content
  • Attribution & conversion tracking
  • Custom objects
  • Single Sign-On (SSO)
  • Dedicated account team
  • 5 users
Start with Enterprise
0
$0/monthCheapest
Start with 0
Tier 2
ProPopular
$79/month
Includes
  • Active Intelligence
  • Marketing automation
  • Email Marketing
  • Advanced segmentation
  • Unlimited automation actions
  • Standard CRM & premium ecommerce integrations
  • Landing pages
  • Predictive & conditional content
  • Attribution & conversion tracking
  • 3 users
  • Active Intelligence
  • Marketing automation
  • Email Marketing
  • Advanced segmentation
  • Unlimited automation actions
  • Standard CRM & premium ecommerce integrations
  • Landing pages
  • Predictive & conditional content
  • Attribution & conversion tracking
  • 3 users
Start with Pro
19
$19/monthCheapest
Start with 19
Tier 3
Plus
$49/monthCheapest
Includes
  • Active Intelligence (limits apply)
  • Marketing automation
  • Email Marketing
  • Standard segmentation
  • Unlimited automation actions
  • Standard CRM & ecommerce integrations
  • Landing pages
  • 1 user
  • Active Intelligence (limits apply)
  • Marketing automation
  • Email Marketing
  • Standard segmentation
  • Unlimited automation actions
  • Standard CRM & ecommerce integrations
  • Landing pages
  • 1 user
Start with Plus
Tier 4
Starter
$15/monthCheapest
Includes
  • Active Intelligence (limits apply)
  • Marketing automation
  • Email Marketing
  • Limited segmentation
  • 5 actions per automation
  • Standard CRM & ecommerce integrations
  • 1 user
  • Active Intelligence (limits apply)
  • Marketing automation
  • Email Marketing
  • Limited segmentation
  • 5 actions per automation
  • Standard CRM & ecommerce integrations
  • 1 user
Start with Starter
Tier 5
Premium
$218/monthCheapest
Includes
  • Shared team inbox
  • Broadcast and automated messaging
  • Advanced flows
  • Team assignments
  • Dedicated account team
  • Up to 5 lines
  • 8 users
  • Shared team inbox
  • Broadcast and automated messaging
  • Advanced flows
  • Team assignments
  • Dedicated account team
  • Up to 5 lines
  • 8 users
Start with Premium
Tier 6
AdvancedPopular
$99/monthCheapest
Includes
  • Shared team inbox
  • Broadcast and automated messaging
  • Advanced flows
  • Team assignments
  • Up to 5 lines
  • 5 users
  • Shared team inbox
  • Broadcast and automated messaging
  • Advanced flows
  • Team assignments
  • Up to 5 lines
  • 5 users
Start with Advanced
Tier 7
Core
$99/monthCheapest
Includes
  • Shared team inbox
  • Broadcast and automated messaging
  • Up to 2 lines
  • 3 users
  • Shared team inbox
  • Broadcast and automated messaging
  • Up to 2 lines
  • 3 users
Start with Core

Swipe to compare plans →

ActiveCampaign

Email marketing, automation, and CRM for customer experience

View all ActiveCampaign plans

Elastic Email

Cost-effective email API and marketing platform

View all Elastic Email plans

What Reviewers Say

Our Pick

ActiveCampaign

ActiveCampaign starts at $4/mo lower ($15/mo vs $19/mo), offers 7 tiers vs 2.

Based on pricing data only. Review the full comparison below for your specific needs.

Best value: ActiveCampaign

Try ActiveCampaign free

Which Should You Choose?

Choose ActiveCampaign if:

  • You want lower per-user costs—ActiveCampaign starts at $15/mo, saving $4/mo compared to Elastic Email at $19/mo
  • You need 7 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
  • You want more features built-in—ActiveCampaign offers 110 additional features across its plans

Choose Elastic Email if:

  • You need a free plan with core features—Elastic Email offers no-cost access with no credit card required
  • You prioritize Elastic Email's user experience and interface over price (both tools are similarly priced)
  • You prefer Elastic Email's usage-based model with its 2-tier structure

Elastic Email offers a free plan [1], eliminating the cost barrier for evaluation, while ActiveCampaign requires paid subscription from the start. This gives Elastic Email a significant advantage for teams with budget constraints or extended trial periods. Once you outgrow Elastic Email's free tier, upgrading to a paid plan at approximately $19/mo provides substantial additional functionality. Compare this pricing path against ActiveCampaign's tiering starting at $15/mo to assess total cost of ownership over 12 months. Elastic Email's 2 tiers provide flexibility at different budgets, while ActiveCampaign's 7 tiers structure may force you into higher-cost plans than necessary for your use case. If evaluation cost matters to your decision, Elastic Email is the obvious starting point with zero financial commitment. Use the free tier to validate core functionality before committing to paid plans from either tool.

Best choice: ActiveCampaign

Try ActiveCampaign free
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Frequently Asked Questions: ActiveCampaign vs Elastic Email

Which is cheaper, ActiveCampaign or Elastic Email?
As of March 2026, ActiveCampaign starts at a lower price point. ActiveCampaign starts at $15/mo while Elastic Email starts at $19/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does ActiveCampaign have vs Elastic Email?
ActiveCampaign offers 7 pricing plans, while Elastic Email offers 2 plans. More plans typically means more flexibility to match your exact needs and budget.
Does ActiveCampaign or Elastic Email offer a free plan?
Elastic Email offers a free plan, while ActiveCampaign does not. If budget is a concern, Elastic Email lets you get started at no cost.
What is the most popular ActiveCampaign plan?
The Pro plan is ActiveCampaign's most popular tier, priced at $79/mo. Key features include Active Intelligence, Marketing automation, Email Marketing.
How do ActiveCampaign and Elastic Email compare for Email Marketing?
Both ActiveCampaign and Elastic Email are Email Marketing tools. ActiveCampaign offers 7 plans starting at $15/mo, while Elastic Email offers 2 plans starting at $19/mo. Review the feature breakdowns above to see which better fits your Email Marketing needs.

Sources

  1. ActiveCampaign Official PricingVendor pricing page
  2. Elastic Email Official PricingVendor pricing page

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