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Email Marketing

ActiveCampaign vs Moosend: Pricing Comparison 2026

Side-by-side pricing comparison of ActiveCampaign and Moosend. See all plans, features, and costs at a glance.

Bottom line: ActiveCampaign starts at $15/mo, making it $335/mo cheaper than Moosend ($350/mo). Neither offers a free plan.

Last updated: July 6, 2026

Data compiled by Arthur Jacquemin
Updated July 6, 2026
Try ActiveCampaign freeAffiliateTry Moosend freePrice updated 11d agoPrice updated 11d ago
Best Value

ActiveCampaign - ActiveCampaign's CRM integration and deeper automation justify the higher price for teams that need it; otherwise Moosend delivers good value.

ActiveCampaign vs Moosend: Quick Pricing Facts

FeatureActiveCampaignMoosend
Starting Price$15/mo$350/mo
Number of Plans74
Free TierNoNo
Pricing Modelusage-basedusage-based
Annual DiscountN/AN/A

ActiveCampaign is the more affordable option, starting at $15/mo compared to Moosend's $350/mo. Both are Email Marketing tools with 11 combined pricing plans and 110 features compared.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.

Pricing Plans
ActiveCampaign
ActiveCampaign
Try freeAffiliate
Moosend
Moosend
Try free
Tier 1
Enterprise
$145/monthCheapest
Includes
  • Active Intelligence
  • Marketing automation
  • Email Marketing
  • Premium segmentation
  • Unlimited automation actions
  • Premium CRM & ecommerce integrations
  • Landing pages
  • Predictive & conditional content
  • Attribution & conversion tracking
  • Custom objects
  • Single Sign-On (SSO)
  • Dedicated account team
  • 5 users
  • Active Intelligence
  • Marketing automation
  • Email Marketing
  • Premium segmentation
  • Unlimited automation actions
  • Premium CRM & ecommerce integrations
  • Landing pages
  • Predictive & conditional content
  • Attribution & conversion tracking
  • Custom objects
  • Single Sign-On (SSO)
  • Dedicated account team
  • 5 users
Start with Enterprise
350,000
$350/month
Start with 350,000
Tier 2
ProPopular
$79/monthCheapest
Includes
  • Active Intelligence
  • Marketing automation
  • Email Marketing
  • Advanced segmentation
  • Unlimited automation actions
  • Standard CRM & premium ecommerce integrations
  • Landing pages
  • Predictive & conditional content
  • Attribution & conversion tracking
  • 3 users
  • Active Intelligence
  • Marketing automation
  • Email Marketing
  • Advanced segmentation
  • Unlimited automation actions
  • Standard CRM & premium ecommerce integrations
  • Landing pages
  • Predictive & conditional content
  • Attribution & conversion tracking
  • 3 users
Start with Pro
500,000
$500/month
Start with 500,000
Tier 3
Plus
$49/monthCheapest
Includes
  • Active Intelligence (limits apply)
  • Marketing automation
  • Email Marketing
  • Standard segmentation
  • Unlimited automation actions
  • Standard CRM & ecommerce integrations
  • Landing pages
  • 1 user
  • Active Intelligence (limits apply)
  • Marketing automation
  • Email Marketing
  • Standard segmentation
  • Unlimited automation actions
  • Standard CRM & ecommerce integrations
  • Landing pages
  • 1 user
Start with Plus
750,000
$750/month
Start with 750,000
Tier 4
Starter
$15/monthCheapest
Includes
  • Active Intelligence (limits apply)
  • Marketing automation
  • Email Marketing
  • Limited segmentation
  • 5 actions per automation
  • Standard CRM & ecommerce integrations
  • 1 user
  • Active Intelligence (limits apply)
  • Marketing automation
  • Email Marketing
  • Limited segmentation
  • 5 actions per automation
  • Standard CRM & ecommerce integrations
  • 1 user
Start with Starter
1,000,000
$1000/month
Start with 1,000,000
Tier 5
Premium
$218/monthCheapest
Includes
  • Shared team inbox
  • Broadcast and automated messaging
  • Advanced flows
  • Team assignments
  • Dedicated account team
  • Up to 5 lines
  • 8 users
  • Shared team inbox
  • Broadcast and automated messaging
  • Advanced flows
  • Team assignments
  • Dedicated account team
  • Up to 5 lines
  • 8 users
Start with Premium
-
Tier 6
AdvancedPopular
$99/monthCheapest
Includes
  • Shared team inbox
  • Broadcast and automated messaging
  • Advanced flows
  • Team assignments
  • Up to 5 lines
  • 5 users
  • Shared team inbox
  • Broadcast and automated messaging
  • Advanced flows
  • Team assignments
  • Up to 5 lines
  • 5 users
Start with Advanced
-
Tier 7
Core
$99/monthCheapest
Includes
  • Shared team inbox
  • Broadcast and automated messaging
  • Up to 2 lines
  • 3 users
  • Shared team inbox
  • Broadcast and automated messaging
  • Up to 2 lines
  • 3 users
Start with Core
-

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ActiveCampaign

Email marketing, automation, and CRM for customer experience

View all ActiveCampaign plans

Moosend

Email marketing and automation with advanced personalization

View all Moosend plans

What Reviewers Say

Our Pick

ActiveCampaign

ActiveCampaign's CRM integration and deeper automation justify the higher price for teams that need it; otherwise Moosend delivers good value.

Based on pricing data only. Review the full comparison below for your specific needs.

Try ActiveCampaign freeFrom $15/mo

Which Should You Choose?

Choose ActiveCampaign if:

  • •You need CRM alongside email automation - ActiveCampaign tracks deals and contacts in one tool
  • •Your automation workflows involve complex conditional branching and lead scoring
  • •Integrations with Salesforce, Shopify, or WooCommerce are in your stack

Choose Moosend if:

  • •You want a capable marketing automation tool at a lower price point
  • •Moosend's automation features cover most email marketing needs at $9/month
  • •You need landing pages and subscription forms alongside email without extra cost

Moosend is a well-priced email automation tool with solid features - automation workflows, landing pages, and subscription forms starting at $9/month. ActiveCampaign goes deeper with CRM integration and more sophisticated automation. Moosend covers most email marketing workflows at a lower price. For teams that don't need CRM integration, Moosend is a legitimate alternative. For teams that do, ActiveCampaign is the right tool.

Try ActiveCampaign freeFrom $15/mo
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Frequently Asked Questions: ActiveCampaign vs Moosend

Which is cheaper, ActiveCampaign or Moosend?
As of July 2026, ActiveCampaign starts at a lower price point. ActiveCampaign starts at $15/mo while Moosend starts at $350/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does ActiveCampaign have vs Moosend?
ActiveCampaign offers 7 pricing plans, while Moosend offers 4 plans. More plans typically means more flexibility to match your exact needs and budget.
What is the most popular ActiveCampaign plan?
The Pro plan is ActiveCampaign's most popular tier, priced at $79/mo. Key features include Active Intelligence, Marketing automation, Email Marketing.
How do ActiveCampaign and Moosend compare for Email Marketing?
Both ActiveCampaign and Moosend are Email Marketing tools. ActiveCampaign offers 7 plans starting at $15/mo, while Moosend offers 4 plans starting at $350/mo. Review the feature breakdowns above to see which better fits your Email Marketing needs.
AI Recommendations

Sources

  1. ActiveCampaign Official Pricing- Vendor pricing page
  2. Moosend Official Pricing- Vendor pricing page

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