Skip to main content
Email Marketing

ActiveCampaign vs Postmark: Pricing Comparison 2026

Side-by-side pricing comparison of ActiveCampaign and Postmark. See all plans, features, and costs at a glance.

Bottom line: Postmark starts at $5/mo, making it $10/mo cheaper than ActiveCampaign ($15/mo). Neither offers a free plan.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026

ActiveCampaign vs Postmark: Quick Pricing Facts

FeatureActiveCampaignPostmark
Starting Price$15/mo$5/mo
Number of Plans73
Free TierNoNo
Pricing Modelusage-basedusage-based
Annual DiscountN/AN/A

Postmark is the more affordable option, starting at $5/mo compared to ActiveCampaign's $15/mo. Both are Email Marketing tools with 10 combined pricing plans and 110 features compared.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.

Pricing Plans
ActiveCampaign
ActiveCampaign
Try it freeAffiliate
Postmark
Postmark
Try it free
Tier 1
Enterprise
$145/month
Includes
  • Active Intelligence
  • Marketing automation
  • Email Marketing
  • Premium segmentation
  • Unlimited automation actions
  • Premium CRM & ecommerce integrations
  • Landing pages
  • Predictive & conditional content
  • Attribution & conversion tracking
  • Custom objects
  • Single Sign-On (SSO)
  • Dedicated account team
  • 5 users
  • Active Intelligence
  • Marketing automation
  • Email Marketing
  • Premium segmentation
  • Unlimited automation actions
  • Premium CRM & ecommerce integrations
  • Landing pages
  • Predictive & conditional content
  • Attribution & conversion tracking
  • Custom objects
  • Single Sign-On (SSO)
  • Dedicated account team
  • 5 users
Start with Enterprise
Dedicated IPs
$50/monthCheapest
Start with Dedicated IPs
Tier 2
ProPopular
$79/month
Includes
  • Active Intelligence
  • Marketing automation
  • Email Marketing
  • Advanced segmentation
  • Unlimited automation actions
  • Standard CRM & premium ecommerce integrations
  • Landing pages
  • Predictive & conditional content
  • Attribution & conversion tracking
  • 3 users
  • Active Intelligence
  • Marketing automation
  • Email Marketing
  • Advanced segmentation
  • Unlimited automation actions
  • Standard CRM & premium ecommerce integrations
  • Landing pages
  • Predictive & conditional content
  • Attribution & conversion tracking
  • 3 users
Start with Pro
Custom activity retention
$5/monthCheapest
Start with Custom activity retention
Tier 3
Plus
$49/month
Includes
  • Active Intelligence (limits apply)
  • Marketing automation
  • Email Marketing
  • Standard segmentation
  • Unlimited automation actions
  • Standard CRM & ecommerce integrations
  • Landing pages
  • 1 user
  • Active Intelligence (limits apply)
  • Marketing automation
  • Email Marketing
  • Standard segmentation
  • Unlimited automation actions
  • Standard CRM & ecommerce integrations
  • Landing pages
  • 1 user
Start with Plus
DMARC monitoring
$14/monthCheapest
Start with DMARC monitoring
Tier 4
Starter
$15/monthCheapest
Includes
  • Active Intelligence (limits apply)
  • Marketing automation
  • Email Marketing
  • Limited segmentation
  • 5 actions per automation
  • Standard CRM & ecommerce integrations
  • 1 user
  • Active Intelligence (limits apply)
  • Marketing automation
  • Email Marketing
  • Limited segmentation
  • 5 actions per automation
  • Standard CRM & ecommerce integrations
  • 1 user
Start with Starter
Tier 5
Premium
$218/monthCheapest
Includes
  • Shared team inbox
  • Broadcast and automated messaging
  • Advanced flows
  • Team assignments
  • Dedicated account team
  • Up to 5 lines
  • 8 users
  • Shared team inbox
  • Broadcast and automated messaging
  • Advanced flows
  • Team assignments
  • Dedicated account team
  • Up to 5 lines
  • 8 users
Start with Premium
Tier 6
AdvancedPopular
$99/monthCheapest
Includes
  • Shared team inbox
  • Broadcast and automated messaging
  • Advanced flows
  • Team assignments
  • Up to 5 lines
  • 5 users
  • Shared team inbox
  • Broadcast and automated messaging
  • Advanced flows
  • Team assignments
  • Up to 5 lines
  • 5 users
Start with Advanced
Tier 7
Core
$99/monthCheapest
Includes
  • Shared team inbox
  • Broadcast and automated messaging
  • Up to 2 lines
  • 3 users
  • Shared team inbox
  • Broadcast and automated messaging
  • Up to 2 lines
  • 3 users
Start with Core

Swipe to compare plans →

ActiveCampaign

Email marketing, automation, and CRM for customer experience

View all ActiveCampaign plans

Postmark

Fast and reliable transactional email delivery service

View all Postmark plans

What Reviewers Say

Our Pick

ActiveCampaign

ActiveCampaign offers 7 tiers vs 3.

Based on pricing data only. Review the full comparison below for your specific needs.

Best value: ActiveCampaign

Try ActiveCampaign free

Which Should You Choose?

Choose ActiveCampaign if:

  • You need 7 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
  • You want more features built-in—ActiveCampaign offers 110 additional features across its plans
  • ActiveCampaign's usage-based pricing lets you match exact team size without tier gaps

Choose Postmark if:

  • You want lower per-user costs—Postmark starts at $5/mo, saving $10/mo compared to ActiveCampaign at $15/mo
  • You prefer Postmark's usage-based model with its 3-tier structure
  • Postmark's focused feature set keeps your team in control without tool bloat

Postmark is the more affordable choice [1], starting at $5/mo compared to ActiveCampaign's $15/mo. For a 50-person team on paid plans, this translates to Postmark saving approximately $500/month. Postmark offers 3 pricing tiers compared to ActiveCampaign's 7, giving you more granular control over scaling costs as your team grows. Across all tiers, Postmark provides 0 total features versus 110 for ActiveCampaign, offering a more focused toolset depending on your specific needs. The pricing math favors Postmark for most team sizes. ActiveCampaign becomes worth the premium only when its differentiating features are central to your workflow.

Best choice: ActiveCampaign

Try ActiveCampaign free
ShareShare

Frequently Asked Questions: ActiveCampaign vs Postmark

Which is cheaper, ActiveCampaign or Postmark?
As of March 2026, Postmark starts at a lower price point. ActiveCampaign starts at $15/mo while Postmark starts at $5/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does ActiveCampaign have vs Postmark?
ActiveCampaign offers 7 pricing plans, while Postmark offers 3 plans. More plans typically means more flexibility to match your exact needs and budget.
What is the most popular ActiveCampaign plan?
The Pro plan is ActiveCampaign's most popular tier, priced at $79/mo. Key features include Active Intelligence, Marketing automation, Email Marketing.
How do ActiveCampaign and Postmark compare for Email Marketing?
Both ActiveCampaign and Postmark are Email Marketing tools. ActiveCampaign offers 7 plans starting at $15/mo, while Postmark offers 3 plans starting at $5/mo. Review the feature breakdowns above to see which better fits your Email Marketing needs.

Sources

  1. ActiveCampaign Official PricingVendor pricing page
  2. Postmark Official PricingVendor pricing page

Related Articles

Track Price Changes

Get notified when pricing changes for these tools.