Email Marketing
Amazon SES vs Klaviyo: Pricing Comparison 2026
Side-by-side pricing comparison of Amazon SES and Klaviyo. See all plans, features, and costs at a glance.
Bottom line: Both Amazon SES and Klaviyo offer free plans. Amazon SES has 46 pricing tiers while Klaviyo has 9.
Last updated: March 16, 2026
Data compiled by Arthur Jacquemin
Updated March 16, 2026
Amazon SES vs Klaviyo: Quick Pricing Facts
| Feature | Amazon SES | Klaviyo |
|---|---|---|
| Starting Price | $0.00002/mo | Custom pricing |
| Number of Plans | 46 | 9 |
| Free Tier | Yes | Yes |
| Pricing Model | usage-based | usage-based |
| Annual Discount | N/A | N/A |
Amazon SES and Klaviyo are both priced at $0.00002/mo, making them equally accessible Email Marketing tools. Together they offer 55 pricing plans with 0 features compared, so the best choice comes down to which features match your needs.
Both tools offer free plans, making them accessible for teams on a budget.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.
| Pricing Plans |  Amazon SES Try it free |  Klaviyo Try it free |
|---|---|---|
| Tier 1 | SERVICE TYPE Custom pricing | Is Klaviyo's free plan really free? $0/monthCheapest |
| Tier 2 | Outbound email $0/month | How long can I stay on the free plan? $0/monthCheapest |
| Tier 3 | Global Endpoints $0/month | Who is the Klaviyo free plan best for? $0/monthCheapest |
| Tier 4 | Inbound email $0/month | Can I use Klaviyo free plan for both email and SMS marketing? $0/monthCheapest |
| Tier 5 | Email Validation Custom pricing | What integrations are available on the free plan? $0/monthCheapest |
| Tier 6 | Mail Manager Custom pricing | What happens when I exceed the free plan limits? $0/monthCheapest |
| Tier 7 | -Open ingress endpoint** $50/month | Does the free plan include customer support? $0/monthCheapest |
| Tier 8 | -Email processing*** $0/month | Is Klaviyo free plan good for ecommerce stores on Shopify, Wix, or WooCommerce? $0/monthCheapest |
| Tier 9 | -Archiving $2/month | How do I upgrade from Klaviyo free to a paid plan? $0/monthCheapest |
| Tier 10 | -Email add ons Custom pricing | — |
| Tier 11 | Amazon Connect Email Custom pricing | — |
| Tier 12 | Deliverability Expert Services Custom pricing | — |
| Tier 13 | ADD ON FEATURES Custom pricing | — |
| Tier 14 | Tenants $0/monthCheapest | — |
| Tier 15 | $0.005/1000 emails Custom pricing | — |
| Tier 16 | Dedicated IPs Custom pricing | — |
| Tier 17 | - Standard $25/monthCheapest | — |
| Tier 18 | - Managed $15/monthCheapest | — |
| Tier 19 | $0.08/1000 emails $0/monthCheapest | — |
| Tier 20 | $0.04/1000 emails $10/monthCheapest | — |
| Tier 21 | $0.02/1000 emails $50/monthCheapest | — |
| Tier 22 | Contact us $100/monthCheapest | — |
| Tier 23 | Bring Your Own IP Addresses (BYOIP)* $25/monthCheapest | — |
| Tier 24 | Inbox Deliverability: Virtual Deliverability Manager $0/monthCheapest | — |
| Tier 25 | $0.05/1000 emails $10/monthCheapest | — |
| Tier 26 | $0.0005/1000 queries $5000/monthCheapest | — |
| Tier 27 | Outgoing messages $250000/monthCheapest | — |
| Tier 28 | Outgoing mail data $0/monthCheapest | — |
| Tier 29 | Incoming messages $1000/monthCheapest | — |
| Tier 30 | Incoming mail chunks $32/monthCheapest | — |
| Tier 31 | Total charges for using SES $26/monthCheapest | — |
| Tier 32 | Dedicated IPs (standard) $3/monthCheapest | — |
| Tier 33 | Option 1: Dedicated IPs (standard) Custom pricing | — |
| Tier 34 | Total charges for using SES (with Dedicated IP - standard) $9055/monthCheapest | — |
| Tier 35 | Option 2: Dedicated IPs (managed) Custom pricing | — |
| Tier 36 | Dedicated IPs (managed) $1/monthCheapest | — |
| Tier 37 | 10,000,000 $0/monthCheapest | — |
| Tier 38 | 40,000,000 $0/monthCheapest | — |
| Tier 39 | 30,000,000 $0/monthCheapest | — |
| Tier 40 | Total charges for using SES (with Dedicated IP - managed) $11322/monthCheapest | — |
| Tier 41 | Open ingress endpoint $1/monthCheapest | — |
| Tier 42 | Messages processed $300000/monthCheapest | — |
| Tier 43 | Mail chunks $50/monthCheapest | — |
| Tier 44 | Archiving ingestion $500000/monthCheapest | — |
| Tier 45 | Archiving storage $500000/monthCheapest | — |
| Tier 46 | Trend Micro Add on scanning $500000/monthCheapest | — |
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Our Pick
Amazon SES
Amazon SES offers a free plan, offers 46 tiers vs 9.
Based on pricing data only. Review the full comparison below for your specific needs.
Best value: Amazon SES
Try Amazon SES freeWhich Should You Choose?
Choose Amazon SES if:
- •You prefer Amazon SES's free tier features—features
- •You need 46 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
- •Your team needs custom enterprise pricing—Amazon SES offers negotiated terms for large deployments
Choose Klaviyo if:
- •You prefer Klaviyo's free tier features—features
- •You prioritize Klaviyo's user experience and interface over price (both tools are similarly priced)
- •You want Klaviyo's approach to incremental feature unlocking across its 9 pricing tiers
Both Amazon SES and Klaviyo offer free plans [1], eliminating cost barriers for evaluation. This means you can test both tools thoroughly with your actual workflows before any financial commitment. The free tiers differ in scope: Amazon SES includes multiple features, while Klaviyo includes multiple features. Evaluate which free tier matches your evaluation needs before deciding to upgrade. Your best approach is to activate both free trials and evaluate which tool's workflow, integrations, and user experience align better with your team's needs before committing to paid plans.
Frequently Asked Questions: Amazon SES vs Klaviyo
How many pricing plans does Amazon SES have vs Klaviyo?
Amazon SES offers 46 pricing plans, while Klaviyo offers 9 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Amazon SES or Klaviyo offer a free plan?
Yes, both Amazon SES and Klaviyo offer free plans. Compare the feature limits of each free tier to see which better fits your use case before upgrading.
Does Amazon SES or Klaviyo offer custom enterprise pricing?
Amazon SES offers a custom-priced enterprise tier for larger teams. Klaviyo lists all its pricing publicly.
How do Amazon SES and Klaviyo compare for Email Marketing?
Both Amazon SES and Klaviyo are Email Marketing tools. Amazon SES offers 46 plans starting at $0.00002/mo, while Klaviyo offers 9 plans starting at Custom pricing. Review the feature breakdowns above to see which better fits your Email Marketing needs.
Sources
- Amazon SES Official Pricing— Vendor pricing page
- Klaviyo Official Pricing— Vendor pricing page
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