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Analytics

Amplitude vs Smartlook: Pricing Comparison 2026

Side-by-side pricing comparison of Amplitude and Smartlook. See all plans, features, and costs at a glance.

Bottom line: Amplitude starts at $49/mo, making it $30/mo cheaper than Smartlook ($79/mo). Smartlook offers a free plan.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026

Amplitude vs Smartlook: Quick Pricing Facts

FeatureAmplitudeSmartlook
Starting Price$49/mo$79/mo
Number of Plans44
Free TierNoYes
Pricing Modelusage-basedusage-based
Annual DiscountN/AN/A

Amplitude is the more affordable option, starting at $49/mo compared to Smartlook's $79/mo. Both are Analytics tools with 8 combined pricing plans and 20 features compared.

Smartlook stands out with a free plan for getting started.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Analytics needs.

Pricing Plans
Amplitude
Amplitude
Try it free
Smartlook
Smartlook
Try it free
Tier 1
Starter
Custom pricing
Start with Starter
Free
$0/monthCheapest
Includes
  • Session recordings
  • Heatmaps
  • Events
  • Funnels
  • Crash reports
Start with Free
Tier 2
Plus
$49/monthCheapest
Start with Plus
ProPopular
$79/month
$79 / year
Includes
  • All Free features
  • Advanced analytics
  • Custom events
  • User segmentation
  • Priority support
Start with Pro
Tier 3
Growth
Custom pricing
Start with Growth
Business
$199/monthCheapest
$199 / year
Includes
  • All Pro features
  • Team collaboration
  • Custom integrations
  • Dedicated account manager
  • Advanced security
Start with Business
Tier 4
Enterprise
Custom pricing
Start with Enterprise
Enterprise
Custom pricing
Includes
  • All Business features
  • Custom pricing
  • On-premise deployment
  • Enterprise-level support
  • Compliance and security
Start with Enterprise

Swipe to compare plans →

Amplitude

Digital analytics platform for product and growth teams

View all Amplitude plans

Smartlook

Session replay and heatmap analytics for web and mobile

View all Smartlook plans

What Reviewers Say

Our Pick

Smartlook

Smartlook offers a free plan.

Based on pricing data only. Review the full comparison below for your specific needs.

Best value: Smartlook

Try Smartlook free

Which Should You Choose?

Choose Amplitude if:

  • You want lower per-user costs—Amplitude starts at $49/mo, saving $30/mo compared to Smartlook at $79/mo
  • You prefer Amplitude's usage-based model with its 4-tier structure
  • Amplitude's focused feature set keeps your team in control without tool bloat

Choose Smartlook if:

  • You need a free plan with Session recordings, Heatmaps—Smartlook offers no-cost access with no credit card required
  • You want more features built-in—Smartlook offers 20 additional features across its plans
  • Smartlook's 4-tier usage-based structure gives clearer cost visibility for budget planning

Smartlook offers a free plan [1], eliminating the cost barrier for evaluation, while Amplitude requires paid subscription from the start. This gives Smartlook a significant advantage for teams with budget constraints or extended trial periods. Once you outgrow Smartlook's free tier, upgrading to a paid plan at approximately $79/mo provides substantial additional functionality. Compare this pricing path against Amplitude's tiering starting at $49/mo to assess total cost of ownership over 12 months. Smartlook's 4 tiers provide flexibility at different budgets, while Amplitude's 4 tiers structure may force you into higher-cost plans than necessary for your use case. If evaluation cost matters to your decision, Smartlook is the obvious starting point with zero financial commitment. Use the free tier to validate core functionality before committing to paid plans from either tool.

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Frequently Asked Questions: Amplitude vs Smartlook

Which is cheaper, Amplitude or Smartlook?
As of March 2026, Amplitude starts at a lower price point. Amplitude starts at $49/mo while Smartlook starts at $79/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does Amplitude have vs Smartlook?
Amplitude offers 4 pricing plans, while Smartlook offers 4 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Amplitude or Smartlook offer a free plan?
Smartlook offers a free plan, while Amplitude does not. If budget is a concern, Smartlook lets you get started at no cost.
Can I save money by paying annually for Amplitude or Smartlook?
Both Amplitude and Smartlook offer annual billing options. Check each plan's yearly pricing for potential savings compared to monthly billing.
What is the most popular Smartlook plan?
The Pro plan is Smartlook's most popular tier, priced at $79/mo. Key features include All Free features, Advanced analytics, Custom events.
Does Amplitude or Smartlook offer custom enterprise pricing?
Yes, both Amplitude and Smartlook offer custom enterprise pricing tiers with quote-based pricing. Contact each vendor for a tailored quote.
How do Amplitude and Smartlook compare for Analytics?
Both Amplitude and Smartlook are Analytics tools. Amplitude offers 4 plans starting at $49/mo, while Smartlook offers 4 plans starting at $79/mo. Review the feature breakdowns above to see which better fits your Analytics needs.

Sources

  1. Amplitude Official PricingVendor pricing page
  2. Smartlook Official PricingVendor pricing page

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