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Email Marketing

AWeber vs SendGrid: Pricing Comparison 2026

Side-by-side pricing comparison of AWeber and SendGrid. See all plans, features, and costs at a glance.

Bottom line: AWeber starts at $12.5/mo, making it $7/mo cheaper than SendGrid ($19.95/mo). SendGrid offers a free plan.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026

AWeber vs SendGrid: Quick Pricing Facts

FeatureAWeberSendGrid
Starting Price$12.5/mo$19.95/mo
Number of Plans34
Free TierNoYes
Pricing Modelusage-basedusage-based
Annual DiscountN/AN/A

AWeber is the more affordable option, starting at $12.5/mo compared to SendGrid's $19.95/mo. Both are Email Marketing tools with 7 combined pricing plans and 47 features compared.

SendGrid stands out with a free plan for getting started.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.

Pricing Plans
SendGrid
SendGrid
Try it free
Tier 1
Done For You
$20/month
Includes
  • Everything in Plus, and:
  • List details & branding setup
  • 1 Branded email template created
  • 1 Professional landing page created
  • 1 Branded thank you page
  • 1 Signup form created
  • Newsletter drafts delivered weekly
  • 1:1 setup call
  • 30 days unlimited edits
Start with Done For You
Free Trial
$0/monthCheapest
Includes
  • Additional teammates: 1
  • Event webhook: 1
  • Email validation: 0
  • Dynamic templates: Editor
Start with Free Trial
Tier 2
Plus
$20/month
Includes
  • Send 12x subscriber max, monthly
  • Unlimited email lists
  • Unlimited landing pages
  • Unlimited email automations
  • Unlimited custom segments
  • Unlimited users
  • Priority, 24/7 support
  • Advanced reporting and analytics
  • Advanced landing page features
  • Sales tracking and low transaction fees
  • Remove AWeber branding
Start with Plus
Essentials
$20/monthCheapest
Includes
  • Additional teammates: 1
  • Event webhook: 2
  • Email validation: 0
  • Dynamic templates: Editor
Start with Essentials
Tier 3
Lite
$13/monthCheapest
Includes
  • Send 10x subscriber max, monthly
  • 1 Email list
  • 3 Landing pages
  • 3 Email automations
  • 3 Users
  • 1 Custom segment
  • 24/7 Support
  • Advanced message analytics
  • Advanced landing page features
  • Sales tracking and low transaction fees
  • Remove AWeber branding
Start with Lite
Pro
$90/month
Includes
  • Additional teammates: 1,000
  • Event webhook: 5
  • Email validation: 2,500
  • Dynamic templates: Editor and testing
Start with Pro
Tier 4
Premier
Custom pricing
Includes
  • Additional teammates: 1,000
  • Event webhook: 5
  • Email validation: 5,000
  • Dynamic templates: Editor and testing
Start with Premier

Swipe to compare plans →

AWeber

Email marketing with autoresponders and landing pages

View all AWeber plans

SendGrid

Cloud-based email delivery and marketing campaigns platform

View all SendGrid plans
Our Pick

SendGrid

SendGrid offers a free plan, offers 4 tiers vs 3.

Based on pricing data only. Review the full comparison below for your specific needs.

Best value: SendGrid

Try SendGrid free

Which Should You Choose?

Choose AWeber if:

  • You want lower per-user costs—AWeber starts at $12.5/mo, saving $7.449999999999999/mo compared to SendGrid at $19.95/mo
  • You want more features built-in—AWeber offers 15 additional features across its plans
  • You want AWeber's approach to incremental feature unlocking across its 3 pricing tiers

Choose SendGrid if:

  • You need a free plan with Additional teammates: 1, Event webhook: 1—SendGrid offers no-cost access with no credit card required
  • You need 4 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
  • Your team needs custom enterprise pricing—SendGrid offers negotiated terms for large deployments

SendGrid offers a free plan [1], eliminating the cost barrier for evaluation, while AWeber requires paid subscription from the start. This gives SendGrid a significant advantage for teams with budget constraints or extended trial periods. Once you outgrow SendGrid's free tier, upgrading to a paid plan at approximately $19.95/mo provides substantial additional functionality. Compare this pricing path against AWeber's tiering starting at $12.5/mo to assess total cost of ownership over 12 months. SendGrid's 4 tiers provide flexibility at different budgets, while AWeber's 3 tiers structure may force you into higher-cost plans than necessary for your use case. If evaluation cost matters to your decision, SendGrid is the obvious starting point with zero financial commitment. Use the free tier to validate core functionality before committing to paid plans from either tool.

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Frequently Asked Questions: AWeber vs SendGrid

Which is cheaper, AWeber or SendGrid?
As of March 2026, AWeber starts at a lower price point. AWeber starts at $12.5/mo while SendGrid starts at $19.95/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does AWeber have vs SendGrid?
AWeber offers 3 pricing plans, while SendGrid offers 4 plans. More plans typically means more flexibility to match your exact needs and budget.
Does AWeber or SendGrid offer a free plan?
SendGrid offers a free plan, while AWeber does not. If budget is a concern, SendGrid lets you get started at no cost.
Does AWeber or SendGrid offer custom enterprise pricing?
SendGrid offers a custom-priced enterprise tier for larger teams. AWeber lists all its pricing publicly.
How do AWeber and SendGrid compare for Email Marketing?
Both AWeber and SendGrid are Email Marketing tools. AWeber offers 3 plans starting at $12.5/mo, while SendGrid offers 4 plans starting at $19.95/mo. Review the feature breakdowns above to see which better fits your Email Marketing needs.

Sources

  1. AWeber Official PricingVendor pricing page
  2. SendGrid Official PricingVendor pricing page

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