Skip to main content
Email Marketing

Brevo vs Loops: Pricing Comparison 2026

Side-by-side pricing comparison of Brevo and Loops. See all plans, features, and costs at a glance.

Bottom line: Brevo starts at $9/mo and Loops starts at Custom pricing. Compare all 5 pricing tiers side by side.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026

Brevo vs Loops: Quick Pricing Facts

FeatureBrevoLoops
Starting Price$9/moCustom pricing
Number of Plans41
Free TierNoYes
Pricing Modelusage-basedusage-based
Annual DiscountN/AN/A

Brevo and Loops are both priced at $9/mo, making them equally accessible Email Marketing tools. Together they offer 5 pricing plans with 40 features compared, so the best choice comes down to which features match your needs.

Loops stands out with a free plan for getting started.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.

Pricing Plans
Brevo
Brevo
Try it freeAffiliate
Tier 1
Starter
$9/month
Includes
  • From 5,000 emails per month
  • Email & SMS
  • Drag & Drop email editor
  • Email templates
  • AI content generator
  • Advanced segmentation
  • Forms
  • Basic reporting & analytics
  • Email support
  • No Brevo logo $10.80 per month
  • Sales Essentials $27.92 per month
Start with Starter
FreePopular
$0/monthCheapest
Includes
  • Up to 1,000 subscribed contacts
Start with Free
Tier 2
StandardPopular
$18/monthCheapest
Includes
  • Marketing automation
  • A/B testing
  • Advanced email reporting Click heatmaps, geography & device reports
  • AI send time optimization
  • Web & event tracking
  • Landing pages 1 page included
  • No Brevo logo
  • Sales Essentials $27.92 per month
Start with Standard
Tier 3
Professional
$499/monthCheapest
Includes
  • From 150,000 emails per month
  • Additional marketing channels WhatsApp, Popups, Mobile & Web Push
  • Multi-user access 10 seats included
  • Contact scoring
  • Advanced ecommerce features
  • AI segmentation
  • AI Data Analyst
  • Phone support
  • Deliverability Specialist support
  • Sales Advanced $58.50 per month/user
Start with Professional
Tier 4
Enterprise
Custom pricing
Includes
  • Multi-account management
  • Custom objects
  • Brevo Mobile Wallet
  • Custom loyalty engine
  • Custom data integrations
  • Dedicated IP
  • SSO & SAML
  • Tailored onboarding
  • CSM support
  • Sales Advanced
Start with Enterprise

Swipe to compare plans →

Brevo

All-in-one marketing platform with email, SMS, and chat

View all Brevo plans

Loops

Email platform for SaaS companies with event-based automation

View all Loops plans

What Reviewers Say

Which Should You Choose?

Choose Brevo if:

  • You need 4 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
  • You want more features built-in—Brevo offers 38 additional features across its plans
  • Your team needs custom enterprise pricing—Brevo offers negotiated terms for large deployments

Choose Loops if:

  • You need a free plan with Up to 1,000 subscribed contacts—Loops offers no-cost access with no credit card required
  • You prioritize Loops's user experience and interface over price (both tools are similarly priced)
  • You need predictable billing — Loops's usage-based model avoids surprise overages

Loops offers a free plan [1], eliminating the cost barrier for evaluation, while Brevo requires paid subscription from the start. This gives Loops a significant advantage for teams with budget constraints or extended trial periods. Once you outgrow Loops's free tier, upgrading to a paid plan at approximately Free provides substantial additional functionality. Compare this pricing path against Brevo's tiering starting at $9/mo to assess total cost of ownership over 12 months. Loops's 1 tier provide flexibility at different budgets, while Brevo's 4 tiers structure may force you into higher-cost plans than necessary for your use case. If evaluation cost matters to your decision, Loops is the obvious starting point with zero financial commitment. Use the free tier to validate core functionality before committing to paid plans from either tool.

Best choice: Brevo

Try Brevo free
ShareShare

Frequently Asked Questions: Brevo vs Loops

How many pricing plans does Brevo have vs Loops?
Brevo offers 4 pricing plans, while Loops offers 1 plan. More plans typically means more flexibility to match your exact needs and budget.
Does Brevo or Loops offer a free plan?
Loops offers a free plan, while Brevo does not. If budget is a concern, Loops lets you get started at no cost.
What is the most popular Brevo plan?
The Standard plan is Brevo's most popular tier, priced at $18/mo. Key features include Marketing automation, A/B testing, Advanced email reporting Click heatmaps, geography & device reports.
What is the most popular Loops plan?
The Free plan is Loops' most popular tier, priced at Free. Key features include Up to 1,000 subscribed contacts.
Does Brevo or Loops offer custom enterprise pricing?
Brevo offers a custom-priced enterprise tier for larger teams. Loops lists all its pricing publicly.
How do Brevo and Loops compare for Email Marketing?
Both Brevo and Loops are Email Marketing tools. Brevo offers 4 plans starting at $9/mo, while Loops offers 1 plan starting at Custom pricing. Review the feature breakdowns above to see which better fits your Email Marketing needs.

Sources

  1. Brevo Official PricingVendor pricing page
  2. Loops Official PricingVendor pricing page

Related Articles

Track Price Changes

Get notified when pricing changes for these tools.