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Email Marketing

Kit vs Loops: Pricing Comparison 2026

Side-by-side pricing comparison of Kit and Loops. See all plans, features, and costs at a glance.

Bottom line: Both Kit and Loops offer free plans. Kit has 3 pricing tiers while Loops has 1.

Last updated: July 2, 2026

Data compiled by Arthur Jacquemin
Updated July 2, 2026
Try Kit freeAffiliateTry Loops freeUpdated this monthUpdated this month
Best Value

Kit - Kit offers a free plan, offers 3 tiers vs 1.

Kit vs Loops: Quick Pricing Facts

FeatureKitLoops
Starting Price$33/moCustom pricing
Number of Plans31
Free TierYesYes
Pricing Modelusage-basedusage-based
Annual DiscountN/AN/A

Kit and Loops are both priced at $33/mo, making them equally accessible Email Marketing tools. Together they offer 4 pricing plans with 26 features compared, so the best choice comes down to which features match your needs.

Both tools offer free plans, making them accessible for teams on a budget.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.

Pricing Plans
Kit
Kit
Try freeAffiliate
Loops
Tier 1
NewsletterPopular
$0/monthCheapest
Includes
  • Up to 10,000 subscribers
  • 1 basic Visual Automation
  • Unlimited landing pages & forms
  • Unlimited email broadcasts
  • Audience tagging & segmentation
  • Sell digital products & subscriptions
Start with Newsletter
FreePopular
$0/monthCheapest
Includes
  • Up to 1,000 subscribed contacts
Start with Free
Tier 2
Creator
$33/monthCheapest
$33 / year
Includes
  • Up to 1,000 subscribers
  • Unlimited visual automations
  • Unlimited email sequences
  • A/B test subject lines
  • Survey subscribers with polls
  • Remove Kit branding
  • Apps & integrations
  • RSS campaigns
  • 24/7 email & chat support
Start with Creator
-
Tier 3
Pro
$66/monthCheapest
$66 / year
Includes
  • Up to 1,000 subscribers
  • Unlimited users
  • Insights dashboard
  • Deliverability reporting
  • Subscriber engagement scoring
  • Collaborative editing
  • A/B test subject lines & content
  • Facebook custom audiences
  • Newsletter referral system
  • Edit links in sent broadcasts
Start with Pro
-

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Try Kit freeFree plan availableTry Loops freeFree plan available
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Kit

Email marketing and automation platform for creators

View all Kit plans

Loops

Email platform for SaaS companies with event-based automation

View all Loops plans

Frequently Asked Questions: Kit vs Loops

How many pricing plans does Kit have vs Loops?
Kit offers 3 pricing plans, while Loops offers 1 plan. More plans typically means more flexibility to match your exact needs and budget.
Does Kit or Loops offer a free plan?
Yes, both Kit and Loops offer free plans. Compare the feature limits of each free tier to see which better fits your use case before upgrading.
Can I save money by paying annually for Kit or Loops?
Both Kit and Loops offer annual billing options. Check each plan's yearly pricing for potential savings compared to monthly billing.
What is the most popular Kit plan?
The Newsletter plan is Kit's most popular tier, priced at Free. Key features include Up to 10,000 subscribers, 1 basic Visual Automation, Unlimited landing pages & forms.
What is the most popular Loops plan?
The Free plan is Loops' most popular tier, priced at Free. Key features include Up to 1,000 subscribed contacts.
How do Kit and Loops compare for Email Marketing?
Both Kit and Loops are Email Marketing tools. Kit offers 3 plans starting at $33/mo, while Loops offers 1 plan starting at Custom pricing. Review the feature breakdowns above to see which better fits your Email Marketing needs.
AI Recommendations

Sources

  1. Kit Official Pricing- Vendor pricing page
  2. Loops Official Pricing- Vendor pricing page

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