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Email Marketing

Buttondown vs Drip: Pricing Comparison 2026

Side-by-side pricing comparison of Buttondown and Drip. See all plans, features, and costs at a glance.

Bottom line: Both Buttondown and Drip offer free plans. Buttondown has 2 pricing tiers while Drip has 2.

Last updated: July 2, 2026

Data compiled by Arthur Jacquemin
Updated July 2, 2026
Try Buttondown freeTry Drip free
Best Value

Buttondown - Buttondown offers a free plan.

Buttondown vs Drip: Quick Pricing Facts

FeatureButtondownDrip
Starting PriceCustom pricing$39/mo
Number of Plans22
Free TierYesYes
Pricing Modelusage-basedusage-based
Annual DiscountN/AN/A

Buttondown and Drip are both priced at Custom pricing, making them equally accessible Email Marketing tools. Together they offer 4 pricing plans with 26 features compared, so the best choice comes down to which features match your needs.

Both tools offer free plans, making them accessible for teams on a budget.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.

Pricing Plans
Buttondown
Buttondown
Try free
Drip
Tier 1
Free
$0/monthCheapest
Includes
  • Rich text or markdown editor
  • Send from a custom domain
  • Hosted newsletter archives
  • Privacy-first
Start with Free
Free Trial
$0/monthCheapest
Includes
  • 14-day free trial
  • Limited features during trial
  • No credit card required
Start with Free Trial
Tier 2
Paid Add-ons
Custom pricing
Includes
  • Tagging & segmentation (+$9/month)
  • Paid subscriptions (+$9/month)
  • Comments and surveys (+$9/month)
  • Analytics (+$9/month)
  • RSS-to-email support (+$9/month)
  • Email attachments (+$9/month)
  • Archives on a custom domain (+$29/month)
  • Multiple newsletters (+$29/month)
  • Automations (+$29/month)
  • Whitelabeling (+$79/month)
  • Teams (+$79/month)
Start with Paid Add-ons
Basic
$39/monthCheapest
$39 / year
Includes
  • 1-2,500 people
  • Unlimited email sends
  • Email support
  • Dynamic segments
  • Onsite campaigns
  • Up to 50 workflows
  • Unlimited sub-accounts
  • Open API access
Start with Basic

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Buttondown

Minimal newsletter tool for writers and indie publishers

View all Buttondown plans

Drip

Ecommerce email marketing and automation platform

View all Drip plans

Frequently Asked Questions: Buttondown vs Drip

How many pricing plans does Buttondown have vs Drip?
Buttondown offers 2 pricing plans, while Drip offers 2 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Buttondown or Drip offer a free plan?
Yes, both Buttondown and Drip offer free plans. Compare the feature limits of each free tier to see which better fits your use case before upgrading.
Can I save money by paying annually for Buttondown or Drip?
Both Buttondown and Drip offer annual billing options. Check each plan's yearly pricing for potential savings compared to monthly billing.
Does Buttondown or Drip offer custom enterprise pricing?
Buttondown offers a custom-priced enterprise tier for larger teams. Drip lists all its pricing publicly.
How do Buttondown and Drip compare for Email Marketing?
Both Buttondown and Drip are Email Marketing tools. Buttondown offers 2 plans starting at Custom pricing, while Drip offers 2 plans starting at $39/mo. Review the feature breakdowns above to see which better fits your Email Marketing needs.
AI Recommendations

Sources

  1. Buttondown Official Pricing- Vendor pricing page
  2. Drip Official Pricing- Vendor pricing page

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