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Email Marketing

Campaign Monitor vs Drip: Pricing Comparison 2026

Side-by-side pricing comparison of Campaign Monitor and Drip. See all plans, features, and costs at a glance.

Bottom line: Campaign Monitor starts at $10/mo, making it $29/mo cheaper than Drip ($39/mo). Drip offers a free plan.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026

Campaign Monitor vs Drip: Quick Pricing Facts

FeatureCampaign MonitorDrip
Starting Price$10/mo$39/mo
Number of Plans42
Free TierNoYes
Pricing Modelusage-basedusage-based
Annual DiscountN/AN/A

Campaign Monitor is the more affordable option, starting at $10/mo compared to Drip's $39/mo. Both are Email Marketing tools with 6 combined pricing plans and 35 features compared.

Drip stands out with a free plan for getting started.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.

Pricing Plans
Campaign Monitor
Campaign Monitor
Try it free
Tier 1
Lite
$10/month
Includes
  • 5x subscriber emails/month
  • Select core features like custom coded templates and unlimited signup forms
  • Advanced email features like AI Writer, automated emails access, pre-built journeys, and transactional emails
  • Option to purchase drag-and-drop website builder
Start with Lite
Free Trial
$0/monthCheapest
Includes
  • 14-day free trial
  • Limited features during trial
  • No credit card required
Start with Free Trial
Tier 2
EssentialsPopular
$21/monthCheapest
Includes
  • Unlimited email sends
  • Priority level support
  • All core features included
  • Unlimited access to AI-powered email features
  • Unlimited automated emails
  • Inbox preview
  • Option to purchase additional advanced feature access like non-human click filter, engagement segments, countdown timer, and time zone sending
Start with Essentials
Basic
$39/month
$39 / year
Includes
  • 1-2,500 people
  • Unlimited email sends
  • Email support
  • Dynamic segments
  • Onsite campaigns
  • Up to 50 workflows
  • Unlimited sub-accounts
  • Open API access
Start with Basic
Tier 3
Premier
$119/monthCheapest
Includes
  • Premier level support, including phone support
  • Advanced, pre-built engagement segments
  • Send time optimization
  • Email section locking
  • Advanced link tracking
  • Template management for teams
  • Drag-and-drop website builder included
Start with Premier
Tier 4
Enterprise
Custom pricing
Includes
  • Custom annual contract with predictable, consolidated billing
  • Dedicated account manager and customer success partner
  • Multi-brand and multi-team account management
  • Proactive deliverability monitoring and expert optimization
  • Quarterly business reviews with strategic insights
  • Enterprise-grade security (GDPR, SOC2) with custom DPAs and invoice/PO billing
Start with Enterprise

Swipe to compare plans →

Campaign Monitor

Email marketing with branded templates and analytics

View all Campaign Monitor plans

Drip

Ecommerce email marketing and automation platform

View all Drip plans
Our Pick

Campaign Monitor

Campaign Monitor starts at $29/mo lower ($10/mo vs $39/mo), offers 4 tiers vs 2.

Based on pricing data only. Review the full comparison below for your specific needs.

Best value: Campaign Monitor

Try Campaign Monitor free

Which Should You Choose?

Choose Campaign Monitor if:

  • You want lower per-user costs—Campaign Monitor starts at $10/mo, saving $29/mo compared to Drip at $39/mo
  • You need 4 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
  • You want more features built-in—Campaign Monitor offers 13 additional features across its plans
  • Your team needs custom enterprise pricing—Campaign Monitor offers negotiated terms for large deployments

Choose Drip if:

  • You need a free plan with 14-day free trial, Limited features during trial—Drip offers no-cost access with no credit card required
  • You prefer Drip's usage-based model with its 2-tier structure
  • Drip's feature bundling aligns with how Email Marketing teams actually work day-to-day

Drip offers a free plan [1], eliminating the cost barrier for evaluation, while Campaign Monitor requires paid subscription from the start. This gives Drip a significant advantage for teams with budget constraints or extended trial periods. Once you outgrow Drip's free tier, upgrading to a paid plan at approximately $39/mo provides substantial additional functionality. Compare this pricing path against Campaign Monitor's tiering starting at $10/mo to assess total cost of ownership over 12 months. Drip's 2 tiers provide flexibility at different budgets, while Campaign Monitor's 4 tiers structure may force you into higher-cost plans than necessary for your use case. If evaluation cost matters to your decision, Drip is the obvious starting point with zero financial commitment. Use the free tier to validate core functionality before committing to paid plans from either tool.

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Frequently Asked Questions: Campaign Monitor vs Drip

Which is cheaper, Campaign Monitor or Drip?
As of March 2026, Campaign Monitor starts at a lower price point. Campaign Monitor starts at $10/mo while Drip starts at $39/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does Campaign Monitor have vs Drip?
Campaign Monitor offers 4 pricing plans, while Drip offers 2 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Campaign Monitor or Drip offer a free plan?
Drip offers a free plan, while Campaign Monitor does not. If budget is a concern, Drip lets you get started at no cost.
Can I save money by paying annually for Campaign Monitor or Drip?
Both Campaign Monitor and Drip offer annual billing options. Check each plan's yearly pricing for potential savings compared to monthly billing.
What is the most popular Campaign Monitor plan?
The Essentials plan is Campaign Monitor's most popular tier, priced at $21/mo. Key features include Unlimited email sends, Priority level support, All core features included.
Does Campaign Monitor or Drip offer custom enterprise pricing?
Campaign Monitor offers a custom-priced enterprise tier for larger teams. Drip lists all its pricing publicly.
How do Campaign Monitor and Drip compare for Email Marketing?
Both Campaign Monitor and Drip are Email Marketing tools. Campaign Monitor offers 4 plans starting at $10/mo, while Drip offers 2 plans starting at $39/mo. Review the feature breakdowns above to see which better fits your Email Marketing needs.

Sources

  1. Campaign Monitor Official PricingVendor pricing page
  2. Drip Official PricingVendor pricing page

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