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Email Marketing

Buttondown vs GetResponse: Pricing Comparison 2026

Side-by-side pricing comparison of Buttondown and GetResponse. See all plans, features, and costs at a glance.

Bottom line: Buttondown starts at Custom pricing and GetResponse starts at $19/mo. Compare all 6 pricing tiers side by side.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026

Buttondown vs GetResponse: Quick Pricing Facts

FeatureButtondownGetResponse
Starting PriceCustom pricing$19/mo
Number of Plans24
Free TierYesNo
Pricing Modelusage-basedusage-based
Annual DiscountN/AN/A

Buttondown and GetResponse are both priced at Custom pricing, making them equally accessible Email Marketing tools. Together they offer 6 pricing plans with 76 features compared, so the best choice comes down to which features match your needs.

Buttondown stands out with a free plan for getting started.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.

Pricing Plans
Buttondown
Buttondown
Try it free
GetResponse
GetResponse
Try it free
Tier 1
Free
$0/monthCheapest
Includes
  • Rich text or markdown editor
  • Send from a custom domain
  • Hosted newsletter archives
  • Privacy-first
Start with Free
Starter
$19/month
$16 / year
Includes
  • Unlimited monthly email sends
  • AI-powered content generators
  • Welcome email series
  • 1 custom automation workflow
  • Landing page builder
  • Signup forms and popups
  • Free custom domain with yearly plan
Start with Starter
Tier 2
Paid Add-ons
Custom pricing
Includes
  • Tagging & segmentation (+$9/month)
  • Paid subscriptions (+$9/month)
  • Comments and surveys (+$9/month)
  • Analytics (+$9/month)
  • RSS-to-email support (+$9/month)
  • Email attachments (+$9/month)
  • Archives on a custom domain (+$29/month)
  • Multiple newsletters (+$29/month)
  • Automations (+$29/month)
  • Whitelabeling (+$79/month)
  • Teams (+$79/month)
Start with Paid Add-ons
Marketer
$59/monthCheapest
$48 / year
Includes
  • Unlimited monthly email sends
  • AI-powered content generators
  • Welcome email series
  • Unlimited automation workflows
  • Landing page builder
  • Signup forms and popups
  • Advanced audience segmentation
  • Abandoned cart recovery
  • Sales funnels
  • Promo codes and revenue reports
  • Unlimited web push notifications
  • Free custom domain with yearly plan
Start with Marketer
Tier 3
Creator
$69/monthCheapest
$57 / year
Includes
  • Unlimited monthly email sends
  • AI-powered content generators
  • Welcome email series
  • Unlimited automation workflows
  • Landing page builder
  • Signup forms and popups
  • Advanced audience segmentation
  • Abandoned cart recovery
  • Sales funnels
  • Promo codes and revenue reports
  • Unlimited web push notifications
  • Webinars
  • Website builder
  • Course creator
  • Up to 500 students
  • Premium newsletter subscriptions
  • Free custom domain with yearly plan
Start with Creator
Tier 4
Enterprise
Custom pricing
Includes
  • Unlimited monthly email sends
  • AI-powered content generators
  • Welcome email series
  • Unlimited automation workflows
  • Landing page builder
  • Signup forms and popups
  • Advanced audience segmentation
  • Abandoned cart recovery
  • Sales funnels
  • Promo codes and revenue reports
  • Unlimited web push notifications
  • Webinars
  • Website builder
  • Course creator
  • Student management
  • Premium newsletter subscriptions
  • Dedicated sending domain
  • Dedicated IP address
  • Premium, priority support
  • Single sign-on (SSO)
  • SMS marketing
  • Mobile push notifications
  • AI product recommendations
  • Transactional emails
  • Unlimited users
Start with Enterprise

Swipe to compare plans →

Buttondown

Minimal newsletter tool for writers and indie publishers

View all Buttondown plans

GetResponse

Email marketing with webinars, funnels, and automation

View all GetResponse plans

Which Should You Choose?

Choose Buttondown if:

  • You need a free plan with Rich text or markdown editor, Send from a custom domain—Buttondown offers no-cost access with no credit card required
  • You prioritize Buttondown's user experience and interface over price (both tools are similarly priced)
  • You prefer Buttondown's usage-based model with its 2-tier structure

Choose GetResponse if:

  • You need 4 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
  • You want more features built-in—GetResponse offers 46 additional features across its plans
  • You prioritize GetResponse's user experience and interface over price (both tools are similarly priced)

Buttondown offers a free plan [1], eliminating the cost barrier for evaluation, while GetResponse requires paid subscription from the start. This gives Buttondown a significant advantage for teams with budget constraints or extended trial periods. Once you outgrow Buttondown's free tier, upgrading to a paid plan at approximately Custom pricing provides substantial additional functionality. Compare this pricing path against GetResponse's tiering starting at $19/mo to assess total cost of ownership over 12 months. Buttondown's 2 tiers provide flexibility at different budgets, while GetResponse's 4 tiers structure may force you into higher-cost plans than necessary for your use case. If evaluation cost matters to your decision, Buttondown is the obvious starting point with zero financial commitment. Use the free tier to validate core functionality before committing to paid plans from either tool.

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Frequently Asked Questions: Buttondown vs GetResponse

How many pricing plans does Buttondown have vs GetResponse?
Buttondown offers 2 pricing plans, while GetResponse offers 4 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Buttondown or GetResponse offer a free plan?
Buttondown offers a free plan, while GetResponse does not. If budget is a concern, Buttondown lets you get started at no cost.
Can I save money by paying annually for Buttondown or GetResponse?
Both Buttondown and GetResponse offer annual billing options. Check each plan's yearly pricing for potential savings compared to monthly billing.
Does Buttondown or GetResponse offer custom enterprise pricing?
Yes, both Buttondown and GetResponse offer custom enterprise pricing tiers with quote-based pricing. Contact each vendor for a tailored quote.
How do Buttondown and GetResponse compare for Email Marketing?
Both Buttondown and GetResponse are Email Marketing tools. Buttondown offers 2 plans starting at Custom pricing, while GetResponse offers 4 plans starting at $19/mo. Review the feature breakdowns above to see which better fits your Email Marketing needs.

Sources

  1. Buttondown Official PricingVendor pricing page
  2. GetResponse Official PricingVendor pricing page

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