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Campaign Monitor vs Sender: Pricing Comparison 2026

Side-by-side pricing comparison of Campaign Monitor and Sender. See all plans, features, and costs at a glance.

Bottom line: Sender starts at $7/mo, making it $3/mo cheaper than Campaign Monitor ($10/mo). Sender offers a free plan.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026
Try Campaign Monitor freeTry Sender free

Campaign Monitor vs Sender: Quick Pricing Facts

FeatureCampaign MonitorSender
Starting Price$10/mo$7/mo
Number of Plans44
Free TierNoYes
Pricing Modelusage-basedfreemium
Annual DiscountN/AN/A

Sender is the more affordable option, starting at $7/mo compared to Campaign Monitor's $10/mo. Both are Email Marketing tools with 8 combined pricing plans and 62 features compared. At comparable tiers, the monthly price difference is $7.

Sender stands out with a free plan for getting started. Campaign Monitor uses usage-based pricing while Sender uses freemium pricing, which may affect your total cost at scale.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.

Pricing Plans
Campaign Monitor
Campaign Monitor
Try it free
Sender
Tier 1
Lite
$10/month
Includes
  • 5x subscriber emails/month
  • Select core features like custom coded templates and unlimited signup forms
  • Advanced email features like AI Writer, automated emails access, pre-built journeys, and transactional emails
  • Option to purchase drag-and-drop website builder
Start with Lite
Free Forever!
$0/monthCheapest
Includes
  • 1 seat
  • Up to 2 500 subscribers
  • Up to 15 000 emails/month
  • emails/
  • month
  • Contains Sender branding
  • Email newsletters
  • Email automation
  • Landing pages
  • Signup forms & popups
  • Transactional emails
Start with Free Forever!
Tier 2
EssentialsPopular
$21/month
Includes
  • Unlimited email sends
  • Priority level support
  • All core features included
  • Unlimited access to AI-powered email features
  • Unlimited automated emails
  • Inbox preview
  • Option to purchase additional advanced feature access like non-human click filter, engagement segments, countdown timer, and time zone sending
Start with Essentials
Standard
$7/monthCheapest
Includes
  • Up to 12k emails/month
  • month
  • Up to 1k subscribers
  • 3 Role-based seats
  • No Sender branding
  • SMS messaging
  • Unlimited email & popup templates
  • Unlimited landing pages
  • A/B testing & experiments
Start with Standard
Tier 3
Premier
$119/month
Includes
  • Premier level support, including phone support
  • Advanced, pre-built engagement segments
  • Send time optimization
  • Email section locking
  • Advanced link tracking
  • Template management for teams
  • Drag-and-drop website builder included
Start with Premier
ProfessionalPopular
$14/monthCheapest
Includes
  • Up to 24k emails/month
  • month
  • Up to 1k subscribers
  • 10 role-based seats
  • Free SMS
  • ($14/month)
  • Unlimited email editor features
  • Advanced automation
  • Advanced reports
  • Priority support
  • Dedicated IPs available
Start with Professional
Tier 4
Enterprise
Custom pricing
Includes
  • Custom annual contract with predictable, consolidated billing
  • Dedicated account manager and customer success partner
  • Multi-brand and multi-team account management
  • Proactive deliverability monitoring and expert optimization
  • Quarterly business reviews with strategic insights
  • Enterprise-grade security (GDPR, SOC2) with custom DPAs and invoice/PO billing
Start with Enterprise
Enterprise
Custom pricing
Includes
  • Unlimited emails
  • Dedicated success manager
  • Advanced user permissions
  • Service level agreement
  • Activity logs for auditing
  • SSO (SAML v2)
  • Phone support
Start with Enterprise

Swipe to compare plans →

Campaign Monitor

Email marketing with branded templates and analytics

View all Campaign Monitor plans

Sender

Affordable email and SMS marketing for ecommerce

View all Sender plans
Our Pick

Sender

Sender offers a free plan, starts at $3/mo lower ($7/mo vs $10/mo).

Based on pricing data only. Review the full comparison below for your specific needs.

Best value: Sender

Try Sender free

Which Should You Choose?

Choose Campaign Monitor if:

  • •You prioritize Campaign Monitor's user experience and interface over price (both tools are similarly priced)
  • •You need predictable billing — Campaign Monitor's usage-based model avoids surprise overages
  • •Campaign Monitor's feature bundling aligns with how Email Marketing teams actually work day-to-day

Choose Sender if:

  • •You want lower per-user costs—Sender starts at $7/mo, saving $3/mo compared to Campaign Monitor at $10/mo
  • •You need a free plan with 1 seat, Up to 2 500 subscribers—Sender offers no-cost access with no credit card required
  • •You want more features built-in—Sender offers 14 additional features across its plans

Sender is the more affordable choice [1], starting at $7/mo compared to Campaign Monitor's $10/mo. For a 50-person team on paid plans, this translates to Sender saving approximately $150/month. Sender offers 4 pricing tiers compared to Campaign Monitor's 4, giving you more granular control over scaling costs as your team grows. Across all tiers, Sender provides 38 total features versus 24 for Campaign Monitor, offering a richer feature set depending on your specific needs. If controlling SaaS spend is a priority, Sender offers the better cost-to-value ratio. Consider Campaign Monitor only if its unique capabilities directly address a gap Sender cannot fill.

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Frequently Asked Questions: Campaign Monitor vs Sender

Which is cheaper, Campaign Monitor or Sender?
As of March 2026, Sender starts at a lower price point. Campaign Monitor starts at $10/mo while Sender starts at $7/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does Campaign Monitor have vs Sender?
Campaign Monitor offers 4 pricing plans, while Sender offers 4 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Campaign Monitor or Sender offer a free plan?
Sender offers a free plan, while Campaign Monitor does not. If budget is a concern, Sender lets you get started at no cost.
What is the most popular Campaign Monitor plan?
The Essentials plan is Campaign Monitor's most popular tier, priced at $21/mo. Key features include Unlimited email sends, Priority level support, All core features included.
What is the most popular Sender plan?
The Professional plan is Sender's most popular tier, priced at $14/mo. Key features include Up to 24k emails/month, month, Up to 1k subscribers.
Does Campaign Monitor or Sender offer custom enterprise pricing?
Yes, both Campaign Monitor and Sender offer custom enterprise pricing tiers with quote-based pricing. Contact each vendor for a tailored quote.
What pricing models do Campaign Monitor and Sender use?
Campaign Monitor uses a usage-based pricing model, while Sender uses freemium pricing. The right model depends on your team size and usage patterns.

Sources

  1. Campaign Monitor Official Pricing— Vendor pricing page
  2. Sender Official Pricing— Vendor pricing page

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