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Email Marketing

Customer.io vs Omnisend: Pricing Comparison 2026

Side-by-side pricing comparison of Customer.io and Omnisend. See all plans, features, and costs at a glance.

Bottom line: Omnisend starts at $11.2/mo, making it $89/mo cheaper than Customer.io ($100/mo). Neither offers a free plan.

Last updated: August 10, 2026

Data compiled by Arthur Jacquemin
Updated August 10, 2026
Try Customer.io freeTry Omnisend freePrice updated 8d ago
Best Value

Omnisend - Omnisend starts at $88.8/mo lower ($11.2/mo vs $100/mo).

Customer.io vs Omnisend: Quick Pricing Facts

FeatureCustomer.ioOmnisend
Starting Price$100/mo$11.2/mo
Number of Plans33
Free TierNoNo
Pricing Modelusage-basedusage-based
Annual DiscountN/AN/A

Omnisend is the more affordable option, starting at $11.2/mo compared to Customer.io's $100/mo. Both are Email Marketing tools with 6 combined pricing plans and 29 features compared.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.

Pricing Plans
Customer.io
Customer.io
Try free
Omnisend
Omnisend
Try free
Tier 1
Essentials
$100/month
Start with Essentials
Standard
$11/monthCheapest
Includes
  • $1 in one-time free global SMS to try
  • 6,000 emails / month
  • 500 contacts
  • 60 SMS (one time)
  • $1 in free SMS to try. Monthly SMS plans available, check out our SMS pricing calculator.
  • Unlimited web push notifications
  • 24/7 support
  • Account expert (from $400)
  • Forms AI
Start with Standard
Tier 2
Premium
$1000/month
Start with Premium
ProPopular
$41/monthCheapest
Includes
  • $41.30 monthly bonus in global SMS credits
  • Unlimited emails
  • 2,500 contacts
  • 3,933 free SMS / month
  • Unlimited web push notifications
  • 24/7 support
  • Account expert (from $400)
  • Forms AI
  • Advanced reporting
  • Personalized content ADD-ON
Start with Pro
Tier 3
Enterprise
Custom pricing
Start with Enterprise
Custom pricing
Custom pricing
Includes
  • Global SMS messaging
  • Unlimited emails
  • Custom contact amount
  • Unlimited web push notifications
  • 24/7 support
  • Account expert
  • Forms AI
  • Advanced reporting
  • Personalized content ADD-ON
  • Free migration
Start with Custom pricing

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Try Customer.io freeFrom $100/moTry Omnisend freeFrom $11.2/mo
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Customer.io

Automated messaging platform for targeted customer engagement

View all Customer.io plans

Omnisend

Ecommerce marketing automation with email and SMS

View all Omnisend plans

Frequently Asked Questions: Customer.io vs Omnisend

Which is cheaper, Customer.io or Omnisend?
As of August 2026, Omnisend starts at a lower price point. Customer.io starts at $100/mo while Omnisend starts at $11.2/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does Customer.io have vs Omnisend?
Customer.io offers 3 pricing plans, while Omnisend offers 3 plans. More plans typically means more flexibility to match your exact needs and budget.
What is the most popular Omnisend plan?
The Pro plan is Omnisend's most popular tier, priced at $41.3/mo. Key features include $41.30 monthly bonus in global SMS credits, Unlimited emails, 2,500 contacts.
Does Customer.io or Omnisend offer custom enterprise pricing?
Yes, both Customer.io and Omnisend offer custom enterprise pricing tiers with quote-based pricing. Contact each vendor for a tailored quote.
How do Customer.io and Omnisend compare for Email Marketing?
Both Customer.io and Omnisend are Email Marketing tools. Customer.io offers 3 plans starting at $100/mo, while Omnisend offers 3 plans starting at $11.2/mo. Review the feature breakdowns above to see which better fits your Email Marketing needs.
AI Recommendations

Sources

  1. Customer.io Official Pricing- Vendor pricing page
  2. Omnisend Official Pricing- Vendor pricing page

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