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Email Marketing

Drip vs Klaviyo: Pricing Comparison 2026

Side-by-side pricing comparison of Drip and Klaviyo. See all plans, features, and costs at a glance.

Bottom line: Both Drip and Klaviyo offer free plans. Drip has 2 pricing tiers while Klaviyo has 9.

Last updated: July 2, 2026

Data compiled by Arthur Jacquemin
Updated July 2, 2026

Drip vs Klaviyo: Quick Pricing Facts

FeatureDripKlaviyo
Starting Price$39/moCustom pricing
Number of Plans29
Free TierYesYes
Pricing Modelusage-basedusage-based
Annual DiscountN/AN/A

Drip and Klaviyo are both priced at $39/mo, making them equally accessible Email Marketing tools. Together they offer 11 pricing plans with 11 features compared, so the best choice comes down to which features match your needs.

Both tools offer free plans, making them accessible for teams on a budget.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.

Pricing Plans
Klaviyo
Klaviyo
Try free
Tier 1
Free Trial
$0/monthCheapest
Includes
  • 14-day free trial
  • Limited features during trial
  • No credit card required
Is Klaviyo's free plan really free?
$0/monthCheapest
Tier 2
Basic
$39/month
$39 / year
Includes
  • 1-2,500 people
  • Unlimited email sends
  • Email support
  • Dynamic segments
  • Onsite campaigns
  • Up to 50 workflows
  • Unlimited sub-accounts
  • Open API access
How long can I stay on the free plan?
$0/monthCheapest
Tier 3
-
Who is the Klaviyo free plan best for?
$0/monthCheapest
Tier 4
-
Can I use Klaviyo free plan for both email and SMS marketing?
$0/monthCheapest
Tier 5
-
What integrations are available on the free plan?
$0/monthCheapest
Tier 6
-
What happens when I exceed the free plan limits?
$0/monthCheapest
Tier 7
-
Does the free plan include customer support?
$0/monthCheapest
Tier 8
-
Is Klaviyo free plan good for ecommerce stores on Shopify, Wix, or WooCommerce?
$0/monthCheapest
Tier 9
-
How do I upgrade from Klaviyo free to a paid plan?
$0/monthCheapest

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Drip

Ecommerce email marketing and automation platform

View all Drip plans

Klaviyo

Email and SMS marketing automation for ecommerce brands

View all Klaviyo plans

Frequently Asked Questions: Drip vs Klaviyo

How many pricing plans does Drip have vs Klaviyo?
Drip offers 2 pricing plans, while Klaviyo offers 9 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Drip or Klaviyo offer a free plan?
Yes, both Drip and Klaviyo offer free plans. Compare the feature limits of each free tier to see which better fits your use case before upgrading.
Can I save money by paying annually for Drip or Klaviyo?
Both Drip and Klaviyo offer annual billing options. Check each plan's yearly pricing for potential savings compared to monthly billing.
How do Drip and Klaviyo compare for Email Marketing?
Both Drip and Klaviyo are Email Marketing tools. Drip offers 2 plans starting at $39/mo, while Klaviyo offers 9 plans starting at Custom pricing. Review the feature breakdowns above to see which better fits your Email Marketing needs.
AI Recommendations

Sources

  1. Drip Official Pricing- Vendor pricing page
  2. Klaviyo Official Pricing- Vendor pricing page

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