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Email Marketing

EmailOctopus vs Ghost: Pricing Comparison 2026

Side-by-side pricing comparison of EmailOctopus and Ghost. See all plans, features, and costs at a glance.

Bottom line: EmailOctopus starts at $9/mo and Ghost starts at Custom pricing. Compare all 6 pricing tiers side by side.

Last updated: August 10, 2026

Data compiled by Arthur Jacquemin
Updated August 10, 2026
Try EmailOctopus freeTry Ghost freePrice updated 2d agoPrice updated 2d ago

EmailOctopus vs Ghost: Quick Pricing Facts

FeatureEmailOctopusGhost
Starting Price$9/moCustom pricing
Number of Plans24
Free TierYesNo
Pricing Modelusage-basedusage-based
Annual DiscountN/AN/A

EmailOctopus and Ghost are both priced at $9/mo, making them equally accessible Email Marketing tools. Together they offer 6 pricing plans with 30 features compared, so the best choice comes down to which features match your needs.

EmailOctopus stands out with a free plan for getting started.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.

Pricing Plans
EmailOctopus
EmailOctopus
Try free
Ghost
Tier 1
Free
$0/monthCheapest
Includes
  • EmailOctopus branding on emails
  • Reports available for 30 days
  • Create 1 landing page and 1 form
  • Access for 1 user
Start with Free
STARTER
Custom pricing
Includes
  • Your own website
  • Free custom domain NEW
  • Email newsletter
  • Simple design settings
  • 1,000 members
Start with STARTER
Tier 2
$9
$9/monthCheapest
Includes
  • Full control over your email design
  • Reports available forever
  • Unlimited landing pages and forms
  • Add unlimited users
  • Cancel any time
Start with $9
PUBLISHER
Custom pricing
Includes
  • 3 staff users
  • Custom themes
  • 8,000+ integrations
  • Paid subscriptions
  • Advanced analytics
  • 1,000 members
Start with PUBLISHER
Tier 3
-
BUSINESS
Custom pricing
Includes
  • 15 staff users
  • Priority support
  • Higher usage limits
  • Early access to features
  • 10,000 members
Start with BUSINESS
Tier 4
-
CUSTOM
Custom pricing
Includes
  • Unlimited staff users
  • Advanced configurations
  • Dedicated IP address
  • 99.9% uptime SLA
  • Unlimited members
Start with CUSTOM

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EmailOctopus

Simple, affordable email marketing for small businesses

View all EmailOctopus plans

Ghost

Open-source publishing platform for newsletters and memberships

View all Ghost plans

Frequently Asked Questions: EmailOctopus vs Ghost

How many pricing plans does EmailOctopus have vs Ghost?
EmailOctopus offers 2 pricing plans, while Ghost offers 4 plans. More plans typically means more flexibility to match your exact needs and budget.
Does EmailOctopus or Ghost offer a free plan?
EmailOctopus offers a free plan, while Ghost does not. If budget is a concern, EmailOctopus lets you get started at no cost.
Does EmailOctopus or Ghost offer custom enterprise pricing?
Ghost offers a custom-priced enterprise tier for larger teams. EmailOctopus lists all its pricing publicly.
How do EmailOctopus and Ghost compare for Email Marketing?
Both EmailOctopus and Ghost are Email Marketing tools. EmailOctopus offers 2 plans starting at $9/mo, while Ghost offers 4 plans starting at Custom pricing. Review the feature breakdowns above to see which better fits your Email Marketing needs.
AI Recommendations

Sources

  1. EmailOctopus Official Pricing- Vendor pricing page
  2. Ghost Official Pricing- Vendor pricing page

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