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Email Marketing

Emma vs Mailtrap: Pricing Comparison 2026

Side-by-side pricing comparison of Emma and Mailtrap. See all plans, features, and costs at a glance.

Bottom line: Mailtrap starts at $15/mo, making it $90/mo cheaper than Emma ($105/mo). Mailtrap offers a free plan.

Last updated: September 7, 2026

Data compiled by Arthur Jacquemin
Updated September 7, 2026
Try Emma freeTry Mailtrap freePrice updated todayPrice updated today
Best Value

Mailtrap - Mailtrap offers a free plan, starts at $90/mo lower ($15/mo vs $105/mo).

Emma vs Mailtrap: Quick Pricing Facts

FeatureEmmaMailtrap
Starting Price$105/mo$15/mo
Number of Plans154
Free TierNoYes
Pricing Modelusage-basedusage-based
Annual DiscountN/AN/A

Mailtrap is the more affordable option, starting at $15/mo compared to Emma's $105/mo. Both are Email Marketing tools with 19 combined pricing plans and 358 features compared.

Mailtrap stands out with a free plan for getting started.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.

Pricing Plans
Emma
Mailtrap
Mailtrap
Try free
Tier 1
EMMA LITE INCLUDES:
$105/month
Includes
  • Drag and drop editor
  • Audience segmentation
  • AI Assistant
  • Email and phone support
  • Tiered account structure
  • Brand Manager
  • Trend reporting
  • Share branded assets across subaccounts
  • 10+ sub-accounts
  • Unlimited users
  • Internal sending subaccounts
  • Share audiences between subaccounts
  • Priority phone support
Start with EMMA LITE INCLUDES:
Free
$0/monthCheapest
Includes
  • 1 user
  • 3 days of email logs
  • 1 domain
  • 150 emails/day
Start with Free
Tier 2
Emma Lite
Custom pricing
Start with Emma Lite
Basic
$15/monthCheapest
Includes
  • 3 users
  • 5 days of email logs
  • 5 domains
  • No dedicated IP
Start with Basic
Tier 3
EMMA LITE INCLUDES:
Custom pricing
Includes
  • Drag and drop editor
  • Audience segmentation
  • AI Assistant
  • Email and phone support
Start with EMMA LITE INCLUDES:
BusinessPopular
$85/monthCheapest
Includes
  • 100 users
  • 15 days of email logs
  • 100 domains
  • Dedicated IP
Start with Business
Tier 4
DEMO LITE PLAN
Custom pricing
Start with DEMO LITE PLAN
Enterprise
$750/monthCheapest
Includes
  • 30 days of email logs
  • Priority support
  • Custom contracts
  • Enterprise billing
Start with Enterprise
Tier 5
EVERYTHING IN LITE, PLUS:
$205/monthCheapest
Includes
  • Tiered account structure
  • Brand Manager
  • Trend reporting
  • Share branded assets across subaccounts
Start with EVERYTHING IN LITE, PLUS:
-
Tier 6
Emma for Teams
Custom pricing
Start with Emma for Teams
-
Tier 7
EVERYTHING IN LITE, PLUS:
Custom pricing
Includes
  • Tiered account structure
  • Brand Manager
  • Trend reporting
  • Share branded assets across subaccounts
Start with EVERYTHING IN LITE, PLUS:
-
Tier 8
DEMO TEAMS PLAN
Custom pricing
Start with DEMO TEAMS PLAN
-
Tier 9
EVERYTHING IN TEAMS, PLUS:
Custom pricing
Includes
  • 10+ sub-accounts
  • Unlimited users
  • Internal sending subaccounts
  • Share audiences between subaccounts
  • Priority phone support
Start with EVERYTHING IN TEAMS, PLUS:
-
Tier 10
Emma Corporate
Custom pricing
Start with Emma Corporate
-
Tier 11
Emma Lite
$105/monthCheapest
Includes
  • Tiered account structure
  • Users
  • User permissions
  • Unlimited email sending
  • Custom user permissions
  • Approvals dashboard
  • Internal sending subaccounts
  • Activity dashboard
  • Subaccount categories
  • Private branding
  • 5 users
  • 2 role types
  • Email
  • Email scheduling
  • Smart Send
  • Smart Subject
  • Smart Recommendations
  • Marketing calendar
  • Signup forms
  • Landing pages
  • SMS*
  • Style Guide
  • Template & campaign sharing
  • Subject and Preheader Locking
  • Asset sharing
  • Template folder sharing
  • Sub to sub campaign sharing
  • Drag & drop email editor
  • Save Email Rows
  • AI Assistant
  • Email template gallery
  • Code your own emails
  • Asset library
  • Automation builder
  • Multiple starting points
  • Branching points
  • Custom event-driven automations
  • 1 journey
  • Segmentation
  • Smart Segment
  • Dynamic content
  • Subscription management
  • Contact view across subaccounts
  • Emma Central Subscription Center
  • Audience sharing
  • Real-time reporting
  • Comparative reporting
  • Trends reporting
  • Pre-send email testing
  • A/B subject line split testing
  • A/B content split testing
  • Integrations
  • API access
  • In-app support
  • Email support
  • Phone support
  • Deliverability support
  • Help center
  • Training videos
  • Single sign-on
Start with Emma Lite
-
Tier 12
5 users
$105/monthCheapest
Includes
  • Tiered account structure
  • Users
  • User permissions
  • Unlimited email sending
  • Custom user permissions
  • Approvals dashboard
  • Internal sending subaccounts
  • Activity dashboard
  • Subaccount categories
  • Private branding
  • 5 users
  • 2 role types
  • Email
  • Email scheduling
  • Smart Send
  • Smart Subject
  • Smart Recommendations
  • Marketing calendar
  • Signup forms
  • Landing pages
  • SMS*
  • Style Guide
  • Template & campaign sharing
  • Subject and Preheader Locking
  • Asset sharing
  • Template folder sharing
  • Sub to sub campaign sharing
  • Drag & drop email editor
  • Save Email Rows
  • AI Assistant
  • Email template gallery
  • Code your own emails
  • Asset library
  • Automation builder
  • Multiple starting points
  • Branching points
  • Custom event-driven automations
  • 1 journey
  • Segmentation
  • Smart Segment
  • Dynamic content
  • Subscription management
  • Contact view across subaccounts
  • Emma Central Subscription Center
  • Audience sharing
  • Real-time reporting
  • Comparative reporting
  • Trends reporting
  • Pre-send email testing
  • A/B subject line split testing
  • A/B content split testing
  • Integrations
  • API access
  • In-app support
  • Email support
  • Phone support
  • Deliverability support
  • Help center
  • Training videos
  • Single sign-on
Start with 5 users
-
Tier 13
Emma for Teams
$205/monthCheapest
Includes
  • Tiered account structure
  • Users
  • User permissions
  • Unlimited email sending
  • Custom user permissions
  • Approvals dashboard
  • Internal sending subaccounts
  • Activity dashboard
  • Subaccount categories
  • Private branding
  • 5+ subaccounts
  • 25 users
  • 6 role types
  • $
  • Email
  • Email scheduling
  • Smart Send
  • Smart Subject
  • Smart Recommendations
  • Marketing calendar
  • Signup forms
  • Landing pages
  • SMS*
  • $
  • Style Guide
  • Template & campaign sharing
  • Subject and Preheader Locking
  • Asset sharing
  • Template folder sharing
  • Sub to sub campaign sharing
  • $
  • Drag & drop email editor
  • Save Email Rows
  • AI Assistant
  • Email template gallery
  • Code your own emails
  • Asset library
  • Automation builder
  • Multiple starting points
  • Branching points
  • Custom event-driven automations
  • Unlimited
  • Segmentation
  • Smart Segment
  • Dynamic content
  • Subscription management
  • Contact view across subaccounts
  • Emma Central Subscription Center
  • Audience sharing
  • Real-time reporting
  • Comparative reporting
  • Trends reporting
  • Pre-send email testing
  • A/B subject line split testing
  • A/B content split testing
  • Integrations
  • API access
  • In-app support
  • Email support
  • Phone support
  • Deliverability support
  • Help center
  • Training videos
  • Single sign-on
Start with Emma for Teams
-
Tier 14
5+ subaccounts
$205/monthCheapest
Includes
  • Tiered account structure
  • Users
  • User permissions
  • Unlimited email sending
  • Custom user permissions
  • Approvals dashboard
  • Internal sending subaccounts
  • Activity dashboard
  • Subaccount categories
  • Private branding
  • 5+ subaccounts
  • 25 users
  • 6 role types
  • $
  • Email
  • Email scheduling
  • Smart Send
  • Smart Subject
  • Smart Recommendations
  • Marketing calendar
  • Signup forms
  • Landing pages
  • SMS*
  • $
  • Style Guide
  • Template & campaign sharing
  • Subject and Preheader Locking
  • Asset sharing
  • Template folder sharing
  • Sub to sub campaign sharing
  • $
  • Drag & drop email editor
  • Save Email Rows
  • AI Assistant
  • Email template gallery
  • Code your own emails
  • Asset library
  • Automation builder
  • Multiple starting points
  • Branching points
  • Custom event-driven automations
  • Unlimited
  • Segmentation
  • Smart Segment
  • Dynamic content
  • Subscription management
  • Contact view across subaccounts
  • Emma Central Subscription Center
  • Audience sharing
  • Real-time reporting
  • Comparative reporting
  • Trends reporting
  • Pre-send email testing
  • A/B subject line split testing
  • A/B content split testing
  • Integrations
  • API access
  • In-app support
  • Email support
  • Phone support
  • Deliverability support
  • Help center
  • Training videos
  • Single sign-on
Start with 5+ subaccounts
-
Tier 15
10+ subaccounts
Custom pricing
Includes
  • Tiered account structure
  • Users
  • User permissions
  • Unlimited email sending
  • Custom user permissions
  • Approvals dashboard
  • Internal sending subaccounts
  • Activity dashboard
  • Subaccount categories
  • Private branding
  • 10+ subaccounts
  • Unlimited users
  • 6 role types
  • $
  • Email
  • Email scheduling
  • Smart Send
  • Smart Subject
  • Smart Recommendations
  • Marketing calendar
  • Signup forms
  • Landing pages
  • SMS*
  • $
  • Style Guide
  • Template & campaign sharing
  • Subject and Preheader Locking
  • Asset sharing
  • Template folder sharing
  • Sub to sub campaign sharing
  • Drag & drop email editor
  • Save Email Rows
  • AI Assistant
  • Email template gallery
  • Code your own emails
  • Asset library
  • Automation builder
  • Multiple starting points
  • Branching points
  • Custom event-driven automations
  • Unlimited
  • Segmentation
  • Smart Segment
  • Dynamic content
  • Subscription management
  • Contact view across subaccounts
  • Emma Central Subscription Center
  • Audience sharing
  • Real-time reporting
  • Comparative reporting
  • Trends reporting
  • Pre-send email testing
  • A/B subject line split testing
  • A/B content split testing
  • Integrations
  • API access
  • In-app support
  • Email support
  • Phone support
  • Deliverability support
  • Help center
  • Training videos
  • Single sign-on
  • Priority Support
Start with 10+ subaccounts
-

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Emma

Email marketing with brand control and team management

View all Emma plans

Mailtrap

Email delivery and testing platform for developers with sending API, SMTP, and email sandbox

View all Mailtrap plans

Frequently Asked Questions: Emma vs Mailtrap

Which is cheaper, Emma or Mailtrap?
As of September 2026, Mailtrap starts at a lower price point. Emma starts at $105/mo while Mailtrap starts at $15/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does Emma have vs Mailtrap?
Emma offers 15 pricing plans, while Mailtrap offers 4 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Emma or Mailtrap offer a free plan?
Mailtrap offers a free plan, while Emma does not. If budget is a concern, Mailtrap lets you get started at no cost.
What is the most popular Mailtrap plan?
The Business plan is Mailtrap's most popular tier, priced at $85/mo. Key features include 100 users, 15 days of email logs, 100 domains.
Does Emma or Mailtrap offer custom enterprise pricing?
Emma offers a custom-priced enterprise tier for larger teams. Mailtrap lists all its pricing publicly.
How do Emma and Mailtrap compare for Email Marketing?
Both Emma and Mailtrap are Email Marketing tools. Emma offers 15 plans starting at $105/mo, while Mailtrap offers 4 plans starting at $15/mo. Review the feature breakdowns above to see which better fits your Email Marketing needs.
AI Recommendations

Sources

  1. Emma Official Pricing- Vendor pricing page
  2. Mailtrap Official Pricing- Vendor pricing page

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