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Email Marketing

Emma vs SparkPost: Pricing Comparison 2026

Side-by-side pricing comparison of Emma and SparkPost. See all plans, features, and costs at a glance.

Bottom line: SparkPost starts at $49/mo, making it $56/mo cheaper than Emma ($105/mo). SparkPost offers a free plan.

Last updated: August 24, 2026

Data compiled by Arthur Jacquemin
Updated August 24, 2026
Try Emma freeTry SparkPost freePrice updated 5d ago
Best Value

SparkPost - SparkPost offers a free plan, starts at $56/mo lower ($49/mo vs $105/mo).

Emma vs SparkPost: Quick Pricing Facts

FeatureEmmaSparkPost
Starting Price$105/mo$49/mo
Number of Plans153
Free TierNoYes
Pricing Modelusage-basedusage-based
Annual DiscountN/AN/A

SparkPost is the more affordable option, starting at $49/mo compared to Emma's $105/mo. Both are Email Marketing tools with 18 combined pricing plans and 359 features compared.

SparkPost stands out with a free plan for getting started.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.

Pricing Plans
Emma
SparkPost
SparkPost
Try free
Tier 1
EMMA LITE INCLUDES:
$105/month
Includes
  • Drag and drop editor
  • Audience segmentation
  • AI Assistant
  • Email and phone support
  • Tiered account structure
  • Brand Manager
  • Trend reporting
  • Share branded assets across subaccounts
  • 10+ sub-accounts
  • Unlimited users
  • Internal sending subaccounts
  • Share audiences between subaccounts
  • Priority phone support
Start with EMMA LITE INCLUDES:
Free
$0/monthCheapest
Includes
  • 15 AI agent messages/day
  • 10 emails/day
  • 5 SMS/day
  • Company intelligence
  • Public API access
Start with Free
Tier 2
Emma Lite
Custom pricing
Start with Emma Lite
Pro
$49/monthCheapest
Includes
  • Unlimited AI agent messages
  • 10,000 emails/month
  • 1,000 SMS/month
  • CRM + pipeline management
  • Workflow automation
  • Team collaboration
Start with Pro
Tier 3
EMMA LITE INCLUDES:
Custom pricing
Includes
  • Drag and drop editor
  • Audience segmentation
  • AI Assistant
  • Email and phone support
Start with EMMA LITE INCLUDES:
Enterprise
Custom pricing
Includes
  • Everything in Pro
  • Unlimited channels
  • Custom AI agents
  • SSO / SAML
  • Dedicated support
  • SLA guarantee
Start with Enterprise
Tier 4
DEMO LITE PLAN
Custom pricing
Start with DEMO LITE PLAN
-
Tier 5
EVERYTHING IN LITE, PLUS:
$205/monthCheapest
Includes
  • Tiered account structure
  • Brand Manager
  • Trend reporting
  • Share branded assets across subaccounts
Start with EVERYTHING IN LITE, PLUS:
-
Tier 6
Emma for Teams
Custom pricing
Start with Emma for Teams
-
Tier 7
EVERYTHING IN LITE, PLUS:
Custom pricing
Includes
  • Tiered account structure
  • Brand Manager
  • Trend reporting
  • Share branded assets across subaccounts
Start with EVERYTHING IN LITE, PLUS:
-
Tier 8
DEMO TEAMS PLAN
Custom pricing
Start with DEMO TEAMS PLAN
-
Tier 9
EVERYTHING IN TEAMS, PLUS:
Custom pricing
Includes
  • 10+ sub-accounts
  • Unlimited users
  • Internal sending subaccounts
  • Share audiences between subaccounts
  • Priority phone support
Start with EVERYTHING IN TEAMS, PLUS:
-
Tier 10
Emma Corporate
Custom pricing
Start with Emma Corporate
-
Tier 11
Emma Lite
$105/monthCheapest
Includes
  • Tiered account structure
  • Users
  • User permissions
  • Unlimited email sending
  • Custom user permissions
  • Approvals dashboard
  • Internal sending subaccounts
  • Activity dashboard
  • Subaccount categories
  • Private branding
  • 5 users
  • 2 role types
  • Email
  • Email scheduling
  • Smart Send
  • Smart Subject
  • Smart Recommendations
  • Marketing calendar
  • Signup forms
  • Landing pages
  • SMS*
  • Style Guide
  • Template & campaign sharing
  • Subject and Preheader Locking
  • Asset sharing
  • Template folder sharing
  • Sub to sub campaign sharing
  • Drag & drop email editor
  • Save Email Rows
  • AI Assistant
  • Email template gallery
  • Code your own emails
  • Asset library
  • Automation builder
  • Multiple starting points
  • Branching points
  • Custom event-driven automations
  • 1 journey
  • Segmentation
  • Smart Segment
  • Dynamic content
  • Subscription management
  • Contact view across subaccounts
  • Emma Central Subscription Center
  • Audience sharing
  • Real-time reporting
  • Comparative reporting
  • Trends reporting
  • Pre-send email testing
  • A/B subject line split testing
  • A/B content split testing
  • Integrations
  • API access
  • In-app support
  • Email support
  • Phone support
  • Deliverability support
  • Help center
  • Training videos
  • Single sign-on
Start with Emma Lite
-
Tier 12
5 users
$105/monthCheapest
Includes
  • Tiered account structure
  • Users
  • User permissions
  • Unlimited email sending
  • Custom user permissions
  • Approvals dashboard
  • Internal sending subaccounts
  • Activity dashboard
  • Subaccount categories
  • Private branding
  • 5 users
  • 2 role types
  • Email
  • Email scheduling
  • Smart Send
  • Smart Subject
  • Smart Recommendations
  • Marketing calendar
  • Signup forms
  • Landing pages
  • SMS*
  • Style Guide
  • Template & campaign sharing
  • Subject and Preheader Locking
  • Asset sharing
  • Template folder sharing
  • Sub to sub campaign sharing
  • Drag & drop email editor
  • Save Email Rows
  • AI Assistant
  • Email template gallery
  • Code your own emails
  • Asset library
  • Automation builder
  • Multiple starting points
  • Branching points
  • Custom event-driven automations
  • 1 journey
  • Segmentation
  • Smart Segment
  • Dynamic content
  • Subscription management
  • Contact view across subaccounts
  • Emma Central Subscription Center
  • Audience sharing
  • Real-time reporting
  • Comparative reporting
  • Trends reporting
  • Pre-send email testing
  • A/B subject line split testing
  • A/B content split testing
  • Integrations
  • API access
  • In-app support
  • Email support
  • Phone support
  • Deliverability support
  • Help center
  • Training videos
  • Single sign-on
Start with 5 users
-
Tier 13
Emma for Teams
$205/monthCheapest
Includes
  • Tiered account structure
  • Users
  • User permissions
  • Unlimited email sending
  • Custom user permissions
  • Approvals dashboard
  • Internal sending subaccounts
  • Activity dashboard
  • Subaccount categories
  • Private branding
  • 5+ subaccounts
  • 25 users
  • 6 role types
  • $
  • Email
  • Email scheduling
  • Smart Send
  • Smart Subject
  • Smart Recommendations
  • Marketing calendar
  • Signup forms
  • Landing pages
  • SMS*
  • $
  • Style Guide
  • Template & campaign sharing
  • Subject and Preheader Locking
  • Asset sharing
  • Template folder sharing
  • Sub to sub campaign sharing
  • $
  • Drag & drop email editor
  • Save Email Rows
  • AI Assistant
  • Email template gallery
  • Code your own emails
  • Asset library
  • Automation builder
  • Multiple starting points
  • Branching points
  • Custom event-driven automations
  • Unlimited
  • Segmentation
  • Smart Segment
  • Dynamic content
  • Subscription management
  • Contact view across subaccounts
  • Emma Central Subscription Center
  • Audience sharing
  • Real-time reporting
  • Comparative reporting
  • Trends reporting
  • Pre-send email testing
  • A/B subject line split testing
  • A/B content split testing
  • Integrations
  • API access
  • In-app support
  • Email support
  • Phone support
  • Deliverability support
  • Help center
  • Training videos
  • Single sign-on
Start with Emma for Teams
-
Tier 14
5+ subaccounts
$205/monthCheapest
Includes
  • Tiered account structure
  • Users
  • User permissions
  • Unlimited email sending
  • Custom user permissions
  • Approvals dashboard
  • Internal sending subaccounts
  • Activity dashboard
  • Subaccount categories
  • Private branding
  • 5+ subaccounts
  • 25 users
  • 6 role types
  • $
  • Email
  • Email scheduling
  • Smart Send
  • Smart Subject
  • Smart Recommendations
  • Marketing calendar
  • Signup forms
  • Landing pages
  • SMS*
  • $
  • Style Guide
  • Template & campaign sharing
  • Subject and Preheader Locking
  • Asset sharing
  • Template folder sharing
  • Sub to sub campaign sharing
  • $
  • Drag & drop email editor
  • Save Email Rows
  • AI Assistant
  • Email template gallery
  • Code your own emails
  • Asset library
  • Automation builder
  • Multiple starting points
  • Branching points
  • Custom event-driven automations
  • Unlimited
  • Segmentation
  • Smart Segment
  • Dynamic content
  • Subscription management
  • Contact view across subaccounts
  • Emma Central Subscription Center
  • Audience sharing
  • Real-time reporting
  • Comparative reporting
  • Trends reporting
  • Pre-send email testing
  • A/B subject line split testing
  • A/B content split testing
  • Integrations
  • API access
  • In-app support
  • Email support
  • Phone support
  • Deliverability support
  • Help center
  • Training videos
  • Single sign-on
Start with 5+ subaccounts
-
Tier 15
10+ subaccounts
Custom pricing
Includes
  • Tiered account structure
  • Users
  • User permissions
  • Unlimited email sending
  • Custom user permissions
  • Approvals dashboard
  • Internal sending subaccounts
  • Activity dashboard
  • Subaccount categories
  • Private branding
  • 10+ subaccounts
  • Unlimited users
  • 6 role types
  • $
  • Email
  • Email scheduling
  • Smart Send
  • Smart Subject
  • Smart Recommendations
  • Marketing calendar
  • Signup forms
  • Landing pages
  • SMS*
  • $
  • Style Guide
  • Template & campaign sharing
  • Subject and Preheader Locking
  • Asset sharing
  • Template folder sharing
  • Sub to sub campaign sharing
  • Drag & drop email editor
  • Save Email Rows
  • AI Assistant
  • Email template gallery
  • Code your own emails
  • Asset library
  • Automation builder
  • Multiple starting points
  • Branching points
  • Custom event-driven automations
  • Unlimited
  • Segmentation
  • Smart Segment
  • Dynamic content
  • Subscription management
  • Contact view across subaccounts
  • Emma Central Subscription Center
  • Audience sharing
  • Real-time reporting
  • Comparative reporting
  • Trends reporting
  • Pre-send email testing
  • A/B subject line split testing
  • A/B content split testing
  • Integrations
  • API access
  • In-app support
  • Email support
  • Phone support
  • Deliverability support
  • Help center
  • Training videos
  • Single sign-on
  • Priority Support
Start with 10+ subaccounts
-

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Emma

Email marketing with brand control and team management

View all Emma plans

SparkPost

Enterprise email delivery and analytics platform

View all SparkPost plans

Frequently Asked Questions: Emma vs SparkPost

Which is cheaper, Emma or SparkPost?
As of August 2026, SparkPost starts at a lower price point. Emma starts at $105/mo while SparkPost starts at $49/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does Emma have vs SparkPost?
Emma offers 15 pricing plans, while SparkPost offers 3 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Emma or SparkPost offer a free plan?
SparkPost offers a free plan, while Emma does not. If budget is a concern, SparkPost lets you get started at no cost.
Does Emma or SparkPost offer custom enterprise pricing?
Yes, both Emma and SparkPost offer custom enterprise pricing tiers with quote-based pricing. Contact each vendor for a tailored quote.
How do Emma and SparkPost compare for Email Marketing?
Both Emma and SparkPost are Email Marketing tools. Emma offers 15 plans starting at $105/mo, while SparkPost offers 3 plans starting at $49/mo. Review the feature breakdowns above to see which better fits your Email Marketing needs.
AI Recommendations

Sources

  1. Emma Official Pricing- Vendor pricing page
  2. SparkPost Official Pricing- Vendor pricing page

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