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Fathom Analytics vs Mouseflow: Pricing Comparison 2026

Side-by-side pricing comparison of Fathom Analytics and Mouseflow. See all plans, features, and costs at a glance.

Bottom line: Fathom Analytics starts at $15/mo, making it $10/mo cheaper than Mouseflow ($25/mo). Mouseflow offers a free plan.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026

Fathom Analytics vs Mouseflow: Quick Pricing Facts

FeatureFathom AnalyticsMouseflow
Starting Price$15/mo$25/mo
Number of Plans115
Free TierNoYes
Pricing Modelusage-basedusage-based
Annual DiscountN/AN/A

Fathom Analytics is the more affordable option, starting at $15/mo compared to Mouseflow's $25/mo. Both are Analytics tools with 16 combined pricing plans and 0 features compared.

Mouseflow stands out with a free plan for getting started.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Analytics needs.

Pricing Plans
Fathom Analytics
Fathom Analytics
Try it free
Mouseflow
Mouseflow
Try it free
Tier 1
Up to 100,000 pageviews
$15/month
Start with Up to 100,000 pageviews
FreePopular
$0/monthCheapest
Start with Free
Tier 2
Up to 200,000 pageviews
$25/monthCheapest
Start with Up to 200,000 pageviews
EssentialPopular
$25/monthCheapest
Start with Essential
Tier 3
Up to 500,000 pageviews
$45/monthCheapest
Start with Up to 500,000 pageviews
AdvancedPopular
$109/month
Start with Advanced
Tier 4
Up to 1,000,000 pageviews
$60/monthCheapest
Start with Up to 1,000,000 pageviews
PremiumPopular
$319/month
Start with Premium
Tier 5
Up to 2,000,000 pageviews
$100/monthCheapest
Start with Up to 2,000,000 pageviews
EnterprisePopular
Custom pricing
Start with Enterprise
Tier 6
Up to 5,000,000 pageviews
$140/monthCheapest
Start with Up to 5,000,000 pageviews
Tier 7
Up to 10,000,000 pageviews
$200/monthCheapest
Start with Up to 10,000,000 pageviews
Tier 8
Up to 15,000,000 pageviews
$290/monthCheapest
Start with Up to 15,000,000 pageviews
Tier 9
Up to 20,000,000 pageviews
$380/monthCheapest
Start with Up to 20,000,000 pageviews
Tier 10
Up to 25,000,000 pageviews
$470/monthCheapest
Start with Up to 25,000,000 pageviews
Tier 11
Over 25,000,000 pageviews
Custom pricing
Start with Over 25,000,000 pageviews

Swipe to compare plans →

Fathom Analytics

Simple, privacy-first website analytics without tracking cookies

View all Fathom Analytics plans

Mouseflow

Session replay and heatmap analytics for conversion insights

View all Mouseflow plans

Which Should You Choose?

Choose Fathom Analytics if:

  • You want lower per-user costs—Fathom Analytics starts at $15/mo, saving $10/mo compared to Mouseflow at $25/mo
  • You need 11 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
  • Fathom Analytics's usage-based pricing lets you match exact team size without tier gaps

Choose Mouseflow if:

  • You need a free plan with core features—Mouseflow offers no-cost access with no credit card required
  • You need predictable billing — Mouseflow's usage-based model avoids surprise overages
  • Mouseflow keeps its feature set lean, which means faster onboarding and less complexity

Mouseflow offers a free plan [1], eliminating the cost barrier for evaluation, while Fathom Analytics requires paid subscription from the start. This gives Mouseflow a significant advantage for teams with budget constraints or extended trial periods. Once you outgrow Mouseflow's free tier, upgrading to a paid plan at approximately Free provides substantial additional functionality. Compare this pricing path against Fathom Analytics' tiering starting at $15/mo to assess total cost of ownership over 12 months. Mouseflow's 5 tiers provide flexibility at different budgets, while Fathom Analytics' 11 tiers structure may force you into higher-cost plans than necessary for your use case. If evaluation cost matters to your decision, Mouseflow is the obvious starting point with zero financial commitment. Use the free tier to validate core functionality before committing to paid plans from either tool.

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Frequently Asked Questions: Fathom Analytics vs Mouseflow

Which is cheaper, Fathom Analytics or Mouseflow?
As of March 2026, Fathom Analytics starts at a lower price point. Fathom Analytics starts at $15/mo while Mouseflow starts at $25/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does Fathom Analytics have vs Mouseflow?
Fathom Analytics offers 11 pricing plans, while Mouseflow offers 5 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Fathom Analytics or Mouseflow offer a free plan?
Mouseflow offers a free plan, while Fathom Analytics does not. If budget is a concern, Mouseflow lets you get started at no cost.
What is the most popular Mouseflow plan?
The Free plan is Mouseflow's most popular tier, priced at Free.
Does Fathom Analytics or Mouseflow offer custom enterprise pricing?
Yes, both Fathom Analytics and Mouseflow offer custom enterprise pricing tiers with quote-based pricing. Contact each vendor for a tailored quote.
How do Fathom Analytics and Mouseflow compare for Analytics?
Both Fathom Analytics and Mouseflow are Analytics tools. Fathom Analytics offers 11 plans starting at $15/mo, while Mouseflow offers 5 plans starting at $25/mo. Review the feature breakdowns above to see which better fits your Analytics needs.

Sources

  1. Fathom Analytics Official PricingVendor pricing page
  2. Mouseflow Official PricingVendor pricing page

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