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Email Marketing

GetResponse vs Iterable: Pricing Comparison 2026

Side-by-side pricing comparison of GetResponse and Iterable. See all plans, features, and costs at a glance.

Bottom line: GetResponse starts at $19/mo and Iterable starts at Custom pricing. Compare all 6 pricing tiers side by side.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026

GetResponse vs Iterable: Quick Pricing Facts

FeatureGetResponseIterable
Starting Price$19/moCustom pricing
Number of Plans42
Free TierNoNo
Pricing Modelusage-basedusage-based
Annual DiscountN/AN/A

GetResponse and Iterable are both priced at $19/mo, making them equally accessible Email Marketing tools. Together they offer 6 pricing plans with 69 features compared, so the best choice comes down to which features match your needs.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.

Pricing Plans
GetResponse
GetResponse
Try it free
Iterable
Iterable
Try it free
Tier 1
Starter
$19/monthCheapest
$16 / year
Includes
  • Unlimited monthly email sends
  • AI-powered content generators
  • Welcome email series
  • 1 custom automation workflow
  • Landing page builder
  • Signup forms and popups
  • Free custom domain with yearly plan
Start with Starter
Growth
Custom pricing
Includes
  • Email
  • SMS
  • Push
  • In-app
Start with Growth
Tier 2
Marketer
$59/monthCheapest
$48 / year
Includes
  • Unlimited monthly email sends
  • AI-powered content generators
  • Welcome email series
  • Unlimited automation workflows
  • Landing page builder
  • Signup forms and popups
  • Advanced audience segmentation
  • Abandoned cart recovery
  • Sales funnels
  • Promo codes and revenue reports
  • Unlimited web push notifications
  • Free custom domain with yearly plan
Start with Marketer
EnterprisePopular
Custom pricing
Includes
  • Custom limits
  • Dedicated IP
  • SLA
  • Priority support
Start with Enterprise
Tier 3
Creator
$69/monthCheapest
$57 / year
Includes
  • Unlimited monthly email sends
  • AI-powered content generators
  • Welcome email series
  • Unlimited automation workflows
  • Landing page builder
  • Signup forms and popups
  • Advanced audience segmentation
  • Abandoned cart recovery
  • Sales funnels
  • Promo codes and revenue reports
  • Unlimited web push notifications
  • Webinars
  • Website builder
  • Course creator
  • Up to 500 students
  • Premium newsletter subscriptions
  • Free custom domain with yearly plan
Start with Creator
Tier 4
Enterprise
Custom pricing
Includes
  • Unlimited monthly email sends
  • AI-powered content generators
  • Welcome email series
  • Unlimited automation workflows
  • Landing page builder
  • Signup forms and popups
  • Advanced audience segmentation
  • Abandoned cart recovery
  • Sales funnels
  • Promo codes and revenue reports
  • Unlimited web push notifications
  • Webinars
  • Website builder
  • Course creator
  • Student management
  • Premium newsletter subscriptions
  • Dedicated sending domain
  • Dedicated IP address
  • Premium, priority support
  • Single sign-on (SSO)
  • SMS marketing
  • Mobile push notifications
  • AI product recommendations
  • Transactional emails
  • Unlimited users
Start with Enterprise

Swipe to compare plans →

GetResponse

Email marketing with webinars, funnels, and automation

View all GetResponse plans

Iterable

Cross-channel marketing automation for growth and engagement

View all Iterable plans
Our Pick

GetResponse

GetResponse offers 4 tiers vs 2.

Based on pricing data only. Review the full comparison below for your specific needs.

Best value: GetResponse

Try GetResponse free

Which Should You Choose?

Choose GetResponse if:

  • You need 4 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
  • You want more features built-in—GetResponse offers 53 additional features across its plans
  • You prioritize GetResponse's user experience and interface over price (both tools are similarly priced)

Choose Iterable if:

  • You prioritize Iterable's user experience and interface over price (both tools are similarly priced)
  • You want Iterable's approach to incremental feature unlocking across its 2 pricing tiers
  • Iterable keeps its feature set lean, which means faster onboarding and less complexity

GetResponse and Iterable offer competitively positioned plans [1], with GetResponse starting at $19/mo and Iterable at Custom pricing. This pricing similarity means value differentiation comes down to feature alignment rather than cost. GetResponse provides 4 pricing tiers versus Iterable's 2 options, which affects your flexibility and cost-per-tier efficiency as your team scales and usage increases. Feature-wise, GetResponse offers 61 total features across its tiers, while Iterable provides 8. Map your required features to each tier to determine which tool delivers the capabilities you need at your target price point. With similar pricing, your final decision should prioritize feature requirements, integration ecosystem, and hands-on user experience testing. Request demos or activate trials with both vendors to validate long-term fit before committing to annual contracts.

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Frequently Asked Questions: GetResponse vs Iterable

How many pricing plans does GetResponse have vs Iterable?
GetResponse offers 4 pricing plans, while Iterable offers 2 plans. More plans typically means more flexibility to match your exact needs and budget.
Can I save money by paying annually for GetResponse or Iterable?
Both GetResponse and Iterable offer annual billing options. Check each plan's yearly pricing for potential savings compared to monthly billing.
What is the most popular Iterable plan?
The Enterprise plan is Iterable's most popular tier, priced at Custom pricing. Key features include Custom limits, Dedicated IP, SLA.
Does GetResponse or Iterable offer custom enterprise pricing?
Yes, both GetResponse and Iterable offer custom enterprise pricing tiers with quote-based pricing. Contact each vendor for a tailored quote.
How do GetResponse and Iterable compare for Email Marketing?
Both GetResponse and Iterable are Email Marketing tools. GetResponse offers 4 plans starting at $19/mo, while Iterable offers 2 plans starting at Custom pricing. Review the feature breakdowns above to see which better fits your Email Marketing needs.

Sources

  1. GetResponse Official PricingVendor pricing page
  2. Iterable Official PricingVendor pricing page

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