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Email Marketing

GetResponse vs MailerLite: Pricing Comparison 2026

Side-by-side pricing comparison of GetResponse and MailerLite. See all plans, features, and costs at a glance.

Bottom line: GetResponse starts at $19/mo and MailerLite starts at Custom pricing. Compare all 7 pricing tiers side by side.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026

GetResponse vs MailerLite: Quick Pricing Facts

FeatureGetResponseMailerLite
Starting Price$19/moCustom pricing
Number of Plans43
Free TierNoYes
Pricing Modelusage-basedusage-based
Annual DiscountN/AN/A

GetResponse and MailerLite are both priced at $19/mo, making them equally accessible Email Marketing tools. Together they offer 7 pricing plans with 97 features compared, so the best choice comes down to which features match your needs.

MailerLite stands out with a free plan for getting started.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.

Pricing Plans
GetResponse
GetResponse
Try it free
MailerLite
MailerLite
Try it free
Tier 1
Starter
$19/monthCheapest
$16 / year
Includes
  • Unlimited monthly email sends
  • AI-powered content generators
  • Welcome email series
  • 1 custom automation workflow
  • Landing page builder
  • Signup forms and popups
  • Free custom domain with yearly plan
Start with Starter
AdvancedPopular
Custom pricing
Includes
  • monthly emails
  • Unlimited user seats
  • 24/7 Live chat & email support
  • All in Growing Business, plus
  • Smart sending
  • Facebook integration
  • Unlimited digital products or bookings New
  • Custom HTML editor
  • Promotion pop-ups
  • Enhanced automations
  • Preference center
  • AI writing assistant
  • Partner discounts
Start with Advanced
Tier 2
Marketer
$59/monthCheapest
$48 / year
Includes
  • Unlimited monthly email sends
  • AI-powered content generators
  • Welcome email series
  • Unlimited automation workflows
  • Landing page builder
  • Signup forms and popups
  • Advanced audience segmentation
  • Abandoned cart recovery
  • Sales funnels
  • Promo codes and revenue reports
  • Unlimited web push notifications
  • Free custom domain with yearly plan
Start with Marketer
Growing Business
Custom pricing
Includes
  • Unlimited monthly emails
  • 3 user seats
  • 24/7 Email support
  • All in Free, plus
  • Unlimited templates
  • Dynamic emails
  • Up to 3 digital products or bookings New
  • Campaign auto-resend
  • Multivariate testing
  • Unlimited websites & blogs
  • Unlimited landing pages
  • Unsubscribe page builder
Start with Growing Business
Tier 3
Creator
$69/month
$57 / year
Includes
  • Unlimited monthly email sends
  • AI-powered content generators
  • Welcome email series
  • Unlimited automation workflows
  • Landing page builder
  • Signup forms and popups
  • Advanced audience segmentation
  • Abandoned cart recovery
  • Sales funnels
  • Promo codes and revenue reports
  • Unlimited web push notifications
  • Webinars
  • Website builder
  • Course creator
  • Up to 500 students
  • Premium newsletter subscriptions
  • Free custom domain with yearly plan
Start with Creator
Free
$0/monthCheapest
Includes
  • 12,000 monthly emails
  • 1 user seat
  • 24/7 Email & chat support for up to 14 days
  • Key features
  • Drag & drop editor
  • Email automation builder
  • 1 digital product or booking New
  • Websites
  • 10 landing pages
  • Comparative reporting
  • Signup forms & pop-ups
Start with Free
Tier 4
Enterprise
Custom pricing
Includes
  • Unlimited monthly email sends
  • AI-powered content generators
  • Welcome email series
  • Unlimited automation workflows
  • Landing page builder
  • Signup forms and popups
  • Advanced audience segmentation
  • Abandoned cart recovery
  • Sales funnels
  • Promo codes and revenue reports
  • Unlimited web push notifications
  • Webinars
  • Website builder
  • Course creator
  • Student management
  • Premium newsletter subscriptions
  • Dedicated sending domain
  • Dedicated IP address
  • Premium, priority support
  • Single sign-on (SSO)
  • SMS marketing
  • Mobile push notifications
  • AI product recommendations
  • Transactional emails
  • Unlimited users
Start with Enterprise

Swipe to compare plans →

GetResponse

Email marketing with webinars, funnels, and automation

View all GetResponse plans

MailerLite

Affordable email marketing with drag-and-drop editor

View all MailerLite plans

What Reviewers Say

Which Should You Choose?

Choose GetResponse if:

  • You need 4 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
  • You want more features built-in—GetResponse offers 25 additional features across its plans
  • You prioritize GetResponse's user experience and interface over price (both tools are similarly priced)

Choose MailerLite if:

  • You need a free plan with 12,000 monthly emails, 1 user seat—MailerLite offers no-cost access with no credit card required
  • You prioritize MailerLite's user experience and interface over price (both tools are similarly priced)
  • You prefer MailerLite's usage-based model with its 3-tier structure

MailerLite offers a free plan [1], eliminating the cost barrier for evaluation, while GetResponse requires paid subscription from the start. This gives MailerLite a significant advantage for teams with budget constraints or extended trial periods. Once you outgrow MailerLite's free tier, upgrading to a paid plan at approximately Custom pricing provides substantial additional functionality. Compare this pricing path against GetResponse's tiering starting at $19/mo to assess total cost of ownership over 12 months. MailerLite's 3 tiers provide flexibility at different budgets, while GetResponse's 4 tiers structure may force you into higher-cost plans than necessary for your use case. If evaluation cost matters to your decision, MailerLite is the obvious starting point with zero financial commitment. Use the free tier to validate core functionality before committing to paid plans from either tool.

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Frequently Asked Questions: GetResponse vs MailerLite

How many pricing plans does GetResponse have vs MailerLite?
GetResponse offers 4 pricing plans, while MailerLite offers 3 plans. More plans typically means more flexibility to match your exact needs and budget.
Does GetResponse or MailerLite offer a free plan?
MailerLite offers a free plan, while GetResponse does not. If budget is a concern, MailerLite lets you get started at no cost.
Can I save money by paying annually for GetResponse or MailerLite?
Both GetResponse and MailerLite offer annual billing options. Check each plan's yearly pricing for potential savings compared to monthly billing.
What is the most popular MailerLite plan?
The Advanced plan is MailerLite's most popular tier, priced at Custom pricing. Key features include monthly emails, Unlimited user seats, 24/7 Live chat & email support.
Does GetResponse or MailerLite offer custom enterprise pricing?
Yes, both GetResponse and MailerLite offer custom enterprise pricing tiers with quote-based pricing. Contact each vendor for a tailored quote.
How do GetResponse and MailerLite compare for Email Marketing?
Both GetResponse and MailerLite are Email Marketing tools. GetResponse offers 4 plans starting at $19/mo, while MailerLite offers 3 plans starting at Custom pricing. Review the feature breakdowns above to see which better fits your Email Marketing needs.

Sources

  1. GetResponse Official PricingVendor pricing page
  2. MailerLite Official PricingVendor pricing page

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