Ghost vs Klaviyo: Pricing Comparison 2026
Side-by-side pricing comparison of Ghost and Klaviyo. See all plans, features, and costs at a glance.
Bottom line: Ghost starts at Custom pricing and Klaviyo starts at Custom pricing. Compare all 13 pricing tiers side by side.
Last updated: July 6, 2026
Klaviyo - Klaviyo offers a free plan, offers 9 tiers vs 4.
Ghost vs Klaviyo: Quick Pricing Facts
| Feature | Ghost | Klaviyo |
|---|---|---|
| Starting Price | Custom pricing | Custom pricing |
| Number of Plans | 4 | 9 |
| Free Tier | No | Yes |
| Pricing Model | usage-based | usage-based |
| Annual Discount | N/A | N/A |
Ghost and Klaviyo are both priced at Custom pricing, making them equally accessible Email Marketing tools. Together they offer 13 pricing plans with 21 features compared, so the best choice comes down to which features match your needs.
Klaviyo stands out with a free plan for getting started.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.
| Pricing Plans |  Ghost Try free |  Klaviyo Try free |
|---|---|---|
| Tier 1 | STARTER Custom pricing Includes
| Is Klaviyo's free plan really free? $0/monthCheapest |
| Tier 2 | PUBLISHER Custom pricing Includes
| How long can I stay on the free plan? $0/monthCheapest |
| Tier 3 | BUSINESS Custom pricing Includes
| Who is the Klaviyo free plan best for? $0/monthCheapest |
| Tier 4 | CUSTOM Custom pricing Includes
| Can I use Klaviyo free plan for both email and SMS marketing? $0/monthCheapest |
| Tier 5 | - | What integrations are available on the free plan? $0/monthCheapest |
| Tier 6 | - | What happens when I exceed the free plan limits? $0/monthCheapest |
| Tier 7 | - | Does the free plan include customer support? $0/monthCheapest |
| Tier 8 | - | Is Klaviyo free plan good for ecommerce stores on Shopify, Wix, or WooCommerce? $0/monthCheapest |
| Tier 9 | - | How do I upgrade from Klaviyo free to a paid plan? $0/monthCheapest |
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Frequently Asked Questions: Ghost vs Klaviyo
How many pricing plans does Ghost have vs Klaviyo?
Does Ghost or Klaviyo offer a free plan?
Does Ghost or Klaviyo offer custom enterprise pricing?
How do Ghost and Klaviyo compare for Email Marketing?
Sources
- Ghost Official Pricing- Vendor pricing page
- Klaviyo Official Pricing- Vendor pricing page
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